Developing sales teams to deliver ever increasing numbers. Providing sales leaders with the skills and tools to embed best sales practice.Ensuring sales people are equipped with the skills to hit their targets in 2024-25 and beyond.

Transformational Selling: How to Adapt Your Sales Style in the New WorldThe evolution of sales has seen the shift from a product-focused transactional approach to a more consultative one which places importance on questioning, understanding the customer’s needs, identifying their pains and pitching a solution accordingly.Whilst a great deal of focus has been placed on these consultative behaviours, many organisations by their own admission are still struggling to instil them. It’s the most common request for help that we get from business leaders: “my team need to be more consultative in the way they sell!”However, with increased complexity of organisations and solutions, the problem with the current Consultative approach is the inherent assumption that the customer knows what their problems are and what options are available to them.All of this places a heavy burden on the customer to be able to scrutinise every aspect of their business and possess a wealth of knowledge regarding every possible alternative. Customers don’t always know what’s possible or available.The need is now emerging for a more advanced form of consultative selling; a ‘Super-Consultative’ approach. This is the approach that we refer to as Transformational Selling which will become the dominant sales approach in the New World.

Driving your sales results to the next level:• Identifying the strengths and weakness of your current team, structure and proposition• Setting tangible sales results and measurements• Improving the capability of the sales and sales leadership team• Driving and measuring the long term impact

Enabling businesses and sales professionals to accelerate their sales performance and achieve their true sales potential.Working across all sectors, I create bespoke sales training and development programmes to support the achievement of sales goals and objectives and drive tangible sales results.Supporting sales leaders in driving sales performance through practical leadership training and development, aligning management tools and practices to business objectives and outcomes.My areas of focus include all aspects of sales and sales leadership including:• Proactive sales prospecting and opening opportunities• Creating and embedding effective sales processes• Solution selling and Selling with Insight• Transformational Selling• Key account management for growth• Sales and Account Management Strategy• Negotiating the deal• Driving sales performance through leadership• Building high performing sales teams• Coaching for results

Predominantly focused on the development of the 2000 strong field sales force. Designed, delivered and project managed numerous sales development initiatives and programmes.