As Marketing Manager, I was responsible for the functional organisation of the Marketing Department, including project management, strategy, strategic partnering & alliances, planning and reporting, business strategy projects, research & information, portfolio analysis, innovative solutions & efficiency gains and PR & image. I've also restructured all communication platforms and tools to bring them in line with a new business strategy.

As Product Manager I am member of the marketing department. My role has mainly been the creation of a project structure, optimizing processes (business planning, requests for proposal, semi-automation of quotations), market analysis, product development, building a segmentation model and value propositions.

This was a self-employed secondary professional activity, selling top quality window decoration to private persons, including prospecting, interior advice, measurement and cost calculation at the client's home, placing the orders and follow up.http://www.tkofschipdecoratie.be

Project leader Compass: strategic approach of the insurance market regarding income protection in three areas: retirement, disability and death.Coordination www.doedepensioentest.be.Organization Income Protection Debate: defining online survey with Roularta, clustering results as input for the discussion, briefing the speakers: Marie Arena, Pieter Timmermans, Ivan Van de Cloot and Cor Schildermans.Market Research Coordination.Launch Revenue Insurance: defining communication plan and coordination of implementation.Occupying key position between internal departments and distribution: capture requirements, expectations and opportunities, translate them into concrete projects, define priorities and place them on project calendar.Preparation and execution of marketing calendar Life.Writing Life Proposition VIVIUM: strategic, external translation of the McKinsey cost reduction refocus initiatives in the Life insurance branch with vision on sales tools, operational excellence, benchmarking, delivering expertise to brokers and internal departments, support services, marketing adapted to customer segments and product development.Training & education: Belgian Social Security to brokers.

This was a secondary professional activity, where I was teaching to graduating students in insurance intermediary class at night school, examining their knowledge and comprehension and coaching them with their thesis.

My major focusses as product manager employee benefits were the repositioning of the disability and waiver of premium products, the redefinition of the rules for medical underwriting + automation of medical underwriting, development of employee benefits product for bank distribution, sector pension plans, ECM and training & education.

Devising creative solutions to practical issues of employers, employees and commercial staff in the areas of administration, taxation and budget optimization. Convincing customers to adapt their existing group insurance to new legislation and standardization rules.

Extending the existing broker network with new outlets in Life, Employee Benefits, Disability and Health insurance.Servicing and coaching brokers: follow up on production, preparing and discussing business plans, making portfolio analysis, developing portfolio actions, supporting brokers in selling to their customers, finding internal solutions for problem cases, …Organizing Seminar Sellings: Branch 21 and 23 investment products, Social Security self-employed and employees, care products, …Achieving qualitative and quantitative targets.

Optimize portfolio Non-Life individuals and SME for a large broker: total customer approach. Comparison of market conditions and prices. Achieving quantitative targets.