Director
CurrentHewlett-Packard CompanyEngagement Director June 2008 - PresentGlobal Business Services• Responsible for all engagement, strategy and implementation of Marketing offshore services for HP • Established industry leading marketing process team; addressing process improvement pan-HP• Driving marketing automation projects for HP Marketing, using MRM (Aprimo), campaign management (Eloqua) and extensive uses of SalesForce.com• Achieved cost savings of over $30M over… Show more Hewlett-Packard CompanyEngagement Director June 2008 - PresentGlobal Business Services• Responsible for all engagement, strategy and implementation of Marketing offshore services for HP • Established industry leading marketing process team; addressing process improvement pan-HP• Driving marketing automation projects for HP Marketing, using MRM (Aprimo), campaign management (Eloqua) and extensive uses of SalesForce.com• Achieved cost savings of over $30M over 5 years through insourcing and labor arbitrage• Achieved customer satisfaction score of 100% in customer survey, only GBS Tower with that score• Established worldwide location strategy; rationalized locations with marketing functions and moved appropriate work• Established business metrics for GBS centers in concert with Marketing clients; all green metrics for last 2 years based on developed dashboards Show less