Generates and implements targeted content strategy plans which maximize sales to studios and networks at premiere content companies including Amazon, Apple, Disney, Fox, NBCUniversal, Netflix, and Paramount Global.Provides guidance and actionable insights to a diverse slate of over 25 writers and has secured employment for them on a wide range of linear and streaming series including Tracker, Found, Chicago Med, Young Sheldon, NCIS, SWAT, Alert: Missing Persons Unit, Dr. Death, The Girl… Show more Generates and implements targeted content strategy plans which maximize sales to studios and networks at premiere content companies including Amazon, Apple, Disney, Fox, NBCUniversal, Netflix, and Paramount Global.Provides guidance and actionable insights to a diverse slate of over 25 writers and has secured employment for them on a wide range of linear and streaming series including Tracker, Found, Chicago Med, Young Sheldon, NCIS, SWAT, Alert: Missing Persons Unit, Dr. Death, The Girl From Plainville, Unstable, Ghostwriter and Little America.Deploys both quantitative and qualitative skills to monitor and evaluate current content performance and key emerging technologies such as artificial intelligence (AI) and the streaming marketplace. This intersection between entertainment and technology has resulted in additional revenue-generating opportunities for clients.Leads cross-functional work teams with agency and legal partners to procure employment and conduct deal negotiations on behalf of clients which maximizes efficiency and overall revenue. Show less

Hired by RHI Entertainment that was acquired by Halcyon Studios.Worked cross-departmentally with key stakeholders to diversity RHI’s business model from solely long-form television programming to include scripted episodic series. This process included exploring new business financing opportunities to generate quality content at lower budgets for investors thereby increasing profit margins.Maintained up-to-date knowledge of industry trends and market demands, strategically… Show more Hired by RHI Entertainment that was acquired by Halcyon Studios.Worked cross-departmentally with key stakeholders to diversity RHI’s business model from solely long-form television programming to include scripted episodic series. This process included exploring new business financing opportunities to generate quality content at lower budgets for investors thereby increasing profit margins.Maintained up-to-date knowledge of industry trends and market demands, strategically positioning projects for success and leading to a 25% increase in project sales.Guided content selection planning which included performing competitive analyses of intellectual property and writer material to identify projects with the highest potential ROI.Communicated with network executives to identify actionable insights into their global customers' content preferences and develop material that created authentic connections with their audiences. Show less

Hired by The William Morris Agency that merged with Endeavor to become WME.Worked in cross-functional teams to create both short and long-term business plans that provided guidance to WMA-represented clients in various media sectors including television, film and publishing.Devised and implemented comprehensive sales plans, skillfully integrating writers, directors, producers, and intellectual property to create high-value packages. This approach significantly boosted client… Show more Hired by The William Morris Agency that merged with Endeavor to become WME.Worked in cross-functional teams to create both short and long-term business plans that provided guidance to WMA-represented clients in various media sectors including television, film and publishing.Devised and implemented comprehensive sales plans, skillfully integrating writers, directors, producers, and intellectual property to create high-value packages. This approach significantly boosted client revenues by maximizing the commercial potential of each project.Aided in developing entertainment marketing plans that covered every segment of the media industry including television, film, music, publishing, and live entrainment. Clients included Ebay, Caesars Entertainment, and GM. Show less