Steven Jackson Mba Email and Phone Number
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Creative and marketing leader that drives growth. Master brand storyteller combining great creative and marketing strategy. Half business/marketing mind and half creative, bridging the gap between marketing and creative teams. Expert in Adobe Creative Cloud including video production and motion graphics creation. Powerful copywriter. Experienced leader and mentor to creative/marketing colleagues. Charismatic presenter of new ideas. Contact me for project work or full-time roles at sjackson@storyeight.com or 413.250.1593.
Sallus Retirement
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Chief Marketing OfficerSallus Retirement Jun 2022 - Present
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Ceo & Creative DirectorStoryeight Studio Apr 2017 - Jun 2022Creative, design, brand storytelling and digital content agency.• Blazed a new trail and started a creative agency that grew to eight clients.• Lead designer and copywriter for flourishing new brands, evolve brands over time to tight standards.• Increase brand awareness for clients through content strategy, impactful design and powerful writing.• Lead brand & marketing strategy for The Viability Group, a startup that sold for $2 million.• Increase organic search by an average of 20% for clients through profound digital creative and content. -
Creative Director & Marketing StrategistFinancial Engines Mar 2016 - Mar 2017Sunnyvale, Ca, UsHead creative director & marketing strategist for all marketing efforts and new product launches.• Increased new business close rates by 30% through clarifying the brand story, highlighting customer benefit and compelling content creation.• Managed a portfolio of 60 multi-media marketing pieces for consistency and effectiveness.• Launched a new retirement planning technology product under budget and ahead of schedule. -
Chief Storyteller And Creative DirectorMassmutual Financial Group May 2010 - Dec 2015Springfield, Massachusetts, UsBuilt and led a six-person creative team charged with developing multi-media content for key moments in the customer journey.• Increased brand awareness by 30% with a new value proposition & design.• Led creative for a record sales year of $10 billion in assets.• Increased new business close rates by 25% through powerful design and copy.• Completed 150 creative projects in one year, saving $150,000 compared to outsourcing to agencies. -
Assistant Vice President - MarketingMassmutual Financial Group Apr 2009 - Jun 2012Springfield, Massachusetts, UsLed a five-person marketing team to create integrated marketing campaigns for 8,000 advisors and 6,000 customers.• Marketing leader for a record sales year of $13.2 billion in assets.• Drove a #1 satisfaction rating among independent financial advisors.• Managed 25 trade shows annually in alignment with sales teams.• Launched 12 new retirement and investment products in a two-year period.
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Executive Development Rotational ProgramMassmutual Financial Group Jul 2006 - Apr 2009Springfield, Massachusetts, UsCompleted a rotational program for high potential MBA graduates includingthree rotations in strategy, finance, and marketing.
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Project ManagerPerseco 2002 - 2004UsManaged the execution of McDonald’s consumer marketing programs including Happy Meal promotions. Led cross-functional teams to execute new product launches including McDonald’s Premium Salads and McGriddles.Key AccomplishmentsForecasted supply needs for 1,100 McDonald's franchises and achieved an industry leading supply fill rate of 98% for McDonald's promotional items at the franchise level. Managed the logistics for 30 million Happy Meal premiums monthly.Implemented process efficiencies that freed up one headcount to undertake more strategic work. -
Materials And Logistics ProfessionalIbm 2000 - 2001Armonk, New York, Ny, Us -
Logistics InternAllied Signal May 1998 - Aug 1998Charlotte, North Carolina, UsWorked as a material planner at the Allied Signal turbocharging systems manufacturing facility.
Steven Jackson Mba Skills
Steven Jackson Mba Education Details
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University Of Virginia Darden School Of BusinessGeneral -
Michigan State UniversityBachelor Of Business Administration (B.B.A.)
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Portage Central High SchoolCollege/University Preparatory And Advanced High School/Secondary Diploma Program
Frequently Asked Questions about Steven Jackson Mba
What company does Steven Jackson Mba work for?
Steven Jackson Mba works for Sallus Retirement
What is Steven Jackson Mba's role at the current company?
Steven Jackson Mba's current role is Creative Director & Marketing Leader | Brand Storyteller | Creative Strategy | Content Marketing | Team Leadership.
What is Steven Jackson Mba's email address?
Steven Jackson Mba's email address is sj****@****ght.com
What is Steven Jackson Mba's direct phone number?
Steven Jackson Mba's direct phone number is +140849*****
What schools did Steven Jackson Mba attend?
Steven Jackson Mba attended University Of Virginia Darden School Of Business, Michigan State University, Portage Central High School.
What skills is Steven Jackson Mba known for?
Steven Jackson Mba has skills like Leadership, Marketing, Strategic Planning, Management, Marketing Strategy, Strategic Communications, Staff Management, Adobe Creative Suite, Creative Direction, Creative Services, Project Management, Strategy.
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