Account Manager
Account Manager. Working with companies & also below the line agencies. Selling ‘2 for 1’ bespoke, tailor-made offers within sports & leisure attractions, single & group travel holidays, holiday vouchers & third party relationship marketing. Used for on-pack, in-pack, off-pack & point of sale, collector & redeemable promotions. Within the FMCG, Finance, Media & Internet marketplaces, staff incentive schemes, customer loyalty programmes, trade incentives & media promotions. Also offering dedicated telephone hotlines, data capture & web based schemes. Target of £100k GP in first year – achieving £125k, increased to £125k GP thereafter – achieving £150k. Leads from databases, trade magazines & directories, cold calling 60% new business, account handling 40%. Mainly working with brand, marketing & promotions managers/directors, PR companies & SP Agencies. Sales presentations on lap-top, using PowerPoint, Excel & Word programmes.