New Car Director
Current• Brought back to increase New and Used vehicle production, market share, and profitability.• Increased New vehicle sales 22% YOY by implementing new training and gross techniques, within a 4 month time frame.• Increased Market share 28% to consistently compete for the highest volume Ford Dealer in our region.• Reduced new vehicle aging inventory and worked with factory representatives to receive larger market shares of desired new vehicle selection.• Re-introduced proper initial sales training and internet lead protocols• Introduced new sales recruitment techniques to aid in recruiting and landing top talent.• Increased CSI scores to become the best in our direct group and top 10% in the nation.• Helped increase Used vehicle volume and gross 35% YOY.• Advised and implemented strategies on increasing Used vehicle procurement and reducing turn time.