Steven Andrews
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Steven Andrews Email & Phone Number

Principal, Entertainment at Hyperlific
Location: Laguna Beach, California, United States 16 work roles 6 schools
1 work email found @sagaftra.org LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

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Work email s****@sagaftra.org
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Current company
Role
Principal, Entertainment
Location
Laguna Beach, California, United States
Company size

Who is Steven Andrews? Overview

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Quick answer

Steven Andrews is listed as Principal, Entertainment at Hyperlific, a with 18 employees, based in Laguna Beach, California, United States. AeroLeads shows a work email signal at sagaftra.org and a matched LinkedIn profile for Steven Andrews.

Steven Andrews previously worked as Global Director of Communications at Toughbuilt and Head of Copy, Senior Writer at Toughbuilt. Steven Andrews holds Mm, Data, Economics, And Development Policy from Massachusetts Institute Of Technology.

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sandrews@sagaftra.org
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Profile bio

About Steven Andrews

As a lifelong storyteller, I draw on my 15+ years of experience in narrative design, marketing, and creative communications to create and safeguard a voice that resonates with even the most difficult to reach. Throughout my career, I've been dedicated to strategic editorial leadership, striving to connect with audiences on a global scale. With years of multidisciplinary experience in entertainment, advertising, social activism, and interactive media, I equip my creative work with a fresh, earnest perspective, whether strategizing with an executive partner, or storyboarding Telly-Award-winning content from home in my pajamas. I coordinate relatable, impacting ideas into a cohesive red-carpet-level story.As ToughBuilt's Global Director, I've led teams through complex challenges, employing creativity and foresight to drive impactful change.Highlights:• Navigated a product leak crisis at ToughBuilt, leading to the #1 search term status onLowes.com, a 20% sell-through in two weeks and a reach of over 500 million.• Spearheaded a media campaign for a political figure in Chicago, managing a $25MMad budget that significantly boosted campaign visibility.• Enhanced social media presence, increasing Instagram reach to over 1.06 million andachieving a 73% share of voice over competitors.• Winner of 5 Telly Awards for Writing and Executive ProducingExpertise:• Leadership in cohesive brand messaging across platforms.• Innovation in content creation and engaging social media content.• Results-oriented strategies enhancing brand engagement and market growth.I believe in mentorship, collaboration, and excellence. My approach includes meticulousplanning, organization, and creative execution from conception through production.I'm eager to leverage my skills and passion for storytelling. I've developed and executed branding and localization strategies for international clients in the fintech, automotive, and brewing sectors and written for presidential candidates, grassroots social movements, VR studios, NASCAR drivers, and award-winning filmmakers. Get in touch to learn more about ways to explore potential collaboration. Let's create something impactful together.Key Strengths:• Media Relations and Project Management• Copywriting and Content Management• Creative Strategy and Crisis Communication• Branding & Identity, Digital Marketing

Listed skills include Film, Music, Concerts, Musical Theatre, and 48 others.

Current workplace

Steven Andrews's current company

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Hyperlific
Hyperlific
Principal, Entertainment
Laguna Beach, CA, US
Employees
18
AeroLeads page
16 roles

Steven Andrews work experience

A career timeline built from the work history available for this profile.

Principal, Entertainment

Laguna Beach, Ca, Us

Global Director Of Communications

Current

California, United States

Developing and executing comprehensive strategies and marketing initiatives, enhancing our brand presence and crafting our public reputation.• Provided creative and narrative leadership in the launch strategy for 270+ products, encompassing market research, omnichannel planning, and execution across sales events, trade shows, digitalcontent, social media, advertising, influencer partnerships, and media outreach.• Managed brand sponsorships and partnerships, including direct interactions with NASCAR, USPSA, and Los Angeles County Sheriffs SAR and branded film projects with the NHRA's Scrappers Racing team and Taran Tactical Innovations.• Collaborated and led a diverse team of global employees and project contractors, focusing on creative and diplomatic mentorship and fostering cross-functional teamwork.• Led unifying brand messaging across LATAM, North America, and Europe; managed advertising, social media, and PR efforts, including C-suite speechwriting and press releases, driving brand visibility and market growth.Throughout this position, I have continued to serve ToughBuilt C-Suite as a media and editorial content galaxy-brain, consulting on civic strategy and developing a narrative supporting the company's pioneering market growth with influencer networks and content partners.

Oct 2021 - Present

Head Of Copy, Senior Writer

Irvine, California, United States

Chief of product, informational, narrative, and editorial copy. Spearheaded storytelling geared toward men's interest and skilled labor professional audiences and served the editorial Director for GroundBreak, the brand's conceptual lifestyle publishing arm. As a writer, I lead editorial direction and content strategy for our marketing division and manage operations.• Authored over 2 million words spanning a diverse portfolio, including 40+ spot pitches, 16 commercial and voice-over scripts, 100+ article pitches, corporate profiles, 76+ press releases, 600+ web modules, and over 20,000 social media posts and comment replies.• Led the editorial design and production of the magazine, coordinating 16+ collaborative shoots. Worked alongside the Brand Creative Director to develop over 100 concept assets, ads and covers.• Spearheaded the editorial calendar planning and initiated social growth campaigns to enhance visibility, effectively building a targeted audience-base for the launch of a published subsidiary magazine, GroundBreak, fostering community engagement.

