// Integrated brand campaigns, ideation, and execution// Creative direction, production, post production// Ensure brand photo & video storytelling is uniform across the brand// GTM strategies and execution// Manage US and EU wholesale marketing// Project management – seasonal workbook, lifestyle & e-commerce photo/video shoots, event activations, in-home mailers, affiliate program, hangtags, paid ads, monthly website flips and e-comm landing page updates, ad-hoc projects// Oversee development of all external creative assets and collateral// Help manage brand tone and voice

// Overhauled email newsletter campaigns// Assisted with pre and post creative production for all brand projects and stories// Managed all aspects of production of the seasonal product-line workbook// Supported marketing team driving brand voice

// Strategy, execution, and management of recruitment marketing projects // Career site management of all pages (homepage, landing pages, event, and tech pages) — primary client Proctor & Gamble// Client and internal team communication lead// Budget and invoice tracking

// Managed all product seeding across multiple teams// Communication lead between client and distribution center// Managed TNF Locals seasonal gear kits// Assisted with social and copy// Budget tracking

// Developed, managed, and executed social media & advertising campaigns for 15+ clients in the luxury and hospitality industry// Content planning and media strategy// Communication between client and internal sales, creative, and account teams// Analytics and reporing

// Led and produced over 18 influencer social media marketing campaigns (over 230 influencers for 15+ brands; 3 Fortune 500 companies)// Campaign management & execution, client communication, creative direction// Management of a full suite of SaaS products including influencer search, campaign management & reporting, client communication, and payment tracking// Liaison between sales team, client, influencer talent, and creative departments