Steve Hissam Email & Phone Number

Chicago, Il, Us

Chicago, Illinois, United States

Chicago, Illinois, United States

Chicago, Illinois, United States

Chicago, Illinois, United States

Developed a customized framework to identify, define, design, execute and measure immersive experiences for the U.S. Army. Generated $2MM in revenue by creating brand identities and activation guides for the units in the Marketing Engagement Brigade.LearfieldPartnered with Learfield to create a new competitive position, logo and identity system that re-launched the $2B sports marketing company to its university partners, brand clients, and employees.OMC Hive InsiderAuthored thought leadership content “The Pandemic’s Upside for Event Marketers” which reached the global network’s 70,000+ employees in more than 70 countries.

Greater Chicago Area

I helped Pella differentiate the brand and improve its performance among its core B2B audience by: Elevating its position: Developed commercial insights to change the value perception from ‘not worth the money’ to a brand that empowers Pro’s to perform at a higher level. Enhancing its reputation: Reinforced leadership position by raising awareness of the industry skilled labor shortage, elevating the trade craft through a #keepcraftalive social influencer campaign and Strengthening its relationships: Improved decision confidence by showcasing Pella’s unique perspective on the industry and issues impacting the Pro’s business through owned and earned campaign elements.

Greater Chicago Area

Recruited to integrate and elevate best-in-class shopper marketing process/practice, and drive business development for the world’s largest brand activation agency. Led new business pitches to accelerate growth with integrated marketing campaigns.

Delhi, India

Directed 2 major initiatives: 1) Optimized operations for "V for India" an 18,000-strong mass youth movement project and 2) Expanded scope of partnering NGO's anti-poverty project by 700% to reach 200,000+ residents in 108 villages.

New York, Ny

Drove long-range planning and integrated marketing strategy and execution for $350M portfolio of premium cognacs including Rémy Martin VSOP, 1738, XO, and Louis XIII brands, which cater to vastly different demographics. Managed 12 marketing staff and consulted regularly with global marketing teams and HQ in France, reporting directly to CEO.

New York, Ny

Hired to rebrand and relaunch 1800 and Gran Centenario tequila brands representing $100M in retail sales, with the ultimate goal of capturing market share from Patron.

New York, Ny

Took control of Grand Marnier brand challenged with an aging user base and an outdated image. Led rebranding initiative and powered integrated marketing programs to regain positioning in the US market.

Developed integrated marketing strategies and “under the radar” campaigns for luxury and lifestyle brands such as Paul Stuart, Moet & Chandon, Dom Perignon, Hennessy, and Duckhead Apparel.