Steven A. Robinson Email & Phone Number

New York, Ny, Us

United States

New York City Metropolitan Area

I am a highly experienced graphic designer & illustrator with over 30 years of experience across various platforms. As a creative leader, I excel in collaborating with others and specialize in conceptualizing, writing, and producing brand advertising that is both highly effective and can be extended across various channels, with a particular focus on digital and social media.Leadership Branding | Media Relations | Marketing | Strategic Partnerships | Relationship ManagementAdobe CC - ILLUSTRATOR • PHOTOSHOP • INDESIGN • AFTER EFFECTS • PREMIERE PRO • ACROBAT • KEYNOTE • POWERPOINT

Morris Plains, Nj

• POP / POS Displays, FSI, Consumer Pkg line extension design• Digital banners, POS & POP displays, FSI (Free Standing Inserts) digital & print coupons• Rendered realistic illustrations for varying brands & and family extensions

Westchester, Ny

• Mechanical set-up and Preflight• Redesign packaging labels, inserts brochures, full & half-page advertisements

New York, New York

Designed mood-boards & illustrated imagery for consumer packaging goods for food, beverages, wine & spirits, pharmaceutical, and private label prototypes for B2B clientele presentations.• Improved sales and customer satisfaction by 25% with polished designs & robust solutions.• Conceptualized award-winning designs for runDisney and New Balance branding.• Directed and led project meetings and client development teleconferences.• Revived and enhanced five pharma brand labeling, achieving significant market share and recognition growth.• Executed creative and analytical skills to create compelling designs communicating brand values.• Refreshed various food, beverage, and consumer product labels, ensuring brand consistency and appeal.Key contributor to multi-million-dollar Business Wins— Successfully led a team of 6 in conceptualizing and developing visuals in an extremely tight timeframe for the runDisney & New Balance campaign.— Developed plans to overhaul the Hanes & Jockey campaign for a 3-day deadline. Led design process for the team, resulting in a $40M win for the design studio. — Spearheaded Levi’s conceptual imagery that generated larger contractual opportunities.

White Plains, New York

• Beverage & Food Pkg production design of line extension

Clifton, New Jersey

Lead production designer at EK Success division for the Martha Stewart Living Omnimedia DIY Project & Craft brand's launch.

Parsippany, Nj

Supervised a seven-member design team, freelancers, and production artist as required to accomplish the completion of projects. Tracked workflow of design team members on multiple projects to ensure the design scope and time efficiency. Participated in all phases of the creative process and presented the design revisions through varying stages of development. Thorough knowledge for the preparation of design mechanicals for various printing procedures ranging from Gravure, Offset, Pressure Sensitive, and In-Mold label treatments.• Press-runs, Brand & Team Mgmt.• Client interface• Consumer Pkg Design & line extensions• Mechanical set-up & Preflight

Westchester, Ny

• Breaking News Graphic, Info-graphics, Page & Special Section Designer

Stockton, California Area

• Breaking News Graphic, Info-graphics, Page & Special Section Designer

Bfa, Graphic Design

Activities and Societies: • Art Student Guild President • Graphic Design Editor of The Spartan Echo (Student Newspaper)

Small Certification, Business, Management, Marketing, And Related Support Services, A+