Steven Gamboa
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Steven Gamboa Email & Phone Number

Digital Marketing Leader driving incremental business growth | Obsessed with delivering 1:1 customer marketing, leveraging analytics and marketing technology at Goodfood Market (TSX:FOOD)
Location: King City, Ontario, Canada 9 work roles 1 school
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Role
Digital Marketing Leader driving incremental business growth | Obsessed with delivering 1:1 customer marketing, leveraging analytics and marketing technology
Location
King City, Ontario, Canada
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Steven Gamboa is listed as Digital Marketing Leader driving incremental business growth | Obsessed with delivering 1:1 customer marketing, leveraging analytics and marketing technology at Goodfood Market (TSX:FOOD), a company with 715 employees, based in King City, Ontario, Canada. AeroLeads shows a matched LinkedIn profile for Steven Gamboa.

Steven Gamboa previously worked as Director CRM at Goodfood Market (Tsx:Food) and Head of ECRM, Digital Marketing at Skipthedishes. Steven Gamboa holds Bachelor Of Administrative Studies, Marketing from York University.

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About Steven Gamboa

Trailblazing Digital Marketing leader with over 20 years experience. I help companies ๐˜๐—ฟ๐—ฎ๐—ป๐˜€๐—น๐—ฎ๐˜๐—ฒ ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—ด๐—ผ๐—ฎ๐—น๐˜€ ๐—ถ๐—ป๐˜๐—ผ ๐—ฒ๐˜…๐˜๐—ฟ๐—ฎ๐—ผ๐—ฟ๐—ฑ๐—ถ๐—ป๐—ฎ๐—ฟ๐˜† ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐—ถ๐—ฒ๐˜€ ๐˜๐—ต๐—ฎ๐˜ ๐—น๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐—ฎ๐—ด๐—ฒ ๐—ฑ๐—ฎ๐˜๐—ฎ ๐—ฎ๐—ป๐—ฎ๐—น๐˜†๐˜๐—ถ๐—ฐ๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐˜๐—ฒ๐—ฐ๐—ต๐—ป๐—ผ๐—น๐—ผ๐—ด๐˜† ๐˜๐—ผ ๐—ฑ๐—ฒ๐—น๐—ถ๐˜ƒ๐—ฒ๐—ฟ ๐˜€๐—ฐ๐—ฎ๐—น๐—ฎ๐—ฏ๐—น๐—ฒ ๐Ÿญ:๐Ÿญ ๐—ฐ๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ ๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—น๐—ผ๐—ป๐—ด-๐˜๐—ฒ๐—ฟ๐—บ ๐—ฏ๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—ด๐—ฟ๐—ผ๐˜„๐˜๐—ต Here are some examples: 1. Fewer, bigger, better: At Scotiabank, I lead one of the most successful D2D Chequing and Savings Acquisition campaigns that drove in 115% of the New Accounts target and lowered CPA by approx. 40%, by orchestrating fewer, bigger, and better marketing campaigns to gain economies of scale and deliver more value for customers. 2. Optimizing CRM Martech stack: At Skip, I spearheaded the migration from Braze to Salesforce Marketing Cloud which bolstered campaign automation from 20% to 70% and doubled the average conversion rates by helping reconfigure a Martech stack that would allow for better segmentation and personalization. 3. Putting customers first: At Skip, I improved customer retention (MOM) from 85% to 88%, launching their first Onboarding program and overhauling the existing Retention program with the migration to Salesforce Marketing cloud. What motivates and inspires me: 1. Showing customers we care about them: Leveraging data analytics and insights to show our customers that we know them, that we value them, and that we are looking out for them2. Nurturing a positive team environment: I inspire and motivate with humility, authenticity, and openness, instilling trust and creating psychological safety. This empowers the team and creates a shared purpose, which enhances their focus and resilience.3. Owning marketing strategies that impact business growth: Being empowered to make decisions and holding myself accountable for program results, challenges and motivates me!That's pretty much me, in a nutshell. I love meeting new people, so if you ever want to connect, you can reach me at stevengamboa3@gmail.com

Current workplace

Steven Gamboa's current company

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Goodfood Market (TSX:FOOD)
Goodfood Market (Tsx:Food)
Digital Marketing Leader driving incremental business growth | Obsessed with delivering 1:1 customer marketing, leveraging analytics and marketing technology
canada
Website
Employees
715
AeroLeads page
9 roles · 22 years

Steven Gamboa work experience

A career timeline built from the work history available for this profile.