Oct 2021 - Dec 2022

Narrative Chief, (Fractional Cmo)

Remote

Lead content creation, copywriting, package design, and graphics, innovating and localizing global brands to craft compelling stories that resonate with diverse audiences.• Led branding and packaging projects and a team of 11 writers for clients such as Smucker’s, Jeni's Ice Cream, Cleveland Cyclewerks, Weaver Leather, and Wooster Brush.• Crafted art and social media strategies for Paqui's Chips; acted as copy chief for construction giants like Sherwin Williams and Georgia Pacific, tailoring industry-specific content.• Led a team of 27+ writers and art directors on international branding and packaging updates, steering creative direction for campaigns and developing brand voice and narratives for global companies like Asahi Brewing and Bajaj Automotive Group to localize in the U.S. market.

Apr 2010 - Dec 2021

Chief Writer, Fintech Product

Brussels, Brussels Region, Belgium

Product copywriter for FinTech Trading platform SME.trade with creative ownership over brand voice, external copy, explainer videos, and English taglines; crafted launch language, product testimonials, and social strategy to align with the overarching brand narrative.• Developed platform launch language, product testimonials, and Social Strategy, protecting overall messaging roadmaps and brand-wide narrative design.

Apr 2021 - Nov 2021

Field Message Coordinator, Writer - Fundraising

• Developed and executed fundraising communications, including drafting texts, emails, call scripts, and social media content for the Warren for President campaign, enhancing campaign engagement and support.• Collaborated on donor outreach and door-knocking campaigns in New Hampshire, significantly contributing to grassroots efforts and community mobilization.I commanded ownership of regional marketing efforts with the campaign, including social messaging and organizing and writing fundraising texts, emails, and call scripts throughout the Primary campaign. Email marketing, newsletters, blog posts, and language for Instagram, direct SMS messages, and Twitter updates related to fundraising and organizing events.

Jun 2019 - Feb 2020

Writer

United States

Narrative designer, copywriter and script writer for television, sponsored podcast, and radio advertising.

Jun 2016 - Aug 2019

Organizing And Fundraising Writer

Remote

• Spearheaded social messaging and organizing writing for locally targeted campaigns and fundraising efforts, creating content for email marketing, newsletters, blog posts, and social media updates (Instagram, Twitter) to drive engagement and support.• Established narrative design guidelines and style guides to streamline volunteer communication efforts and enhance doorknocking campaigns' effectiveness.

Jul 2017 - Jul 2019

Midwest Press Coordinator

Cleveland/Akron, Ohio Area

• Managed communications with Midwest media, coordinating pre-interviews and liaising with reporters on local issues while also crafting fundraising email campaigns, leading a 200+ person weekend door-knocking effort, newsletters, blog posts, and SMS messages to engage local donor groups, and organizing events.

Jul 2016 - Nov 2016

Selection Committee Member

Cleveland/Akron, Ohio Area

Reviewed Festival Entries, provided creative analysis of submissions for independent directors.

May 2015 - Apr 2016

News Anchor

Remote

• Performed as a newsreader and story anchor, engaging in light audio and script editing to convert daily opinion editorials, white papers, and in-depth journalism pieces into accessible audio content.• Transformed written materials into compelling audio narratives, making complex information enjoyable and easy for a broad audience to understand.

Feb 2014 - Apr 2016

Nominating Committee/Delegate-At-Large

Greater Los Angeles Area

Reviewed and voted on Motion Picture division nominees for the Screen Actors Guild Awards.

Jan 2015 - Jun 2015

Performer (Sag-Aftra)

Cincinnati Metropolitan Area

Principal cast member in Todd Haynes picture, "Carol". A 6-time Academy-Award Nominated motion picture and winner of the Palme D'Or.

Mar 2014 - May 2014

Community Coordinator

Organized and conducted canvassing and Get-Out-The-Vote registration efforts throughout the campaign's final months.

Feb 2012 - Nov 2012

Executive Assistant, Copywriter

Greater New York City Area

Jan 2007 - Sep 2007
6 education records

Steven Andrews education

Mm, Data, Economics, And Development Policy

FOCUS: Understanding social programs in developing worlds and crafting public policy and political communications strategies to enable.

Professional Certificate, Narrative Design

FOCUS: Content development and implementation of narrative boarding and screenwriting for interactive entertainment and VR platforms.

Liberal Arts And Sciences/Liberal Studies

FOCUS: Study of Humanities, Political Science, Philosophy, and Foreign Languages (German, French, Italian, Russian) in consortium.

Fine Arts, Performance, Classical Music

FOCUS: Musical practices, theory, history, and performance in classical contexts, in consortium with Case Western Reserve University.

Certificate, Jazz/Jazz Studies, Eurythmics, Alexander Technique

Dramaturgy

Bristol Old Vic Theatre School
FAQ

Frequently asked questions about Steven Andrews

Quick answers generated from the profile data available on this page.

What company does Steven Andrews work for?

Steven Andrews works for Hyperlific.

What is Steven Andrews's role at Hyperlific?

Steven Andrews is listed as Principal, Entertainment at Hyperlific.

What is Steven Andrews's email address?

AeroLeads has found 1 work email signal at @sagaftra.org for Steven Andrews at Hyperlific.

Where is Steven Andrews based?

Steven Andrews is based in Laguna Beach, California, United States while working with Hyperlific.

What companies has Steven Andrews worked for?

Steven Andrews has worked for Hyperlific, Toughbuilt, Afg Inc., Area42, and Warren For President.

How can I contact Steven Andrews?

You can use AeroLeads to view verified contact signals for Steven Andrews at Hyperlific, including work email, phone, and LinkedIn data when available.

What schools did Steven Andrews attend?

Steven Andrews holds Mm, Data, Economics, And Development Policy from Massachusetts Institute Of Technology.

What skills is Steven Andrews known for?

Steven Andrews is listed with skills including Film, Music, Concerts, Musical Theatre, Acting, Public Speaking, Writing, and Singing.

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