I'm a creative and collaborative professional with 2+ years of experience as a marketing coordinator combined with a foundational education in marketing and advertising. Throughout my academic and professional career, I've demonstrated a proven aptitude for marketing, communications, and event planning through compelling social media content creation and marketing strategy development. I can effectively coordinate project fulfillment alongside both business and creative teams. My core strength is acting as liaison with clients to develop marketing strategy and executing effective marketing campaigns. Here's a selection of my relevant coursework and the key skills I've acquired through my education at both Davenport University and Mohawk College: Strategic Marketing | Search Engine Marketing & Analytics | Data Analytics | Professional Writing Professional Communication | Principles of Project Management | Business to Business Marketing | Marketing Research International Marketing | Social Media Strategies- Developed profound understanding of marketing definitions and concepts while applying theoretical topics to analyze and strategize solutions to marketing problems. Applied techniques such as situation analysis, SWOT analysis, and secondary research to develop marketing objectives and strategies.- Established foundational concepts from digital marketing to cover search engine marketing (SEM) and search engine optimization (SEO) to improve website traffic through SEO tactics, content marketing, social media management, creating pay-per-click campaigns, and other techniques. - Conducted, prepared, and presented real-world situation analysis reports while reviewing nature, procedures, terminology, and application of research for solving marketing problems. Studied steps of marketing research such as problem definition, research design, and data analysis and interpretation