Head Of Ecrm, Digital Marketing

Toronto, Ontario, Canada

Over 2 years ago, I joined Skip the Dishes and made an immediate impact by establishing a data driven and methodical approach to all Digital Marketing ECRM programs, resulting in +10% lift in conversion rates over control. * Played a pivotal role in enhancing our martech stack to harness the power of AI and triggered emails. Migrating from Braze to.

Jul 2021 - Oct 2023

Senior Manager

Toronto

Majority of +3 years at BNS driving improvements to Acquisition and revenue growth programs across D2D Chequing, Savings, Investments, Credit Cards and Lines of Credit lines products* Lead strongest MPSA campaign to date (Apr. 2020): 6.9% response rate, 60K MPSA New Accounts and $3.4 billion in new balances, by leveraging TOP CVI index and engaging Branch.

Sep 2017 - Jun 2021

Product Manager

Td

Toronto

Lead Targeted Marketing for TD Insurance, Everyday Banking, PS&I, Digital Banking and RESL* Launched new TD Home & Auto Insurance onboarding program in Feb. 2017 and delivered strong results: 55% open rate vs 38% benchmark and 7.5% click to open rate vs 5% benchmark* Launched LOYALTY pilot program in Jun. 2017 to test if connecting with TD customers on a.

Mar 2014 - Aug 2017

Director, Marketing - Sears Financial & Home Services

Toronto, Ontario, Canada

Responsible for Acquisition & Card Share segment of the P&L for Sears Financial Credit Cards* Drove Acquisition and Card Share metrics, which combined make up 85% of P&L revenue, to achieve +9% and +4% EBITDA actual results vs. goals

Jun 2009 - Jan 2013

Senior Product Manager

Toronto, Ontario, Canada

Responsible for Acquisition and Activation segment of the P&L for PC MasterCard* Initiated direct mail, unaddressed mail, and outbound telemarketing acquisition campaigns to PC MasterCard. Developed targeting & creative strategies and managed execution, to provide an incremental 60K new accounts* Managed direct mail, e-mail, and newsletter activation.

Apr 2007 - Jun 2009

Marketing Manager

Toronto, Canada Area

Responsible for managing $30 million acquisition marketing budget and achieving new account targets through multiple acquisition channels* Over 3 years, lowered โ€œCost per accountโ€ from $135 to $105, resulting in an increase in new accounts of more than 25%* Developed Targeted Acquisition strategies for DM and Unaddressed Mail campaigns to deliver 100K new.

2004 - 2007 ~3 yrs

Product Manager

Toronto, Ontario, Canada

Responsible for developing Marketing Plan for Dividend and Dividend Platinum CIBC VISA cards

Aug 2001 - May 2004
Team & coworkers

Colleagues at Goodfood Market (TSX:FOOD)

Other employees you can reach at makegoodfood.ca. View company contacts for 715 employees →

1 education record

Steven Gamboa education

FAQ

Frequently asked questions about Steven Gamboa

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What company does Steven Gamboa work for?

Steven Gamboa works for Goodfood Market (TSX:FOOD).

What is Steven Gamboa's role at Goodfood Market (TSX:FOOD)?

Steven Gamboa is listed as Digital Marketing Leader driving incremental business growth | Obsessed with delivering 1:1 customer marketing, leveraging analytics and marketing technology at Goodfood Market (TSX:FOOD).

Where is Steven Gamboa based?

Steven Gamboa is based in King City, Ontario, Canada while working with Goodfood Market (TSX:FOOD).

What companies has Steven Gamboa worked for?

Steven Gamboa has worked for Goodfood Market (Tsx:Food), Skipthedishes, Scotiabank, Td, and Rogers Communications.

Who are Steven Gamboa's colleagues at Goodfood Market (TSX:FOOD)?

Steven Gamboa's colleagues at Goodfood Market (TSX:FOOD) include Khushboo Garg, Aftab Wahid, Sara Gearey, Safiatou Coulibaly, and Karanjeet Singh Hundal.

How can I contact Steven Gamboa?

You can use AeroLeads to view verified contact signals for Steven Gamboa at Goodfood Market (TSX:FOOD), including work email, phone, and LinkedIn data when available.

What schools did Steven Gamboa attend?

Steven Gamboa holds Bachelor Of Administrative Studies, Marketing from York University.

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