Steve Sousa founded Advanced Financial Concepts in 1979. As a national retirement planning expert and charter life underwriter, he has been a leading producer for ING, Lincoln Financial and Penn Mutual throughout the course of the past four decades.Steve built his business through the relationships he made in the community. It was not uncommon to find him out on a sports field either coaching or volunteering. He was so passionate about youth sports that he took it upon himself to establish a new Little League in Northwood, CA. the very same Little League that would eventually go on to compete in the 1987 Little League World Series. Whether it was on the sports field or at church, he always treated people like family. He and his wife even opened their home to over 80 foster kids throughout the years. In addition to their own 4 children, they adopted several foster kids to make them a permanent part of their family. Treating people like family has become the guiding principle to his success.