Steve Wheatley Email & Phone Number

Brisbane City, Qld, Au

Brisbane, Queensland, Australia

Managed key clients for a leading not-for-profit provider of Outside School Hours Care, applying a user-centric approach and data analysis to strengthen partnerships and achieve mutual goals.Conducted in-depth customer profiling and performance analysis to inform strategic bids and tenders, ensuring solutions were both innovative and aligned with client needs.Achievements Include:- Secured several contracted partnerships worth more than $4.5M per annum in additional revenue.- Strengthened existing relationships, and converting previously unsatisfied clients into referral partners, leading to a 20% increase in Net Promoter Score, and driving further growth.- Successfully retained key partnerships through effective re-tendering of contracts, representing 25% of existing company revenue.- Performed in-depth customer research and profiling to optimise growth strategies to the target market.- Leveraged advanced data analysis techniques to perform detailed assessments and reporting of market rates, optimising bid strategies and elevating win rates by 300% through evidence-based decision-making.- Negotiated critical sponsorship agreements with key industry bodies to expand brand visibility and attract a broader customer base.

Providing senior management of the Adventure and Functions divisions across three geographic locations, focusing on leading diverse teams, driving client growth, and overseeing all sales, marketing, and business development activities to support the organisation's expansion.Achievements Include:- Developed and launched specialised programs targeted at high-value clients, resulting in a 30% increase in Adventure business bookings within 12 months.- Designed and implemented comprehensive business analysis and financial reporting systems to boost accounting processes, optimise cash flow, forecast revenue, and prioritise high-return activities.- Successfully oversaw the transition of the Functions division to an outsourced model, ensuring minimal disruption to existing clients.- Coordinated and hosted key media visits and trade familiarisation tours to introduce the business to new markets and expand brand reach, including three national TV broadcasts.- Led the organisation through periods of crisis, including the COVID Pandemic and the 2022 Brisbane Floods, developing innovative solutions to mitigate business impact and foster staff resilience.- Optimised marketing and sales funnels for all target markets, leading to improved conversion rates and increased bookings.

Represented a network of 70 properties for a not-for-profit accommodation provider, managing two key areas: sales through 3rd party companies and the overall management of group bookings (10+ people). Together, these functions accounted for at least 20% of the company's total revenue.Achievements Include: - Managed marketing, sales and communication activities for group accommodation bookings, delivering a 50% increase in total revenue over four years.- Strengthened relationships with global 3rd party companies, leading to a 365% increase in revenue.- Represented the organisation at high-profile trade events domestically and internationally, generating significant leads and securing numerous new agreements.- Secured several large contracts by outperforming competitors.- Established a centralised reservation team to optimise conversion rates by elevating customer experience through better training and refined processes.- Oversaw bookings for all external partners, including reservations, invoicing, and reconciliation, ensuring smooth operations and high client satisfaction.- Revamped and elevated marketing campaigns targeting large groups, leading to increased revenue.- Developed and maintained new reporting processes for bookings, enabling in-depth analysis of customer trends and accurate forecasting.- Guided sales teams nationwide, boosting lead conversion rates and boosting overall sales performance.- Conducted strategic business planning with property managers to maximise revenue streams a.- Led full product lifecycle management, from ideation to launch, ensuring alignment with consumer demand and booking trends, driving growth and expanding the organisation’s market reach.- Directed the delivery of accommodation services for large groups, understanding client pain points and implementing tailored solutions to maximise service satisfaction.

Brisbane, Australia

Starting as a Customer Services Manager for a network of Travel Stores throughout Australia, my role expanded to encompass management of Marketing, Online Sales and Business Development activities.Achievements Include: - Acquired multiple large contracts with Australian education institutions, resulting in a 200% increase in revenue from these partnerships.- Developed over 30 different websites using Agile Project Management techniques, leading the product selection, marketing, and booking conversion efforts to drive more than $6.5M in new revenue per year.- Self-taught and applied UX/UI optimisation techniques to improve user experience, increase conversion rates by more than 400%, and ensure website performance aligned with business growth objectives.- Created and launched novel brands, successfully attracting new markets and driving business growth.- Project managed large joint marketing campaigns with State Tourism Organisations, each generating approximately $250K in direct revenue and delivering greater destination awareness.- Directed specialised sales and marketing training to staff, maximising overall performance.- Conducted high-level negotiations with internal and external stakeholders to achieve strategic goals.

Wellington, Wellington Region, New Zealand

A Management role in a vibrant, city-centre property, with direct responsibility of the front of house teams.Achievements Include:- Improving overall customer feedback scores from 74% to 97%, through enhanced processes, staff training and customer interactions.- Growing average occupancy from 50% to over 80% during peak seasons.- Securing the business of key tour operators from local competitors.- Yield managing rates to increase occupancy and maximise profits.- Generated additional revenue through sales of onward tours and accommodation.

Conducting thorough assessment of all Patient Information produced by pharmaceutical companies to ensure it complied with all regulatory requirements, contained safe and accurate information, and had been demonstrated to be readable and understandable to the target market.

Master Of Business Administration - Mba

Master Of Science (M.Sc.), Chemistry