• Analyze key performance indicators to identify opportunities to improve the online experience, streamline fulfillment, maximize assortment and drive conversion.• Leverage inputs from CSAT, reviews and Q&A to continuously improve the overall customer experience for assigned brand(s).• Act as the subject matter expert for the supported brand(s) assortment and strategy.• Primary point of contact for issues pertaining to online item presentation and brand performance.• Provide accurate reporting and insights across the digital channel related to content, product information, assortment and competitive gaps/opportunities.• Effectively improve conversion and basket by leveraging data to optimize cross-sell, up-sell and bundling strategies.• Analyze competitive data to provide pricing optimization recommendations.• Utilize knowledge of the shopping funnel and site technologies to optimize the search and browse experience for assigned brand(s).• Accomplished an increase of brand marketshare in Handheld Tools for Husqvarna by 3% YoY. • Create project plans and align with merchandising and supplier to drive execution.• Analyze sales and distribution of direct to consumer products to provide insights and recommendations for both online and omni-merchants.

- Social Media management of Facebook, Instagram, Twitter, and LinkedIn channels. Content curation and ideation in addition to community management. - Conducted PPC and display campaigns for end-users using Google Analytics. - Implemented new tracking documents and KPI reports to measure the success of paid digitalcampaigns. (Facebook Ads & Google Ads)- Strategized, implemented, and executed online campaigns and online marketing strategy execution.- Involved with managing and implementing new co-op loyalty program offers for those with memberships. - Responsible for consumer insights for continual loyalty marketing initiatives. - Maintaining and improving organizations' official website with relevant information and opportunity for more conversions.- Implemented best practices for synchronized marketing communication across multiple store locations and broadcasting mediums.- Implemented and executed all email marketing campaigns over Mailchimp and native platforms. This was for emails that were sent weekly, monthly, quarterly, and for special announcements. - Analyzed and set all KPI's for email campaigns to measure success.- Worked with various vendor partners to collaborate on social media, email, promotional, and owned site communications.

- Responsible for full execution of the merchant strategy, promotional management, product merchandising, marketing development, funding collection and vendor agreements.- Highly cross-functional and collaborates with numerous teams including Vendors, Marketing, Operations, Pricing, Promotional Management, Demand Planning, Forecasting, and Ecommerce.- Supported multiple merchandise buying categories such as Smart Garage, Personal Care/Beauty and Outdoor Living- Contributed to sourcing more diverse brands and products for product mix, both in-store and online.- Provided and analyzed market research for new market initiatives. - Responsible for hitting weekly and monthly financial and inventory goals set by leadership. (Revenue's, Units, ASP, Turnover, OGM%/$)- Collaborates with Marketing on email, promotional, social and advertising campaign ideas and full execution.

- Responsible for managing pricing across all store locations.- Problem solving store issues from delivery of supplies to managing quarterly offerings and other merchandise.- Collaborating with marketing on In-Store campaigns. - Proofing menus, signs and displays for in store execution.- Ran financial reports to determine vendor billing and merchandising fees. - Executed on new store strategies multiple times a fiscal year with Store Operations.- Consulted on new merchandise offerings and sourcing of products.

- Work with vendor partners and merchandising teams to properly execute new product line launches throughout the enterprise. - After on-boarding new vendor partners, I would collect information to execute new products via eCommerce and physical store locations. - Responsible for maintaining 11 different departments and working with each department's set of Cross Fictional Teams. - Lead group projects on data clean-up to improve site experience and provide consistency. - Ran reporting on KPI metrics to gauge effectiveness on data strategy.- Collaborated with Data Governance on setting standards and guidelines.

Provides a Target branded experience with every interaction related to complaints, inquiries, and overall comments about their Target.com experience. Efficiently and effectively handles incoming inquiries, social postings and e-mails with high quality and professionalism, while achieving performance and service goals. Working toward continuous improvement in level of service and work processes. Interacting with key business partners and vendors to effectively handle and resolve guest issues in a timely manner. Appropriately establish relationships with guests by making strong connections and adding unexpected value to each guest experience. Enhances and deepens guest relationships while driving guest loyalty and sales. Provides support for internal team members regarding policy/procedures and system functionality.

Coordinates, supervises and is accountable for the daily/weekly/monthly activities of a team members. Sets priorities for the team to ensure task completion and performance goals are met, such as Quality, Adherence, Service Level and AHT.Coordinates work activities with other supervisors, managers, departments, etc. Identifies and resolves operational problems using defined processes, expertise and judgment. Provides coaching and feedback to team members, including formal corrective action. Conducts annual performance reviews for team members. Provides expertise and customer service support to members, customers, and/or providers