Lanexco is a leading exporter of New Zealand and Australian primary products - predominantly beef/lamb/mutton. We have been operating as a family run business for over 25 years.

Espresso Corp solves problems and invests into exciting businesses in the coffee industry. Espresso Corp's first solution is the Coffee Catcha - a barista dosing tool / funnel. This product allows baristas to reduce coffee grind wastage when dosing, saving a cafe money. It has an ROI to cafes of 1-2 weeks. It also helps with dosage consistency in busy cafes. At home, the Coffee Catcha helps keep the wife happy as it means no more messy bench!The Coffee Catcha sells in 50+… Show more Espresso Corp solves problems and invests into exciting businesses in the coffee industry. Espresso Corp's first solution is the Coffee Catcha - a barista dosing tool / funnel. This product allows baristas to reduce coffee grind wastage when dosing, saving a cafe money. It has an ROI to cafes of 1-2 weeks. It also helps with dosage consistency in busy cafes. At home, the Coffee Catcha helps keep the wife happy as it means no more messy bench!The Coffee Catcha sells in 50+ countries with distributors in nearly as many and is used in thousands of cafes worldwide. Espresso Corp has a really good understanding of the global coffee scene and full coffee value chain. Since 2011 Espresso Corp has travelled the world attending various trade shows, visiting many cafes, roasteries, machine manufacturing plants and coffee farms all around the world. Espresso Corp has vast distribution networks, good relationships with heavy hitters in the global coffee scene and is usually ahead of the mass market with new trends. Steve Guinness, the Founder, has a background in early stage commercialisation, so get in contact info@espressocorp.com if you have a coffee related problem that needs solving, or if you already have a solution that you are looking to launch or grow. Show less

What is Plattar?Plattar is a seed funded augmented reality (AR) enablement platform. Our beta platform (live in Feb 2017) has an app builder and CMS for managing AR experiences app pages in real time (like Wix or Weebly for AR). Users can also add AR to their existing apps, pull content via our API into AR apps and build custom features on top of our WebGL/JS based platform. Press on our Seed raise: 18th April PR: Plattar closes AU$1.1mil investment in an oversubscribed Seed… Show more What is Plattar?Plattar is a seed funded augmented reality (AR) enablement platform. Our beta platform (live in Feb 2017) has an app builder and CMS for managing AR experiences app pages in real time (like Wix or Weebly for AR). Users can also add AR to their existing apps, pull content via our API into AR apps and build custom features on top of our WebGL/JS based platform. Press on our Seed raise: 18th April PR: Plattar closes AU$1.1mil investment in an oversubscribed Seed round - http://www.startupdaily.net/2016/04/augmented-reality-startup-plattar-raises-aud1-1-million-seed-round-led-news-corp/My Role & Responsibilities: - Series A: Drive the strategy and execution of the cap raise- Product Management: Drive the strategy, own the road map & drive the product/dev team- Business Model & Development: Strategy input, set early value proposition/pricing/collateral, market validation, lead gen & selling- Advisory Board: Drive high level strategy, sit on the board, set up the board- Company Operations: Set the processes, drive the commercial and investment legals with the lawyer, various other business administration. - Humans: GM of the team, sourced key staff through personal networks, help source and onboard new staff, Set up the ESOP for key team and advisors- CFO: Primarily management reporting & administration liaising with bookkeeper & accountant - Prior to Seed raise: drove the strategy & execution to pull the idea out of the One Fat Sheep agency, set up the company, launched the business, wrapped a team around it, product managed the MVP, set and validated the commercial model, drove the Seed cap raise Show less

"Startup"​ contractor brought in by the CEO to help create and commercialise some new IP and spin it out into a new company (Plattar - an augmented reality enablement platform). Responsibilities included: - Product Management: strategy, owning road map & driving the dev team. Started when the product was just an idea. - Business Model & Development: strategy, value proposition, pricing, market validation, setting up processes & collateral, lead gen & selling.-… Show more "Startup"​ contractor brought in by the CEO to help create and commercialise some new IP and spin it out into a new company (Plattar - an augmented reality enablement platform). Responsibilities included: - Product Management: strategy, owning road map & driving the dev team. Started when the product was just an idea. - Business Model & Development: strategy, value proposition, pricing, market validation, setting up processes & collateral, lead gen & selling.- Investment: strategy, creating pitch & DD collateral, driving cap raise partners, pitching.- Company Setup: strategy for shareholding, staff/advisor equity, cap raising HoA's. Admin liaising with lawyer. Various other business administration. - Humans: set up advisory board, help source and onboard new staff.One Fat Sheep is a digital solutions agency and leader in Augmented Reality application development. Show less

New Business Development achievements - Highlights included converting the following organisations from cold to repeat customers: PayPal (USA / international), Microsoft, Intuit, UK Trade & Investment, PA Consulting, bloom.fm. Other achievements - Guest presented as a personality "The Moa Man" for a series of videos for an international beer brand during the Olympics. Director & interviewer for 100+ videos. Developed targeted marketing / sales collateral. Developed pitches & custom… Show more New Business Development achievements - Highlights included converting the following organisations from cold to repeat customers: PayPal (USA / international), Microsoft, Intuit, UK Trade & Investment, PA Consulting, bloom.fm. Other achievements - Guest presented as a personality "The Moa Man" for a series of videos for an international beer brand during the Olympics. Director & interviewer for 100+ videos. Developed targeted marketing / sales collateral. Developed pitches & custom pricing. Business development and interviewing CEO's / Founders at 6+ international trade shows including Web Summit. 90seconds.tv pitch - 90 specialises in producing short video content, filmed & motion graphic, for YouTube & intranet output. Our clients love our on-demand, fast turnaround and very affordable service. The most loved feature of 90 is the custom built cloud based production management platform which takes the headaches out of the video production process. Show less

I am adding value to high growth companies based around my passions, personality, networks and skill set. Primarily, I am an innovator, problem solver and executor in product development and market strategy. I see opportunities, work with people, identify/create/add value and take solutions to market.Companies I have added value to include MusicHy.pe and 90seconds.tv.Contact me if you need are in need of the above.

