Steven Annese

Steven Annese Email and Phone Number

Director eBusiness Strategy and Commerce @ Crescent Electric Supply Company
Bernards, NJ, US
Steven Annese's Location
Basking Ridge, New Jersey, United States, United States
About Steven Annese

A leading entrepreneur with in-depth knowledge of business and technology. Successfully founding multiple businesses and several acquisitions, Having a savvy acumen for business and particularly in the internet sector; also possessing extensive knowledge in marketing and advertising campaigns in launching new products in different markets, expanding existing markets, and driving overall revenue growth while growing brand recognition and market share.As a holder of profit and loss responsibilities, I have managed multi-million-dollar budgets and drove increases in both revenues and net-incomes coupled with the ability build cohesive teams of technology, sales and operations. I am particularly driven by opportunities and transitioning ideas and concepts into innovative yet functional and viable businesses. Having a vision and talent in discovering businesses with potential and also being featured in prominent major publications such as the Associated Press, Wall Street Journal, Internet Retailer, Ted Magazine, Bloomberg, B2B Commerce and featured in a top selling book Billion Dollar B2B Ecommerce by author Brian Beck. Some of my early investments include all pre-IPO's including Spotify, Hive, Stewart's All American, Vinebox, Planatir, Addepar, Lyft, Hera Health Solutions, goDeskless, Buffer, EMERGE Immersive, SideStream, OneLogin, CisApp, BitPay, Hudson Space Systems, Robinhood, Ripple and RedThread. I am also actively involved in several consulting and advisory roles across a wide array of business sectors spanning from entertainment, food and beverage, internet technology and blockchain.

Steven Annese's Current Company Details
Crescent Electric Supply Company

Crescent Electric Supply Company

View
Director eBusiness Strategy and Commerce
Bernards, NJ, US
Employees:
1293
Steven Annese Work Experience Details
  • Crescent Electric Supply Company
    Director Ebusiness Strategy And Commerce
    Crescent Electric Supply Company
    Bernards, Nj, Us
  • Hive Brands
    Advisory Board
    Hive Brands Jan 2020 - Present
    New York, Ny, Us
  • Crescent Electric Supply Company
    Director Ebusiness Strategy & Commerce
    Crescent Electric Supply Company Aug 2016 - Present
    East Dubuque, Il, Us
    In my current role, I have developed and am leading the execution of the business strategy and ecommerce operations while ensuring quality assurance and optimizing customer service for this $1.5B organization with over 162 locations and more than 2K employees. I designed a comprehensive ecommerce strategy based on my evaluation of the legacy system to identify business needs and my exploration of new technologies and market competitors. I negotiate with top brand manufacturers to eliminate franchise restrictions and secure lowest-into-stock net costs. I collaborate cross-functionally in creating monthly sales and margin forecasts, developing a customer loyalty plan, and optimizing customer experiences. I interface with the Human Resources team to identify hiring needs.• Orchestrated platform conversion without business interruption and led creation of APIs for integration of enterprise resource planning (ERP) tool and other partner channels.• Partnered with Business Intelligence team to develop key branches as distribution centers supporting cost effective shipping and delivery strategy.• Developed highest performing viral search engine optimization (SEO) marketing campaign in history of ad partner.• Champion strategic plan for sustainable growth while supporting omni-channel customer experiences.
  • Aaas Holdings
    Principal
    Aaas Holdings Dec 2018 - Present
  • Ocean Point
    Board Member
    Ocean Point Jun 2008 - Jun 2021
  • Home Products Etc.
    Chief Executive Officer
    Home Products Etc. May 2012 - Aug 2016
    In this entrepreneurial endeavor, I launched an ecommerce operation with more than 500K products from over 200 distributor and manufacturer partners and generating run rate revenues of $10M+ annually for 100% increase in revenue and 65% year-over-year (YoY) net-income growth rates. I created and led the execution of the business strategy and directed daily operations including administration of a $3M annual budget.I established key performance indicators (KPIs) and evaluated sales, marketing, technology, and customer service practices to enhance processes. I managed internal and contract technology team members in the development of web and mobile applications and support of accounting, legal, production, and fulfillment departments. I negotiated partnership agreements, vendor service contracts, and the sale of business operations to Crescent Electric Supply. • Leveraged technologies from multiple sources to create proprietary platform architecture supporting Content Management Software (CMS), shopping cart, SEO, and ERP tools. • Developed customized in-house semi-artificial intelligence search system based on clicks, weighted averages, sales statistics, and manual boosting.• Executed email marketing campaigns for cart abandonment and monthly/bi-weekly promotions.• Implemented organic web search techniques to drive 220% growth in traffic and generated 43% increase in traffic from paid searches with 10% budget increase.• Implemented practices to drive delivery of engaging customer experiences for increased conversions to sales and client retentions.
  • Elite Holdings Group
    Operating Partner
    Elite Holdings Group Nov 2005 - May 2012
    In this position, I established online retail ecommerce operations marketing Aquaverve water coolers to consumers and businesses within North America. I managed the online sales channel utilizing a proprietary ecommerce application for four wholly-owned corporate ecommerce operations with over 100 SKUs and more than $3M in annual sales. I partnered in marketing two client-owned ecommerce businesses. I administered a $1M annual operations and marketing budget and implemented multi-faceted online advertising campaigns utilizing pay-per-click (PPC), display advertising, blogging, social media, re-targeting, and affiliate marketing.I developed the request for proposal (RFP) and application-driven ecommerce business processes. I created and implemented a system to identify suspicious orders by tracking IP addresses and flagging United States and Canadian orders with international IP addresses.• Created proprietary tool for capturing shopping cart abandonment and email address information.• Integrated APIs to simplify shipping and automatically generate shipping labels • Established client partnerships with two largest hospitality organizations in United States to provide products to all corporate-owned and operated properties.
  • Massimo Zanetti Beverage Usa
    Director Information Technology & Innovation
    Massimo Zanetti Beverage Usa 2006 - 2007
  • Sara Lee Coffee & Tea
    Director Technology & Innovation
    Sara Lee Coffee & Tea 1995 - 2006
    Chicago, Il, Us
  • Chock Full O'Nuts
    Information Systems & Technology Manager
    Chock Full O'Nuts Sep 1994 - Oct 1999
  • Chock Full O'Nuts
    Network Administrator
    Chock Full O'Nuts Sep 1994 - Dec 1995
  • Ups
    Field Engineer
    Ups 1993 - 1995

