Steve Antrobus Email & Phone Number

United Kingdom

United Kingdom / Spain

Socios.com is the world leading Fan Token platform working with a global portfolio of over 120 sports organizations to provide a true fan engagement platform.My role is to manage a number of key strategic partnerships with sports teams globally. Leading a team based in various locations we build strategic season-long plans with each team aligned to the overall objective of providing fans with an active voice in their favourite team and delivering a new revenue stream to each partner organisation.I have full responsibility for each team’s performance in terms of activation and revenue generation. Using the available rights, we work to deepen the engagement of every Fan Token holder with their team, be that voting on key team decisions or delivering unique experiences and rewards.● Oversight and management of 19 key partners from Spain, Portugal, France and LATAM● Lead and manage a global team● Delivering strategic oversight and direction for each Partner in my own portfolio and advising globally● Lead on strategic projects to deliver utility to the Fan Token proposition

United Kingdom

Supporting brands, sponsors and rights holders maximise their partnerships and commercial relationships.With years of experience in sports marketing and partnership management I help design activation strategies, evaluate sponsorship proposals and help build propositions to take to market.- Evaluation of rights - Partnershsip Sales and proposition building- Activation ideation and management- Partner relationship management

Cfa Hq, Manchester

Responsible for managing City Football Schools commercial relationships, internally and externally, as well as driving the international growth of City Football Schools.City Football Schools is a key provider to our Global Partnerships team as we have supported our commercial team to renew, up-sell and expand numerous partnerships by ensuring our delivery becomes a cornerstone of activation. We deliver beautiful football to a grassroots and recreational audience for brands that see football, and the CFG suite of Clubs, as the perfect way to connect with their audience and tell their story.Our portfolio of public facing products are recognised as class leading and our approach to supporting football clubs, governing bodies and education providers is fast becoming a reference point.

Manchester

Responsible for managing and maximising City Football Group’s (CFG) growing portfolio of partners across the Middle East. This remit includes all associated Partnership planning and activation programmes.Specifically the global strategic planning, activation and management of, Title Partner, Etihad Airways , relationship with Manchester City FC, Melbourne City FC and New York City FC as well as Manchester City FC tier 1 Partners such as Tourism and Culture Authority Abu Dhabi (visitabudhabi.ae) and aabar.Management of a team delivering Partner rights across all UAE based Club Partners globally and locally .Identifying and pitching new asset opportunities to existing Partners to ensure a consistent, innovative and solution focussed approach to Partner briefs at all times.

Manchester, United Kingdom

Account management across all Club Commercial Partners.Activation of Club Partner contractual rights.Event management on behalf of Partners.Delivery of Global Partner and Regional Partner activation projects.Support and development of new Partner pitches.

Madrid, Spain

Account Director: Vodafone Spain 2006 – 2011Design, development and activation of sponsorship properties and ad-hoc events in Spain using integrated marketing platforms e.g.:• Vodafone McLaren Mercedes F1 Design, development and implementation of local activation of Vodafone global sponsorship of Vodafone McLaren Mercedes F1 Team, including local client promotions, experiential promotions, hospitality program and liaison with McLaren and agencies on behalf of Vodafone Spain at Montmelo, Valencia Grand Prix and testing in Jerez across 4 seasons• Ongoing local market football project (www.vodafonetufutbol.com)Design, development, sell in and implementation of local (Spain) Vodafone football presence.• Vodafone TeamDesign, development and implementation of mentoring project designed to seek out and assist promising young sportspeople. 6 young talents will receive specialised training to develop on/off field skills. • Cirque du Soleil Design and activation of local sponsorship agreement in Cirque du Soleil shows throughout Spain• UEFA Champions League: Season 2007/2008 and 2008/2009 (Vodafone)Development and implementation of nationwide (Spain) football promotion (Vodafone Stars Challenge 3 and 4) designed to give amateur players a professional experience using local activation of UEFA Champions League sponsorship as communication platformDevelopment of UEFA Champions League match-day sponsor VIP hospitality zone promotional activities• Ski SeasonDesign, development and activation of local (Spain) ski resort sponsorship in various ski stations in Spain. • 32nd Americas Cup, Valencia Spain 2007 (Vodafone)Design and activation of permanent stand in Americas Cup portDesign and management of hospitality program • Beach Football 2007-2008 (Vodafone)Design and activation sponsorship presence at amateur and professional beach football events

Greater Madrid Metropolitan Area

Working in a freelance capacity I delivered business coaching sessions to senior executives in a number of high-profile businesses across diverse industries.Focusing on improving presentation skills, team communications and general business vocabulary usage I enabled senior leaders to coherently, succinctly and professionally present themselves in international environments.

Category Manager: Off trade 2000 – 2001.• Utilising Category Management tools, and all relevant advanced business research tools, including market and customer insight data to deliver Category Management services to key account managers. • Leading strategically important customer initiatives (e.g., Customer Business Plans) to deliver improved business performance within that customer and broadly within the market(s). • Collaborate with business unit team to support the overall direction (planning and execution) in order to deliver short-term business plan achievement and long-term accelerated performance. • Creating and delivering channel, retailer, shopper and category insights, and turning those insights into actionable recommendations for key retailers. • Building solid relationships with key customers.Account Manager 1998 – 2000Account Manager, responsible for 65+ accounts. With responsibility for sales, lending and promotional activity implementationResponsible for the performance of 65+ outlets that ranged from Sports Centres to Working Mens Clubs in the South West of England.The performance of each outlet was measured not only in sales growth and revenue but also in regards to the potential risk level associated with borrowing that each outlet had. I was required to understand the individual business and advise on the general functioning of the outlet to ensure it's ongoing viability and exposure to debt.

Slough, Aldershot

Manage staff, fleet and customer relations

Communications, Media Communication

B.A. Communications with minor in Drama Full sports scholarship (soccer) Communications Department Award

Education record

Activities and Societies: Sixth Form Committee Head of House