Steven Wise Email & Phone Number

Independence, Ohio, US

• Led competitive intelligence for the world’s largest background screening company. Functioned as an internal consultant on market intelligence, customer analysis, analyst relations, and debunking competitor.
• Was the go-to expert on all things related to related to market research, including research vendor and tools selection, survey development, authoring research reports, and developing new longitudinal research programs.
• Compiled and profiled over 500 competitors worldwide to fill the corporate development funnel.
• Evaluated over 100 data integration vendors in support of Sterling’s strategic objective to increase value created through proprietary data delivery or processing.
• Created market trends data book for long-range strategic planning and presented competitive intelligence trends to board of directors.
• Oversaw development and vetting of business metrics for company’s 2021 IPO, for annual reports, and for company’s acquisition by First Advantage in 2024.

• Worked with clients of all sizes–large brands, startups, and private equity firms–to reach customers and develop data insights that drive marketing strategy. Marketing services included channel strategies, collateral.
• Hired as Interim Head of Marketing for enterprise CRM database software vendor targeting nonprofits and communities
• Created enterprise SaaS customer profiles for Salesforce.com to enable more strategic targeting by inside sales
• Delivered customer and industry analysis to General Electric Transportation to support market investment decisions
• Developed customer segmentation and acquisition channel model for well-known TV direct marketer using Tableau
• Built customer satisfaction feedback program for SocialChorus employee communications and engagement app

Phoenix, Arizona, US

Seattle, WA, US

Boost! Collective is a go-to resource for high-impact marketing and communication services. Our experts have experience across industries, technologies and sectors. We invest in our clients’ success and scale to support projects large and small. For corporations, small businesses and nonprofits, we tackle broad assignments, provide capacity building and.

Atlanta, GA, US

Led Industry Marketing for $4 billion local search ad network that included Yahoo, Bing, and AOL. Drove branding and communications strategy for online search and display ad network products. Developed industry outreach programs to build corporate visibility among online publishers, developers, media agencies, national brands, analysts, press and other.

• Provided consulting services to clients in digital media, online games, consumer electronics, and advertising fields. Sample projects:
• Retained by NPD Entertainment Research division to help launch online retail data tracking service
• Managed customer segmentation and branding research for PopCap, the leader in casual online games. Represented PopCap in co-marketing and promotions initiatives with Microsoft and Nintendo on console and portable game.
• Provided retail customer research on packaged games sold through Walmart, Target and Best Buy
• Analyzed web traffic trends for RealNetworks video and games sites to identify ad sales opportunities
• Created analyst marketing program for major wireless telecom and online directories company

Seattle, WA, US

Responsible for identifying and championing acquisition opportunities in new online business categories. Negotiated partnerships and investments in the areas of online community and social networking. Oversaw modeling of profitability and market adoption to prioritize new venture opportunities.Split time between Corporate Development and Media Format.

Seattle, WA, US

Seattle, WA, US

Managed marketing for new product line, including features, positioning, collateral and demo design. Led multidisciplinary teams (professional services, hosting, sales, etc.) to pursue Homeland Security business in the private and public sectors, including ports and first responder agencies. Negotiated agreements with executives at technology partners and.

Seattle, WA, US

Managed online consumer marketing and direct marketing campaigns. Supervised order flow design, transaction processing and risk management components of Ecommerce. Drove implementation of new Ecommerce backend system to enable support for wider product line, more flexible marketing, and growth of international customer base.Evaluated key drivers of.

New York, NY, US

Managed direct marketing customer acquisition and loyalty campaigns, including positioning, messaging, and supervising ad agency creative development. Held P & L responsibility for developing, testing, and rolling out new small business services and Internet reporting products. Created advertising campaigns and loyalty programs to improve satisfaction.

Mba, Marketing Strategy

Bsba, Marketing, Operations