Steve Nelson Email and Phone Number
Steve Nelson work email
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Steve Nelson personal email
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My areas of expertise include consumer product sales and marketing strategy in the omni-channel and pure play retail channel of distribution, creating an omni-channel and pure play commerce vision and strategy, executing sales plans, managing retail relationships with buyers, category managers, and marketing teams, developing digital content and sales strategies to drive conversion and revenue growth, building enhanced content, trade budget management, strategic business planning, and team leadership. Experience and background include:• Sales and Marketing management of up to $80 million in the ecommerce and mass retail channel of distribution. My success is due to the development and fostering of key business partnerships among strategic commerce and Omni-channel mass retail accounts. These retail accounts include Amazon, Wayfair, Wal-Mart, Target, Costco, Home Depot, Kroger, Albertsons, Walgreens, CVS, Macy's, Kohl's and Dollar General, and other large mass retailers• Driving retail brick & mortar and ecommerce retail revenue and income contribution by implementing a strong digital and on-shelf merchandising and promotional strategy, brand and private label assortment, SEO & SEM initiatives, promotion calendar planning, sponsored advertising, and review & email management.• Lead and oversee the retail relationships with buyers, category managers, marketing among major e-commerce and omni-channel accounts, including Amazon, Wayfair, Wal-Mart, Target, Kroger, Costco, Albertson's, Publix, HEB, Walgreens, Home Depot, and other large omni-channel retailers.• Develop 1P and 3P merchandising strategies, FBA/SFP and Castlegate fulfillment programs, sponsored advertising/PPC campaigns, and promotional programs to drive revenue and profit growth.• Lead and direct sales teams, manufacture & broker representatives, and distributors to meet revenue and market share objectives. • Category experience: Food / Apparel / Housewares / Home Furnishings / Personal Care / Outdoor seasonal / Office Products / Consumer Electronics• Capabilities: Omni-channel & Pure Play retail store and e-commerce account management, retail buyer relationship building, business development strategy and execution, broker and manufacture rep management, account manager leadership and coaching, Sales & EBITA planning and growth, promotional planning, Nielsen/IRI, Vendor/Seller Central/FBA expertise, entrepreneurial and analytical. Contact: steven_k_nelson@yahoo.com
Vaso Group - Ecommerce Brand Agency
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National Account Sales ManagerVaso Group - Ecommerce Brand Agency Dec 2022 - PresentDallas, Texas, UsConsumer product goods sales and marketing agency that works with consumer product companies to provide retail strategy and tactical development, new business development, sales and trade marketing account management, revenue and forecasting ownership, advertising management and team leadership. Developed and executed strategic direction for major e-commerce accounts to drive profitable sales and brand awareness.
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Director Of Sales - Omni-Channel & Pure Play RetailE-Nnovate Apr 2018 - PresentConsumer product goods agency that provides retail omni-channel new business planning and development, sales and trade marketing management, and team leadership to consumer product companies.Responsibilities: • Identify and execute a strategic direction among Pure play and Omni-channel retail accounts in order to develop business plans, identify and secure new opportunities, and deliver financial results. • Develop a omni-channel and pure play growth platform by achieving a broad plan-o-gram and digital shelf assortment, superior SEO management, strong conversion sponsored advertising program, and promotional calendar to grow profitable sales.• Lead and oversee the retail relationships with buyers, category managers, marketing among major retail accounts to be aware of new opportunities and maximize sales, including accounts such as Amazon, Walmart, Target, Kroger, Albertson's, Wayfair, Home Depot, Walgreen's and other retail grocery retailers.• Lead broker and agency teams to collaborate on growth vehicles, negotiate programs, and uncover new opportunities to maximize sales.
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Senior Sales Director-RetailStanfield'S Ltd. Nov 2020 - Dec 2023Truro, Nova Scotia, Ca5th Generation and 165-year-old apparel company that markets Men’s’ and Women’s outwear apparel that markets and distributes products in the ecommerce pure play and omni channel, including retailers such as Amazon, Walmart, and Macy’s. Brands include Stanfield’s and Elita.• Identify and execute a strategic direction among major ecommerce accounts to deliver profitable sales results, identify new opportunities, and create greater product and brand awareness. • Develop an ecommerce growth platform by establishing a roadmap to produce a Best-in-Class digital and store shelf, superior advertising program, and promotional conversion calendar to grow profitable sales. • Lead and oversee the retail relationships with vendor manager and merchants, along with a digital agency to collaborate on growth strategies, negotiate programs, and uncover new opportunities to maximize sales.• Lead daily operations with oversight for meeting operating metrics and key performance drivers. -
Vice President Of Sales - Ecommerce & Mass RetailLeggett & Platt Mar 2015 - Mar 2018Carthage, Missouri, UsFashion Bed Group, a division of global diversified manufacturer Leggett & Platt®, Incorporated, is the premier provider of bedding products and accessories to the retail channel. Products are available nationwide through retail ecommerce, furniture stores, department stores, and sleep shops.Responsibilities: • Identifying and executing the strategic direction by driving mass retail and ecommerce revenue and income contribution. Implemented a strong merchandising and promotional strategy, including superior content, imagery, analyzed sales, implemented sales promotion calendar, pay per click sponsored advertising program, and cross merchandising initiative.• Lead and oversee the retail relationships with buyers, category managers, marketing among major ecommerce and omni-channel accounts, including Amazon, Target, Walmart, Wayfair, Hayneedle, Target, Bed Bath & Beyond, Costco, and Home Depot.• Lead and direct sales teams, manufacture representatives, and distributors to meet revenue and market share objectives. • Monitor, research, and implement action plans for ecommerce and mass retail business development and growth.• Collaborate with marketing team to create digital marketing strategies to drive consumer traffic to B2B and B2C websites and increase conversion, including pay per click advertising, social media, email blasts, and customer marketing platforms.
Steve Nelson Skills
Steve Nelson Education Details
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Marquette UniversityGeneral -
Quinlan School Of Business, Loyola University ChicagoMarketing & International Business
Frequently Asked Questions about Steve Nelson
What company does Steve Nelson work for?
Steve Nelson works for Vaso Group - Ecommerce Brand Agency
What is Steve Nelson's role at the current company?
Steve Nelson's current role is Sales Leader that delivers Pure Play and Omni-channel retail growth.
What is Steve Nelson's email address?
Steve Nelson's email address is st****@****ett.com
What schools did Steve Nelson attend?
Steve Nelson attended Marquette University, Quinlan School Of Business, Loyola University Chicago.
What skills is Steve Nelson known for?
Steve Nelson has skills like Product Development, Fmcg, Sales Management, Trade Marketing, Consumer Products, New Business Development, Account Management, Sales Operations, Key Account Development, Key Account Management, Customer Insight, Grocery.
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