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Steve Allison Email & Phone Number

VP, GM Store @ Epic Games | Atari, Midway Games, Telltale Games Alum at Epic Games
Location: Cary, North Carolina, United States 8 work roles 3 schools
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VP, GM Store @ Epic Games | Atari, Midway Games, Telltale Games Alum
Location
Cary, North Carolina, United States
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Steve Allison is listed as VP, GM Store @ Epic Games | Atari, Midway Games, Telltale Games Alum at Epic Games, a with 201 employees, based in Cary, North Carolina, United States. AeroLeads shows a matched LinkedIn profile for Steve Allison.

Steve Allison previously worked as VP, GM - Store at Epic Games and SVP Publishing at Telltale Games. Steve Allison holds Bs, Business Admin - Marketing from San Francisco State University.

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Epic Games

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About Steve Allison

Over 25 years experience in executive level operational management, publishing and business development in interactive entertainment. As a publishing leader I have been involved in shipping over 130 games (https://www.mobygames.com/person/48131/steven-m-allison/) across pc, mobile and console that have generated over $4bln in GMV. I am a strong believer in product and developer led success.Oversaw publishing for several critically and commercially successful interactive software brands - incl.: Unreal/Unreal Tournament, Driver, Stuntman, Enter The Matrix, the re-launch of Test Drive in 1997, Godzilla, Hardball, Neverwinter Nights, Lord Of The Rings Online (MMORPG for PC), Stranglehold, Blitz: The League, NBA Ballers, Game Party, Psi Ops, and several Mortal Kombat games (5) including Mortal Kombat v DC Universe.Worked closely with some of the best software development teams including Epic Games, Bioware, Turbine, Angel Studios/Rockstar San Diego, Midway Chicago & UK, Shiny, Irrational Games, Rainbow Studios, Reflections, A2M, Gearbox, Mojang and Telltale Games. Experienced in implementing well thought out corporate publishing strategy, negotiating content/partnership deals, sourcing, securing and closing publishing/licensing deals and handling those relationships as primary senior contact after close. Partners include: MLB, NBA, NFL, DC Entertainment (Superman, Mortal Kombat v DC Universe, Fables, Batman), Warner Brothers (Enter The Matrix, Looney Tunes, Superman), Sony Pictures (Men In Black), Tigon Studios (Vin Diesel/Wheelman), Tiger Hill (John Woo/Stranglehold), Wizards Of The Coast (Dungeons & Dragons, Magic The Gathering), Paramount (Mission Impossible), C2/Cinergi (The Terminator), Hasbro, Toho (Godzilla), Robert Kirkman (The Walking Dead), Universal (Back To The Future, Jurassic Park), Gearbox (Tales From The Borderlands), HBO (Game of Thrones), Mojang (Minecraft:Story Mode), Marvel(Guardians of the Galaxy) & Netflix (Stranger Things).Established Telltale's Third Party Publishing group utilizing our uniquely capable team and processes. First title: 7 Days to Die (PS4, XONE Summer 2016) additional signed titles TBA.Joined Epic Games in 2018 to lead the creation, launch and operation of the Epic Games Store.

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Epic Games
Epic Games
VP, GM Store @ Epic Games | Atari, Midway Games, Telltale Games Alum
Cary, NC
Website
Employees
201
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8 roles

Steve Allison work experience

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Vp, Gm - Store

Current

Cary, Nc, Us

I lead the Store org at Epic which is home to the Epic Games Store, 3rd Party Publishing and Kids Web Services (KWS).

May 2018 - Present

Svp Publishing

Malibu & Corte Madera, Ca, Us

Joined as employee #38 to work closely with the co-founders to take Telltale to the next level & together we defined a new genre in games birthed by Telltale, “Tailored Narrative”. After this shift in genre Telltale was consistently a top 5 publisher in annual Metacritic rankings landing at #1 in 2010 and 2014, and #2 in 2012 and 2015.Led the organization in the following disciplines: Publishing, Global Marketing, IP Licensing, Business Development, Comms, Social/Community Management, Strategy and 3rd Party PublishingDirectly responsible for revenue and monetization of Telltale Games products – highlights:o At Telltale’s peak grew revenue 55x as compared to 2009 with revenue growth each year and a CAGR of 57% w/over $600M+ GMV (avg. over $100 million each year) 2012-17.o Established the business model and release strategy critical to Telltale success over these years o Established an innovative policy w/1st party HW companies the “Season Pass Disc” which debuted in 2015 for Minecraft Story Mode @ retail. After adding retail into our publishing mix Telltale consistently was a top 7 retail publisher from 2015-18.Directly responsible for 100% of Telltale’s partnerships & IP agreements: sourcing, courting, negotiating of all IP agreements. The executive point of contact for our IP partners:▪ The Walking Dead – Robert Kirkman/Skybound▪ Game of Thrones – HBO ▪ Minecraft – Mojang▪ Batman & Fables – DC Comics/Warner Brothers▪ Borderlands – Gearbox Software▪ Back to the Future & Jurassic Park - Universal▪ Guardians of the Galaxy – Marvel* Stranger Things - NetflixEstablished 3rd Party Publishing in 2015 for externally developed titles:o Telltale’s initial 3rd Party title 7 Days to Die (PS4/XONE) has generated $60 million+ in revenue to date.Over a period of 2.5 years negotiated & closed the partnership for the first ever “interactive playable television series” w/Netflix for a conversion of Minecraft Story Mode, which launched on Netflix in Dec '18

