Steven Theobald

Steven Theobald Email and Phone Number

Communications Consultant
Steven Theobald's Location
Victoria, British Columbia, Canada, Canada
Steven Theobald's Contact Details

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About Steven Theobald

Proven communications leader with a track record of success managing large teams and budgets in complex, multi-layer organizations across various industries. Skilled in media relations, corporate communications, brand marketing, social media, reputation management, crisis communications and corporate social responsibility. Fully rounded career path build on more than 20 years of experience working in the three pillars of communications -- journalism, full-service public relations agencies and client side.

Steven Theobald's Current Company Details

Communications Consultant
Steven Theobald Work Experience Details
  • Unicef Canada
    Director Of Communications
    Unicef Canada Feb 2019 - Jul 2020
    Toronto, Canada Area
  • Corporate Communications Advisor
    Independent Consultant
    Corporate Communications Advisor Jun 2017 - Jan 2019
    I work with clients across all sectors to plan and implement initiatives that engage their audiences. Projects include developing brand strategies, designing PR campaigns, creating and editing content, media training executives/spokespeople and providing sure-handed communications leadership during reputation threats and crises.
  • Canadian Cancer Society
    Director Of Communications
    Canadian Cancer Society Aug 2016 - Jun 2017
    Toronto, Canada Area
    I lead a nationwide team of talented and passionate communications professionals whose common goal is eradicating cancer and enhancing the lives of people living with the disease. Our shared vision is a world where no Canadian fears cancer.
  • Canadian Cancer Society
    Director Of Communications, Ontario Division
    Canadian Cancer Society Mar 2015 - Aug 2016
    Toronto, Ontario
  • Corporate Communications Advisor
    Independent Consultant
    Corporate Communications Advisor Sep 2014 - Mar 2015
    Writing, content marketing and corporate communications counsel. Clients include Citizen Relations and The Design Works. Projects include script writing, creating corporate website content and producing annual reports, with a focus on the financial services sector.
  • Citizen Relations
    Director
    Citizen Relations Apr 2013 - Sep 2014
    Toronto, Ontario
    I oversee the corporate communications practice at Citizen Optimum, the Canadian arm of the integrated PR consultancy Citizen Relations. Our clients include Procter & Gamble, Egg Farmers of Canada, Hyundai, Hydro One, Bayer and City Core Developments. Citizen Optimum was recently named 2013 Canadian Agency of the Year by The Holmes Report.
  • Canadian Centre For Victims Of Torture
    Board Member
    Canadian Centre For Victims Of Torture Apr 2011 - Jan 2014
    Toronto
    CCVT works with thousands of people new to Canada — mostly refugees — who have been tortured and/or are victims of war. About half of the clients are children. It offers people a welcoming community and a wide range of support services, including psychological counseling, vocational training and special workshops to help them heal and integrate into society.
  • Idea Workshop Pr
    Director Of Media Strategies
    Idea Workshop Pr Apr 2010 - Mar 2013
    I provide strategic counsel and implementation of media and public relations needs, including brand building and crisis management, for a wide range of clients. Industries include financial services, non-profits, real estate, retail and design and architecture.
  • Plan Canada
    Manager, Media And Public Relations
    Plan Canada Aug 2006 - Apr 2010
    I ran the media and public relations for Plan Canada, formerly Foster Parents Plan. Accomplishments include playing a key role in the re-branding and repositioning of the organization while simultaneously growing annual revenues by 55 per cent, to $107 million in fiscal 2009. I also produced documentaries, including Girls of Latitude, in partnership with MTV Canada. I traveled throughout Africa and central and South America, acting as on-the-ground spokesperson for all of Plan International for… Show more I ran the media and public relations for Plan Canada, formerly Foster Parents Plan. Accomplishments include playing a key role in the re-branding and repositioning of the organization while simultaneously growing annual revenues by 55 per cent, to $107 million in fiscal 2009. I also produced documentaries, including Girls of Latitude, in partnership with MTV Canada. I traveled throughout Africa and central and South America, acting as on-the-ground spokesperson for all of Plan International for three weeks following the 2010 earthquake in Haiti, my fourth visit to that country, Show less
  • Toronto Star
    Business Reporter
    Toronto Star Mar 1997 - Aug 2006
    My primary beat was the economy/economics. I also covered marketing, retail, personal finance and special investigations.
  • Canadian International Development Agency
    Consultant
    Canadian International Development Agency Oct 2003 - Mar 2004
    Dhaka, Bangladesh
    I designed and executed a training program to increase the level of professionalism among business reporters at 12 newspapers in Dhaka, Bangladesh. I spent two months there working closely with the reporters and editors, with an aim to reduce corruption by exposing it in the media.

Steven Theobald Skills

Media Relations Writing Corporate Communications Corporate Social Responsibility Crisis Communications Social Media Media Partnerships Documentary Filmmaking Fundraising Community Relations Marketing Communications Blogging Business Writing Communications Planning Community Development Brand Management People Management Crisis Management Copy Editing Creative Writing Content Strategy Community Engagement Documentaries Editing Digital Media Internal Communications Strategic Communications Leadership Strategy Editorial Event Management Event Planning Feature Articles

Steven Theobald Education Details

Frequently Asked Questions about Steven Theobald

What is Steven Theobald's role at the current company?

Steven Theobald's current role is Communications Consultant.

What is Steven Theobald's email address?

Steven Theobald's email address is st****@****ail.com

What schools did Steven Theobald attend?

Steven Theobald attended Queen's University, Ryerson University, The University Of British Columbia.

What are some of Steven Theobald's interests?

Steven Theobald has interest in Cooking, Skiing, Photography, Travel, Fishing.

What skills is Steven Theobald known for?

Steven Theobald has skills like Media Relations, Writing, Corporate Communications, Corporate Social Responsibility, Crisis Communications, Social Media, Media Partnerships, Documentary Filmmaking, Fundraising, Community Relations, Marketing Communications, Blogging.

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