Steven Donlan Email & Phone Number

Andover, Massachusetts, United States

Foxborough (Foxboro), Massachusetts, United States

• Drove business impact through the strategic application of data to identify customers and improve the fan experience.
• Managed multiple key client relationships with professional and collegiate sports organizations.
• Collaborated daily with internal departments to deliver on client technology goals and identified new business opportunities.
• Led regular client meetings to ensure alignment on insights and facilitate adoption of KAGR product.
• Facilitated workstream communications with third-party data providers and oversaw business research analysis.
• Partnered with the sales team to enhance prospecting opportunities and highlight key business metrics.

Warwick, Rhode Island, United States

• Maintained and expanded client relationships with Fortune 500 companies and founders of non-profits.
• Aided in the global branding and campaign launches for various clients.
• Managed multiple projects, while meeting strict campaign deadlines.
• Wrote, created and produced marketing materials, digital content and client presentations.
• Managed estimating and budgetary processes including defining project scopes, drafting estimates and scopes of work.

Gainesville, Florida

• Oversaw all marketing efforts for Baseball, Women's Basketball, Men’s and Women’s Swimming and Diving, Men’s and Women’s Track and Field, Cross Country, Women’s Soccer, the Gator Student Rewards program and the.
• Responsibilities included creation and execution of marketing plans, in-game sponsor fulfillment, enhancing the in-venue experience, budget oversight for assigned sports and production of games.
• Key accomplishments include:- Increased revenue for Track and Field Pepsi Florida Relays event by 24% for the highest total in program history.- Sold out multiple Swimming and Diving meets for the only times in stadium.
• Baseball accomplishments include:- Highest regular season average attendance in program history.- Second largest single-game crowd in program history (4/13 vs. Missouri).- Third largest single-game crowd in program.
• Aided in the creation of a new Baseball gameday atmosphere with coordination of wireless cameras, in game hosts and sponsorship elements.
• Managed purchase order process, payment fulfillment and inventory of all promotional materials for assigned sports.

College Park, MD

• Oversaw execution of promotional and marketing operations for Women’s Soccer and Baseball.
• Assisted with Football, Men’s Basketball and Women’s Basketball marketing responsibilities.
• Constructed Marketing plans for the entire season to ensure goals are met at the conclusion of the year.Key accomplishments include:- Increased baseball group sales by 195% while introducing new fan experiences..
• Developed various collateral pieces and direct appeal pieces to drive sales and attendance.
• Managed promotional product purchasing, tracking and inventory for all sports/events tied to the Marketing Department.
• Assisted in budget management through oversight of invoice organizing and payment of marketing materials.

Durham, NH

• Served as the Student Marketing Director for Football, Men’s Ice Hockey, Gymnastics and ‘Cat Pack Student Section.
• Developed and implemented marketing plans for Football, Men's Ice Hockey and Gymnastics.
• During the Football season we increased student attendance by 65%, overall attendance by 20% and playoff attendance by 505% which set the program records for both the regular season and playoffs.
• Set attendance record for Gymnastics EAGL Championships during the 2014 season.
• Increased student attendance at Men’s Ice Hockey by 7.75%.
• Oversaw team of 13 interns and their responsibilities on game days.

Loudon, NH

• Researched potential clients and specific marketing initiatives.
• General organization of files and contracts in preparation of races and sponsorship fulfillment.
• Managed coordination of customer welcome bags for each race.
• Oversaw Jimmie Johnson fan tent during race weekend (July 2014).
• Assisted with all elements during both NASCAR weekends held at New Hampshire Motor Speedway during the 2014 season.
• Victory lane duties at the conclusion of each race.

Manchester, NH

• Sold season tickets, ticket packages and group tickets throughout New Hampshire.
• Achieved the second highest ticket sales total among interns (2013).
• Executed marketing and promotion plans during games and at community events.
• Assisted with grassroots marketing efforts throughout New Hampshire.
• Attended community and public relations events in various areas in New Hampshire.
• Made mascot appearances at various events to ensure sponsorship fulfillment.

Durham, NH

• Contacted alumni to raise funds for the Athletic Department and the UNH Fund.
• Raised over $5,000 for the Athletic Department and UNH Fund.
• Gained the ability to sell through cold calling.

Bachelor’S Degree, Kinesiology: Sport Studies, Minor In Business Administration

Activities and Societies: General Manager of the International Food Luncheon (2011), Hall Council Sports Director (2011-12), Radio DJ at.

High School

Activities and Societies: Ice Hockey team, Lacrosse team