Steven Shen

Steven Shen Email and Phone Number

GM of Paul Frank fashion @
Steven Shen's Location
Jing'an District, Shanghai, China, China
Steven Shen's Contact Details

Steven Shen work email

Steven Shen personal email

n/a
About Steven Shen

High energy business leader with over 15 years as a successful Brand promotion and General Management professional.• With many years working experience in famous brand companys such as: Givenchy, Ermenegildo Zegna• Excellent PR and Media resources.Specialties: Focus on Luxury, Apparel & Fashion IndustryMy Mobile: 18664711002My Mail: steven1415@sina.com

Steven Shen's Current Company Details
上海希亚琪服饰科技有限公司

上海希亚琪服饰科技有限公司

GM of Paul Frank fashion
Steven Shen Work Experience Details
  • 上海希亚琪服饰科技有限公司
    Gm Of Pual Frank
    上海希亚琪服饰科技有限公司 Feb 2019 - Present
  • Shanghai La Chapelle Fashion Co., Ltd
    Vice Gm Of Us Fast Fashion Center
    Shanghai La Chapelle Fashion Co., Ltd Nov 2015 - Nov 2017
    Shanghai
    Responsibilities:Control the national sales department & marketing department, business develop,. merchandise management, design, training, VM, PR, Production & operation.Responsible for reviewing the purchase price budget/commodity structure/band structure of several brand divisions.Responsible for the annual business plan planning of the brand division.
  • Red Dragonfly (China) Group
    Gm Of International Brands Bu
    Red Dragonfly (China) Group Nov 2010 - Nov 2015
    Guangzhou
    Responsibilities:Manage all the international brands (three brands) of the group.Run other three Spanish female shoes brands, which includes designing and researching, international purchasing, production controlling, cost keeping, home market development, sales operation, market promotion, warehouse and logistics, administration management, HR and financesupervision.Framing and controlling whole year brand budget and development plan.Managing quarter products… Show more Responsibilities:Manage all the international brands (three brands) of the group.Run other three Spanish female shoes brands, which includes designing and researching, international purchasing, production controlling, cost keeping, home market development, sales operation, market promotion, warehouse and logistics, administration management, HR and financesupervision.Framing and controlling whole year brand budget and development plan.Managing quarter products procurement in Italy and designers team from Italy and China.Developing and maintaining China market.Organizing and budget controlling for quarter products.Operating management for four big business areas of China.Planning and implementing for quarter products about ads, products booklet, albums, video, and PR. Show less
  • Xtep(China) Co., Ltd.
    Nation Sales Director
    Xtep(China) Co., Ltd. Feb 2007 - Nov 2010
    ●In charge of the national sales management and revenue target make. At the same time, establishes the clear strategic and feasible target of whole sales according to the company brand, and ensures to achieve ever beyond the expected. ●Lead sales teams to finish revenue target, to guide them follow up important market information, to explore and maintain clients whose loyalties should be enhanced always.In charge of exploring and maintaining the marketing partners in time, building… Show more ●In charge of the national sales management and revenue target make. At the same time, establishes the clear strategic and feasible target of whole sales according to the company brand, and ensures to achieve ever beyond the expected. ●Lead sales teams to finish revenue target, to guide them follow up important market information, to explore and maintain clients whose loyalties should be enhanced always.In charge of exploring and maintaining the marketing partners in time, building sound product system between agents and sales, coordinating with agents based on market changing.●Related works about new stores choosing and contracts signing.●Deal with the management of customers services and complains.●Control and manage related works with orders, operation and manufacture. Show less
  • Xtep(China) Co., Ltd. (Hkex Stock Code: 1368)
    National Sales Director
    Xtep(China) Co., Ltd. (Hkex Stock Code: 1368) Feb 2007 - Nov 2010
    Xiameng
    Responsibilities:In charge of the national sales management and revenue target make. At the same time, establishes theclear strategic and feasible target of whole sales according to the company brand, and ensures toachieve ever beyond the expected.Lead sales teams to finish revenue target, to guide them follow up important market information, toexplore and maintain clients whose loyalties should be enhanced always.In charge of exploring and maintaining the marketing… Show more Responsibilities:In charge of the national sales management and revenue target make. At the same time, establishes theclear strategic and feasible target of whole sales according to the company brand, and ensures toachieve ever beyond the expected.Lead sales teams to finish revenue target, to guide them follow up important market information, toexplore and maintain clients whose loyalties should be enhanced always.In charge of exploring and maintaining the marketing partners in time, building sound product systembetween agents and sales, coordinating with agents based on market changing.Related works about new stores choosing and contracts signing.Deal with the management of customers services and complains.Control and manage related works with orders, operation and manufacture. Show less
  • Givenchy China Co., Ltd.
    Retail Director Of China
    Givenchy China Co., Ltd. Jan 2003 - Jan 2007