Prestigious Memorabilia (PM) - The leading supplier of graduation rings to Universities in New Zealand.Other wise known as "Grad Rings", PM was a university start-up leveraging the college ring model in the USA and tailoring the rings to suit the "kiwi" market (a lot smaller and "less blingy").This venture gave me a deep understanding of the manufacturing & design process, sales and marketing, account management with large customers, accounting, supply agreements, working with… Show more Prestigious Memorabilia (PM) - The leading supplier of graduation rings to Universities in New Zealand.Other wise known as "Grad Rings", PM was a university start-up leveraging the college ring model in the USA and tailoring the rings to suit the "kiwi" market (a lot smaller and "less blingy").This venture gave me a deep understanding of the manufacturing & design process, sales and marketing, account management with large customers, accounting, supply agreements, working with experienced contractors, general business administration and the jewellery industry.I exited PM in 2011 (with an internal share holder sale) to focus on a much larger opportunity I'd been developing in the coffee industry. Show less

Geoff Christopher, AKA The Nimble Thimble, AKA TNT won the NZ Monopoly Champs in April 2009. That meant he won a trip to Vegas to compete against 40 other countries for the title of World Champ and USD25,000.We rounded up a crew of 7 amazing humans (kitted out in an Adidas styled tracky made by one of the boys mums) and hit the USA in October 2009. We started off with a road trip in a 32ft, 6 man pirate ship and ventured down the left coast of California - partying for a week from… Show more Geoff Christopher, AKA The Nimble Thimble, AKA TNT won the NZ Monopoly Champs in April 2009. That meant he won a trip to Vegas to compete against 40 other countries for the title of World Champ and USD25,000.We rounded up a crew of 7 amazing humans (kitted out in an Adidas styled tracky made by one of the boys mums) and hit the USA in October 2009. We started off with a road trip in a 32ft, 6 man pirate ship and ventured down the left coast of California - partying for a week from Hollywood to Mexico, back to LA and across to Vegas. And then there were 14... New Old Mates joined from around the globe for a week in Vegas. TNT, the legend, came 2nd in the world, narrowly missing out on the huge payload and the supreme glory.My role was TNT's Manager which consisted of creative marketing, game play training and major social media hype. I was also a producer for the documentary, "Under The Boardwalk: The Monopoly Story", http://www.imdb.com/name/nm4001809/The legacy will live on... Show less

"WebToday gives business owners the assurance that they will succeed in todays online internet age. We educate small to medium business owners on what they should be doing online and build websites to suit their business and marketing needs."This was a spin-off brand after wowza.co.nz and was setup to provide wowza customers with an online presence. It used a Rails CMS (also built internally and a spin-off from wowza) called PageSprout.com. After setting up over a dozen websites, it was… Show more "WebToday gives business owners the assurance that they will succeed in todays online internet age. We educate small to medium business owners on what they should be doing online and build websites to suit their business and marketing needs."This was a spin-off brand after wowza.co.nz and was setup to provide wowza customers with an online presence. It used a Rails CMS (also built internally and a spin-off from wowza) called PageSprout.com. After setting up over a dozen websites, it was passed on to one of WebToday's contractors. Show less

wowza.co.nz - where to find the hottest deals in your town. Check out details here - http://steveguinness.com/past-ventures/With over 3,000 members & 150 business's, wowza was a "before it's time" web2.0 app that showed consumers where the hot deals were in their local region. It combined one off vouchers (similar to Grabone.co.nz / Groupon.com) with weekly specials into a hot looking (and easy to use) promotions platform. Deals were initially targeted at University students and… Show more wowza.co.nz - where to find the hottest deals in your town. Check out details here - http://steveguinness.com/past-ventures/With over 3,000 members & 150 business's, wowza was a "before it's time" web2.0 app that showed consumers where the hot deals were in their local region. It combined one off vouchers (similar to Grabone.co.nz / Groupon.com) with weekly specials into a hot looking (and easy to use) promotions platform. Deals were initially targeted at University students and included movie tickets, weekly alcohol & bar specials and hair & beauty vouchers. It contained a unique social element with clubs instead of categories where each club gave away related deals (such as a year supply of Tui for the drinking club).Live for about 9 months, and even after winning a business plan competition, wowza never quite made it massive due to a few reasons including: the wrong revenue model, lack of investment and timing with market education. Had it been a Silicon Valley start-up, things might of been different. Though the voucher market is very flooded today, there is still a lot of room for innovation in the online-offline retail space.This start-up taught me many lessons plus gave me foundation experience in all area's of start-up business development including: market validation, web application & brand development, systems engineering, marketing, sales, customer relationships, social media, accounting, website legals, employment, business incubation, business planning, general business administration, shareholder structure & dealings, how to take in advice. This was also the start of my growing business networks. Show less

Campus brand manager for V at the University of Canterbury (UC) + manager of various other on campus promotions throughout UC, Canterbury Polytechnic & Lincoln University. I made up and carried out guerrilla marketing exercises to push V (energy drink) onto the UC campus (which was strictly Coca Cola solus). I also helped other big brands increase their awareness on all three Canterbury tertiary campuses.