Mar 2010 - May 2018

Chief Marketing Officer & Svp

Part of the executive team at the fastest growing company in sports entertainment. Responsibilities include overseeing: TNA Home Video, Consumer Products (video game, toys, mobile, print, merchandise etc.), Licensing, Digital Content strategy and Business Development, corporate website, corporate publicity, live events marketing, affiliate relations (PPV/cable systems), corporate sponsorship and all general activities related to building the brand/image of TNA via traditional and non traditional marketing (i.e. social networking etc..). Strong focus on building direct to consumer solutions for all our Consumer Products businesses (i.e. complete digital home video solutions like www.tnavideovault.com etc..) Reports directly to the President.

Apr 2008 - Mar 2010

Chief Marketing Officer & Svp

Us

Individually responsible for driving product strategy and publishing, 3P product publishing deals/acquisitions (Unreal Tournament 3, Unreal Championship 2, Rise & Fall, Lord Of The Rings Online etc..), brand development, marketing, and licensing strategy. Worked closely with the teams and luminary creators of Midway’s unique IP new and old to bring them to a new generation of players on home consoles, handhelds and digital (Mortal Kombat, Blitz, NBA Ballers, Game Party, Touchmaster, MLB Slugfest, Area 51, Stranglehold, Wheelman, Arcade Treasures, Psi Ops, Rush, The Suffering, Spy Hunter, TNA Wrestling).Owned the strategy and effort to bring culturally relevant talent and ip partnerships to gaming within Midway across a number of innovative product initiative. Sourced and negotiated talent likeness, participation and IP deals on partnerships with John Woo, Chow Yun Fat (Stranglehold), Dwayne Johnson (Spy Hunter), Vin Diesel (Wheelman), Tony Scott (unannounced title), David Duchovny & Powers Boothe (Area 51) Lawrence Taylor, Bill Romanowksi, Jay Mohr and Frank Caliendo (Blitz The League) + numerous other smaller partnerships within our products. Sourced and negotiated new IP licenses for products - highlights: TNA Wrestling and Mortal Kombat v DC Universe (which led to the awesome Injustice games down the road!) + many other smaller partnerships within our products. Led marketing, product comms, licensing, business development and in game advertising groups w/5 VP or higher level direct reports for a $200+ million games software business reporting directly to the CEO.Section 16 officer of the company.

Dec 2003 - Mar 2008

Vice President - Marketing & Business Development

New York, Us

Led marketing, product comms, licensing, business development and in game advertising groups for a $500+ million games software business, dual reporting directly to the CEO USA for business development and to studio head for studio related marketing. Extensive acquisition work (publishers, studios and licenses) as part of the executive team during a period of record growth. Led the rebranding of USA company name change from Infogrames to Atari. Individually responsible for driving product strategy, brand development, marketing, business development incl. product and developer acquisitions and overall licensing strategy.Part of the core management team that relocated from San Jose (Accolade) to open Infogrames/Atari's Los Angeles Publishing Studio in 2001.

Oct 1999 - Dec 2003

Director Of Product Marketing

New York, Us

Infogrames/Atari acquired Accolade in 1999

Aug 1999 - Oct 1999

Director Of Product Marketing

Accolade Game
May 1996 - Aug 1999

Product Marketing Manager

Accolade Game

Responsible for Hardball franchise, NFL titles, and drove the multi-million unit selling relaunch of the Test Drive brand w/ TD 4 (and sequels), the launch of the million unit selling Test Drive Off Road sub-brand and all sequels. Also worked on POed, Redline, Jack Nicklaus Golf, and Demolition Racer among other title launches. Received Producer credit on Test Drive Off Road. On pure initiative - pioneered, sourced and secured car and music licensing for the Test Drive racing video games as a regular course of business before car companies and music publishers took video games seriously.

Mar 1995 - May 1996
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Colleagues at Epic Games

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3 education records

Steve Allison education

Bs, Business Admin - Marketing

San Francisco State University

Executive Certificate, Data Analytics

University Of North Carolina At Chapel Hill

Education record

Moby Games (Credits/Past Work)
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What company does Steve Allison work for?

Steve Allison works for Epic Games.

What is Steve Allison's role at Epic Games?

Steve Allison is listed as VP, GM Store @ Epic Games | Atari, Midway Games, Telltale Games Alum at Epic Games.

Where is Steve Allison based?

Steve Allison is based in Cary, North Carolina, United States while working with Epic Games.

What companies has Steve Allison worked for?

Steve Allison has worked for Epic Games, Telltale Games, Impact Wrestling, Midway Games, and Atari.

Who are Steve Allison's colleagues at Epic Games?

Steve Allison's colleagues at Epic Games include Sandra Jurčová, Kamal Farah, Dominic Torreto, Demar Williams, and Engie Devora.

How can I contact Steve Allison?

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What schools did Steve Allison attend?

Steve Allison holds Bs, Business Admin - Marketing from San Francisco State University.

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