Steven Coogan Email & Phone Number

Mclean, Virginia

– Managed, edited and updated the USA TODAY mobile, tablet and desktop homepages using Presto, an internally built CMS, analyzing data and moving stories throughout the lineup to maximize page views– Edited and sent breaking-news and top-story push alerts to more than a million users – Wrote key pieces of and create graphics for USA TODAY’s morning Daily Briefing email newsletter – Built and published stories that include writing headlines considering SEO principles, adding and… Show more – Managed, edited and updated the USA TODAY mobile, tablet and desktop homepages using Presto, an internally built CMS, analyzing data and moving stories throughout the lineup to maximize page views– Edited and sent breaking-news and top-story push alerts to more than a million users – Wrote key pieces of and create graphics for USA TODAY’s morning Daily Briefing email newsletter – Built and published stories that include writing headlines considering SEO principles, adding and packaging photos, related links and videos and editing some HTML code to achieve the best looks online– Created and authoree posts for the USA TODAY Twitter, Facebook, Instagram and Reddit accounts that regularly garner thousands of online reactions– Acted as a rewrite editor when stories need updates, as a wire editor when news breaks and a story needs to be posted quickly and as a copy editor for writers who need stories examined before being published– Researched, wrote and edited items for and added related links and videos to the “5 things” column, which ran six mornings per week online and looked ahead to the news of the day Show less

Bellevue, Wa

– Managed the Microsoft page MSN.com, which included the slideshow and several of the page's modules – Wrote compelling slide packages including headlines, related links and photos that best matched the page design – Prioritized and placed new content to the homepage using Microsoft’s internally built CMS– Strategized and worked with internal MSN teams about the content that appears on MSN.com, determining what needs to be elevated to higher points on the page– Wrote headlines… Show more – Managed the Microsoft page MSN.com, which included the slideshow and several of the page's modules – Wrote compelling slide packages including headlines, related links and photos that best matched the page design – Prioritized and placed new content to the homepage using Microsoft’s internally built CMS– Strategized and worked with internal MSN teams about the content that appears on MSN.com, determining what needs to be elevated to higher points on the page– Wrote headlines and summaries of breaking and trending news stories from MSN.com partners known as answers that appear at the top of online searches for Bing.com users – Oversaw the MSN Facebook and Twitter accounts and author posts during my shifts– Researched AP, Getty and Reuters photos and selected and edited them with GIMP for homepage placement Show less

Mclean, Va.

– Assisted with online coverage of evening sports events and online posting of newspaper copy.– Wrote some blog entries for several sports section blogs.

Mclean, Va

– Updated and edit the website’s homepage and several section home fronts with new stories as news breaks using several internally built management programs– Wrote headlines, story briefs and photo cutlines and add photos to stories that appear on the website’s homepage and the News, Health, Education and Life sections using an internal XML-based content management system– Trained on several updates to the website’s content management system, including the most recent design which… Show more – Updated and edit the website’s homepage and several section home fronts with new stories as news breaks using several internally built management programs– Wrote headlines, story briefs and photo cutlines and add photos to stories that appear on the website’s homepage and the News, Health, Education and Life sections using an internal XML-based content management system– Trained on several updates to the website’s content management system, including the most recent design which adopted the network journalism philosophy Show less

Washington D.C.

– Acted as a product manager by working with writers, editors, designers and technical producers to launch large editorial packages for the magazine’s website, USNews.com, including a report on the U.S. Intelligence Community and the Election 2006 blog– Produced compelling packages using various technical, editorial and production skills for the site’s homepage and news pages– Posted stories and blog items using Photoshop, Dreamweaver, an FTP program and the Movable Type blog software… Show more – Acted as a product manager by working with writers, editors, designers and technical producers to launch large editorial packages for the magazine’s website, USNews.com, including a report on the U.S. Intelligence Community and the Election 2006 blog– Produced compelling packages using various technical, editorial and production skills for the site’s homepage and news pages– Posted stories and blog items using Photoshop, Dreamweaver, an FTP program and the Movable Type blog software – Wrote headlines, kickers and briefs for the website’s homepage and news pages to promote the posted stories– Constructed supplementary pages for various stories and packages in the News and Health sections using HTML coding skills – Contributed stories to the website’s politics section and blog items for the Election 2006 blog Show less

Mclean, Va

– Wrote headlines, story briefs and photo cutlines and added photos to stories that appear on the website’s homepage and the News, Health, Education and Life sections using an XML-based CMS– Contributed reality TV recaps to the website and newspaper’s weekly reality TV feature, Reality Check– Created photo galleries by locating photos, researching and writing captions and using MetaStories to present the product– Prepared the Books newsletter distributed to more than 40,000… Show more – Wrote headlines, story briefs and photo cutlines and added photos to stories that appear on the website’s homepage and the News, Health, Education and Life sections using an XML-based CMS– Contributed reality TV recaps to the website and newspaper’s weekly reality TV feature, Reality Check– Created photo galleries by locating photos, researching and writing captions and using MetaStories to present the product– Prepared the Books newsletter distributed to more than 40,000 subscribers using Dreamweaver and Photoshop Show less

Utica, Ny

– Wrote various general assignment stories about people, places and events in the Utica, New York area– Contributed preview stories for the publication’s entertainment inserts, Weekend Plus and Fusion

– Wrote columns related to the television industry and reviews of new shows in two weekly columns for the TV section– Wrote movie reviews– Acted as chief copy editor and hiring manager for the movies section

New York, Ny

– Monitored large brokerage house websites such as Charles Schwab, Fidelity and E*Trade Financial and analyzed specific changes from marketing and customer service points of view – Wrote and edited content related to website changes for weekly eMonitor Update – the firm’s publication seen by several thousand readers throughout the financial services industry– Assisted senior staff with research and analysis for monthly reports looking at large financial companies’ customer service… Show more – Monitored large brokerage house websites such as Charles Schwab, Fidelity and E*Trade Financial and analyzed specific changes from marketing and customer service points of view – Wrote and edited content related to website changes for weekly eMonitor Update – the firm’s publication seen by several thousand readers throughout the financial services industry– Assisted senior staff with research and analysis for monthly reports looking at large financial companies’ customer service techniques, website construction and content – Presented research to company executives on the benefits of establishing a news tracking service for clients Show less

New York, New York, United States

– Conducted secondary media and industry analyst research for projects reviewed by executives from clients such as Reuters America, CMP Media, and several Internet startup companies – Analyzed data to gain industry knowledge and competitive news to identify potential trends and case studies– Formulated strategic planning and messaging recommendations with team members for overall business and communication strategies– Analyzed Internet and technology trends and worked with teams to… Show more – Conducted secondary media and industry analyst research for projects reviewed by executives from clients such as Reuters America, CMP Media, and several Internet startup companies – Analyzed data to gain industry knowledge and competitive news to identify potential trends and case studies– Formulated strategic planning and messaging recommendations with team members for overall business and communication strategies– Analyzed Internet and technology trends and worked with teams to pitch potential stories to reporters– Explored calendar of award and speaking opportunities in the information, financial, and technology industries – Drafted news releases, pitch letters, and company information letters to members of the media and clients Show less

Ma, Media Studies And Journalism

Ba, Communications And Political Science

Activities and Societies: Student government, college TV and radio, communication internship program, cheerleading (mascot), resident.