Steven Alder Email & Phone Number

Woods Cross, UT, US

• Agency Bell is a leading digital marketing agency that specializes in delivering quality clients to law firms. By leveraging automated advertising with artificial intelligence, we produce powerful marketing campaigns.
• Manage relationships with key internal and external stakeholders, fostering effective communication and collaboration.
• Establish processes and build automation that allows scaling from hundreds of partners to thousands.
• Provide day-to-day support and guidance to the ad operations team, assisting in troubleshooting and issue resolution.
• Seamlessly work across direct and programmatic channels, planning, delivering, and optimizing campaigns toward awareness and performance-driven key performance indicators (KPIs).
• Develop quantitative analysis, ad hoc reports, and models to support decision making and drive continuous improvement.

Ogden, Utah, United States

• With a deep understanding of the ad servicing and digital ecosystem, develop and lead company strategy, build an inclusive culture ensuring team members thrive and company success indicators are achieved, oversee day.
• Experienced in both the AdTech and Agency ecosystems with extensive experience in demand-side platforms (DSP) execution and deep knowledge of ad operations.
• Expert knowledge of digital programmatic buying with hands-on experience using DPS for large-scale clients.
• Help drive programmatic product and strategy including pricing, ad products, and internal process.
• Lead client meetings and ensure campaigns are meeting clearly defined conversion objectives.
• Maintain and build trusted relationships with key customers, clients, partners, and employees.

Farmington, Utah

• Oversaw the accurate tracking of data related to campaign delivery and responsible for timely and effective communication both to internal parties and to clients.
• Responsible for the set-up, optimization, performance, and general stewardship of advertising campaigns.
• Continually promoted and achieved high standards of quality at work, applied attention to detail to execution and constantly looked for problems to solve and ways to improve.
• Adept at navigating the intricacies of tactical systems and processes (e.g., third party ad servers, verification vendor platforms, DSPs, Salesforce, etc.)
• Owned entire advertiser campaign life cycle - Facilitated and executed tasks involved with ad campaign management, including setup and trafficking, Q&A and troubleshooting, monitoring performance and delivery.
• Collaborated with relevant cross-functional teams to achieve client goals and raise awareness around campaign performance and recommendations.

South Jordan, Utah, United States

• Executed Customer Success best practices and strategies to drive high overall satisfaction, address business concerns at the onboarding phase, and build relationships that grow for the entire Customer Success function.
• Provided support for the Hewitt Packer (HP) Partners in managing client relations, establishing pricing, and creating lead generation for the sales department, and assist in troubleshooting any technical issues.
• Demonstrated ability to perform high level cost, risk and benefit analysis without compromising quality customer service.

Salt Lake City Metropolitan Area

• Consult on best practices and solutions and drive high overall satisfaction in addressing business concerns and providing feedback and recommendations.
• Provided support and collaborated with executive decision makers with multi-million-dollar clients to oversee online assets, social media, emails, online campaigns, and credit card campaigns.
• Owned entire advertiser campaign life cycle - Facilitated and executed tasks involved with ad campaign management, including setup and trafficking, Q&A and troubleshooting, monitoring performance and delivery.

Salt Lake City Metropolitan Area

• Oversee the daily sales operations as well as develop and implement effective territorial marketing and sales strategies to ensure that sales quotas for the territory are met.
• Created and executed a territory sales plan that exceeded established sales quotas and increased overall sales revenues.
• Optimized business development plans by working closely with the Founder to maximize time in the field and overall efficiency through development and prequalification of leads.