    ●Operating - Operation manage over 50 stores in 26 cities of china- Confirm the target of area managers, supervise the schedule and the effect- Evaluate the operating management of Chinese franchisees, help the Chinese franchisees advancing management level and raising the turnover●Market Developing - Make the annual market developing plan and supervise the schedule of area manager’s market developing plan- Evaluate the market management of Chinese franchisees… Show more ●Operating - Operation manage over 50 stores in 26 cities of china- Confirm the target of area managers, supervise the schedule and the effect- Evaluate the operating management of Chinese franchisees, help the Chinese franchisees advancing management level and raising the turnover●Market Developing - Make the annual market developing plan and supervise the schedule of area manager’s market developing plan- Evaluate the market management of Chinese franchisees ●Advertising & PR - Make the annual media plan of whole China and PR plan of whole China;- Supervise the media purchased and advertisement makes- Good relationship with local media and put more brand information in local media- Develop the promotion and PR activity in all stores- Set up and develop the brand loyalty program- Develop the brand PR activity in Chinese market (including fashion show, PR event, news release conference)●Renovation & visualize - Make the annual renovation plan and supervise the renovation schedule.- Evaluate the renovation company●Training - Make the annual in-store training plan and season training plan Show less
  • Ermenegildo Zegna (China) Co., Ltd.
    Marketing Manager Of South China
    Ermenegildo Zegna (China) Co., Ltd. Jan 2000 - Jan 2003
    ● Make the annual media plan of whole China and PR plan of whole China;● Supervise the media purchased and advertisement makes ;● Develop the new market (including set men , sports, lady and franchisee)● Negotiate the shop location and rental then report to GM for approval● Target market research, collect the information of competitor and new shopping arcade● Mark the advertising budget and arrange the advertising, propose the local newspapers to put advertising… Show more ● Make the annual media plan of whole China and PR plan of whole China;● Supervise the media purchased and advertisement makes ;● Develop the new market (including set men , sports, lady and franchisee)● Negotiate the shop location and rental then report to GM for approval● Target market research, collect the information of competitor and new shopping arcade● Mark the advertising budget and arrange the advertising, propose the local newspapers to put advertising according the target reader, the distribution and circulation.● Contact the PR company for arranging promotion Show less
  • Shanghai Hillman Optical Co. Ltd. (America’S Eyes)
    Operation Manager, Purchasing & Marketing Director (In China)
    Shanghai Hillman Optical Co. Ltd. (America’S Eyes) Jan 1995 - Jan 2000
    ●Purchasing,- Be responsible for the purchase abroad: go to U.S.A, Italy, France, German, Netherlands, Belgium, Malaysia and Hong Kong for exhibitions or for purchasing new products. See the samples, negotiate, give the order and sign the contract. Continuously supply the company with high profit and competitive products so that the company is always the head in the area.- Be fully responsible for the domestic purchasing: see samples first, then, through market analysis and report… Show more ●Purchasing,- Be responsible for the purchase abroad: go to U.S.A, Italy, France, German, Netherlands, Belgium, Malaysia and Hong Kong for exhibitions or for purchasing new products. See the samples, negotiate, give the order and sign the contract. Continuously supply the company with high profit and competitive products so that the company is always the head in the area.- Be fully responsible for the domestic purchasing: see samples first, then, through market analysis and report, connected with experience, decide the order. Keeping the purchase prices to be the lowest in China, in order to get more profit and to be more competitive in the market—provide necessary conditions for the company to increase the market share.●Marketing- Make the annual marketing plan and general budget ;- Lay down per season and monthly media plan and promotion ;- Supervise the media purchased and advertisement makes ;- Make the monthly payment plan of market Dept. ;- Supervise the implementation of display and promotion.●Operating- Lay down the articles of association;- Negotiate for new store’s opening;- Look Through and supervise the sales plan from area managers;●Assistant general manager - Assist the General Manager to set up the company;- Collect information and submit market report to the General Manager.- Coordinate the relationship of the company with the government, such as Industrial & Commercial Dept., Taxation Dept., Foreign Trade Committee, Commodity Prices Dept. and so on.- Coordinate the relationship of the company with the Association and Technique Supervision Dept.- Assist the management of more than twenty chain stores, including choosing the new addresses, making the arrangement, managing the human resources and making regulations for claims. Show less

Steven Shen Skills

Management Market Research Retail Business Strategy Marketing Negotiation Strategy Sales Leadership Marketing Strategy Brand Management Advertising New Business Development Sourcing Business Development Recruiting Marketing Management Brand Development Fashion Market Analysis

Steven Shen Education Details

  • 上海交通大学医学院
    上海交通大学医学院
    Clinic

Frequently Asked Questions about Steven Shen

What company does Steven Shen work for?

Steven Shen works for 上海希亚琪服饰科技有限公司

What is Steven Shen's role at the current company?

Steven Shen's current role is GM of Paul Frank fashion.

What is Steven Shen's email address?

Steven Shen's email address is st****@****ina.com

What schools did Steven Shen attend?

Steven Shen attended 上海交通大学医学院.

What skills is Steven Shen known for?

Steven Shen has skills like Management, Market Research, Retail, Business Strategy, Marketing, Negotiation, Strategy, Sales, Leadership, Marketing Strategy, Brand Management, Advertising.

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