Steven Annese Skills

Management Marketing Strategy Strategic Planning Product Development Project Management Marketing Start Ups Sales Competitive Analysis Digital Marketing Social Media Marketing Online Advertising Business Development Entrepreneurship P&l Management Marketing Management Product Management Business Strategy Brand Management Business Planning Online Marketing B2b Sales Operations Budgets Ecommerce Information Technology Information Services Advertising Revenue Generation Market Growth Product Launch Business Operations Management Sales Forecasting Content Management System Enterprise Resource Planning Customer Relationship Management System Optimization Application Development Platform Development Process Enhancement Pay Per Click Display Advertising Blogging Re Targeting Affiliate Marketing Programs Search Engine Marketing Organic Search Strategies Paid Search Campaigns Negotiations Contracting Team Building Executive Management Executive Positions Product Marketing Cross Functional Team Leadership New Business Development Lead Generation Sem Enterprise Software E Commerce Project Planning Strategy Networking Analytics Strategic Partnerships Crm Business To Business Budgeting

Steven Annese Education Details

  • Saint Peter'S University
    Saint Peter'S University
    Computer Science
  • Secaucus High School
    Secaucus High School

Frequently Asked Questions about Steven Annese

What company does Steven Annese work for?

Steven Annese works for Crescent Electric Supply Company

What is Steven Annese's role at the current company?

Steven Annese's current role is Director eBusiness Strategy and Commerce.

What is Steven Annese's email address?

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What is Steven Annese's direct phone number?

Steven Annese's direct phone number is +173273*****

What schools did Steven Annese attend?

Steven Annese attended Saint Peter's University, Secaucus High School.

What are some of Steven Annese's interests?

Steven Annese has interest in Mobile, Clean Technology, Health Care, Consumer Internet, Enterprise Software.

What skills is Steven Annese known for?

Steven Annese has skills like Management, Marketing Strategy, Strategic Planning, Product Development, Project Management, Marketing, Start Ups, Sales, Competitive Analysis, Digital Marketing, Social Media Marketing, Online Advertising.

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