Steven Marchese, Ctsm Diamond Level Email and Phone Number

Effectively manage high quality events in the healthcare space. Multiple winner of Excellence in Corporate Support Award (2006, 2011, 2014, and 2016) given for exemplary contribution to the sales organization ♦ Strategize, plan, and execute 40+ annual trade show events including the largest radiology (Radiological Society of North America) and Healthcare IT (Healthcare Information and Management Systems Society) conferences in the world ♦ Effectively manage vendors, such as the exhibit and a/v companies, to regularly produce exhibits that match or outperform our competitors with higher exhibit budgets and staffing♦ Define and track marketing budget to raise brand awareness and promote company products and services to target audience, to increase company ROI♦ Preside over triple digit event budgets which includes all aspects of an event – dates, duration, location, etc. – and develop Request for Proposal (RFP) bids♦ Spearhead event communications and promotion through coordinating email campaigns delivered to attendees to ensure effective messaging that aligns with the Integrated Marketing campaign vision ♦ Negotiate up to 5 contracts per event, navigating complex and varied contract types including exhibiting companies, hotels, and other suppliers♦ Hire, train, and effectively manage up to 8 staff members to ensure their performance aligns with the stellar reputation of service provided during sponsored events♦ Catalog event leads, monitor and coordinate follow-up initiatives, and generate new leads in order to attract new business♦ Remain current on exhibit marketing trends to improve performance through conducting market research and evaluating competitor exhibits as well as yearly attendance at ExhibitorLive