Steven L.

Steven L. Email and Phone Number

Vice President of Marketing @ Style Crest, Inc.
Steven L.'s Location
Cleveland, Ohio, United States, United States
Steven L.'s Contact Details

Steven L. personal email

n/a
About Steven L.

I'm a technology-driven strategic marketing leader with demonstrated results in digital transformation, sales enablement, and brand management. Proven ability to identify key insights and build differentiated offerings that move B2B and B2C audiences from interest to decision while maintaining a clear, consistent brand.

Steven L.'s Current Company Details
Style Crest, Inc.

Style Crest, Inc.

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Vice President of Marketing
Steven L. Work Experience Details
  • Style Crest, Inc.
    Vp Of Marketing
    Style Crest, Inc. Apr 2024 - Present
    Fremont, Oh, Us
  • The Garland Company, Inc.
    Director Of Marketing
    The Garland Company, Inc. Aug 2021 - Jan 2024
    Cleveland, Ohio, Us
    Built marketing function from ground up including hiring and training team. Led digital transformation efforts including rollout of two channel-specific CRM platforms, marketing automation, and new web site with consecutive year-over-year double-digit improvements in organic search traffic. Managed launch activities for 11 new product introductions in 2023. Led internal communications efforts, including content creation for annual sales kickoff.
  • Sherwin-Williams
    Sr. Director, Marketing Operations, Performance Coatings Group
    Sherwin-Williams Jun 2017 - Aug 2021
    Cleveland, Oh, Us
    Leadership of a team of 35 across digital marketing, marketing communications, and market research functions. Stewardship of a global brand portfolio, maintaining consistent style and tone across multiple customer segments and global regions through PR, digital content, video, collateral, and events. Business lead for global web site implementation with dynamic product catalog and global content management system that has experienced 41% increase in traffic since launch. Lead digital transformation programs including sales enablement that provide curated marketing content recommendations within CRM, and use of marketing automation across multiple business segments and divisions. Responsibility for multimillion dollar budget inclusive of software platforms, iinternal and external agency partners, market research projects, and sales meetings in North America and Europe with over 3,000 attendees each year.
  • Sherwin-Williams
    Director Of Global Brand Communication
    Sherwin-Williams Feb 2014 - Jun 2017
    Cleveland, Oh, Us
    Led global marketing communications strategy and tactical implementation for Sherwin-Williams industrial wood and OEM markets, with customers in segments including furniture, cabinetry, metal finishing, heavy equipment, transportation, building products, and military. Managed marketing strategy and sales promotion for spray equipment and sundries product lines. Served leadership team role, developing annual operating plan, speaking at annual sales meeting, and sitting on task force focused on business strategy around transportation segments.
  • Honeywell Scanning & Mobility
    Americas Marcom Leader
    Honeywell Scanning & Mobility Oct 2011 - Feb 2014
    Charlotte, North Carolina, Us
    Responsible for all end-user marketing communications targeting retail, healthcare, field service, and logistics customers in United States, Canada, and Latin America. Developed content, marketing strategy, and pipeline process. Managed team of five located across North and South America, as well as multiple agency partners. Leadership roles in global rollout of Marketo marketing automation platform, global rebranding effort, and integration of global marcom organizations following acquisition.
  • Honeywell Scanning & Mobility
    Senior Manager, Marketing & Communications
    Honeywell Scanning & Mobility Nov 2009 - Oct 2011
    Charlotte, North Carolina, Us
    Led all B2B marketing for the Americas, including channel marketing, marketing communications, collateral creation, and trade shows.
  • Idbusiness
    Executive Vp Of Marketing
    Idbusiness Dec 2008 - Nov 2009
    Us
    Building a brand for a holistic provider of information security services for small- and medium-sized businesses. Created bootstrap channel marketing program and grew network of resellers from zero to thirty within one year.
  • Chair 74
    Co-Chairman
    Chair 74 Nov 2003 - Dec 2008
    Founded and operated Chair 74 as an ad agency with a manufacturing mentality. Clients across B2C and B2B segments included Comcast, Russell Athletic, Angiodynamics, St. Jude Medical, Momar, Sweetwater Brew, SkyBlox, idCURE, idBUSINESS, The EM Group. and Southern Polytechnic State University.
  • Match Advertising Agency
    Account Supervisor
    Match Advertising Agency May 2001 - Nov 2003
    Served as client lead for clients including Georgia Department of Tourism, Flowers Foods, Edwards Pies, and Theragenics.
  • Westwayne
    Account Supervisor
    Westwayne 1996 - 2001
    Us
    Supported advertising campaign creation and media placements for brands including NAPA Auto Parts, Russell Athletic, BellSouth, SunTrust, and Florida's Natural.

Steven L. Skills

Marketing Communications Strategy Marketing B2b Marketing Advertising Lead Generation B2b Multi Channel Marketing Strategic Communications Marketing Strategy Marketing Automation Content Marketing Product Marketing Pipeline Management Leadership Product Management Integrated Marketing Account Management Management Start Ups Sales Business To Business

Steven L. Education Details

  • University Of Pennsylvania
    University Of Pennsylvania
    Communications

Frequently Asked Questions about Steven L.

What company does Steven L. work for?

Steven L. works for Style Crest, Inc.

What is Steven L.'s role at the current company?

Steven L.'s current role is Vice President of Marketing.

What is Steven L.'s email address?

Steven L.'s email address is st****@****win.com

What is Steven L.'s direct phone number?

Steven L.'s direct phone number is +121656*****

What schools did Steven L. attend?

Steven L. attended University Of Pennsylvania.

What are some of Steven L.'s interests?

Steven L. has interest in Baseball, Skiing, Mountain Biking.

What skills is Steven L. known for?

Steven L. has skills like Marketing Communications, Strategy, Marketing, B2b Marketing, Advertising, Lead Generation, B2b, Multi Channel Marketing, Strategic Communications, Marketing Strategy, Marketing Automation, Content Marketing.

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