Steve Bonadio Email & Phone Number

New York, Ny, Us

Boston, Massachusetts, Us

Portland, Oregon, Us

Franklin, Ma, Us

Massy, Paris, Fr

Leading provider of global procurement & supply chain SaaS/Cloud solutions. I was responsible for global demand generation, digital marketing, sales development (global SDR team), and marketing operations, leading a global team of talented individuals who partner closely with sales, marketing, customer, and product teams to build pipeline and fuel ARR growth.

Market- and analyst-recognized SaaS/Cloud video collaboration platform provider. Led all facets of inbound and outbound demand generation including global campaign management, sales/business development (SDRs/BDRs), digital marketing, and marketing operations/technology to drive pipeline and bookings/ARR.

Parsippany, Nj, Us

Reporting to the CEO, I led corporate marketing for a global B2B collaboration platform company which connects more than 850 leading brands and enables them to succeed and grow via SaaS modeling tools, defacto industry standards, training and professional development services, events and workshops, and thought-leading research. I'm most proud of reinvigorating the company's flagship user conference (3,000+ attendees) held in the lovely French city of Nice every year, driving significant growth in both attendees and delegate revenue.

Reporting to the CEO, I Ied corporate marketing and managed relations/recruitment of 350,000+ strong user community for early-stage B2B SaaS/Cloud software firm focused on open innovation and crowdsourcing solutions. Through the use of Marketo and other digital marketing tools, I grew marketing’s contribution to the total commercial sales pipeline and bookings by 3x – from 17% to 49% – and drove nearly 70% of the new customer pipeline. I also built a revenue generating PR engine that returned $3 for every $1 spent.

Created and led global product marketing for a pioneer of integrated SaaS-based HR/talent management software. Having contributed nearly 50% of the total sales pipeline by authoring and presenting thought-leading content (e.g., dozens of whitepapers, videos, case studies, demos, eBooks, webinars), I was part of a successful exit via acquisition by SumTotal.

Austin, Texas, Us

Led global product marketing and sales enablement for multiple solutions in the Customer Relationship Management (CRM) space which collectively generated over $300M in annual revenue. Remember Siebel and PeopleSoft? I was there to lead acquisition messaging and sales enablement. I was also recognized with the group MVP award at SKO for outstanding performance.

Managed and led the analyst firm’s multi-million dollar Customer Relationship Management (CRM) research agenda, providing industry thought leadership as well as business and technology advice to Global 1,000 end-user organizations, enterprise software vendors, and systems integrators. Being on the January 2002 cover of CRM Magazine, a leading trade publication at the time, was pretty cool. Indeed (a famous word at META), my 15 minutes.