Steve is a digital media, and non-profit leader who works to help SMB's, venture backed start-ups and middle market enterprises achieve their growth goals. Steve Specializes in creating go-to-market strategies utilizing digital media automation and communication platforms. Leadership experience includes diverse Media and Saas organizations with a nine figure revenue responsibility reporting to directors and shareholders. Steve provides deep experience with omni channel digital marketing campaign development including search, social, programmatic display targeting, streaming video and OTT.Steve spent six years at The Los Angeles Times as Vice President General Manager Interactive Media and Vice President Print and Online Classifieds. During that time he led the effort to launch such brands as Cars.com, Career Builder and Recycler.com in the Los Angeles marketplace. While VP, GM of LATimes.com he oversaw its transformation from a money losing dotcom to a highly profitable, award winning news and information site.Subsequently, Steve spent 7 years developing new products and running all aspects of SaaS technology development for Ann Arbor based MediaSpan Online Services. Major accomplishments include implementing a new network of 171 web sites and email marketing tools for Citadel / ABC Network Radio based in New York (now Cumulus), GCap Radio based in London, the New Zealand / Australia Radio Network and the development of a unique search engine application for the U.S. Nuclear Regulatory Commission. Steve also has significant leadership experience at both the board and volunteer levels helping non-profits such as Inner City Arts, Bowers Museum, American Suicide Foundation and Theatre On Purpose grow to serve their respective communities with increasing and ever changing needs. Leadership has included experience with capital campaigns, annual giving, marketing and communications to increase mission awareness, organization and personnel development.
Listed skills include Digital Media, Online Advertising, Email Marketing, Digital Strategy, and 46 others.