Steve Carlson Email & Phone Number

Lead in-house team of media relations experts who develop and execute PR strategies that enhance the brand and support our lines of business. Executive media trainer and on-air spokesperson for local TV news segments. Also support the team’s budgeting, procurement and day-to-day operations.

Lisle, IL

Created and executed external communications programs targeting potential customers, institutional and retail investors, analysts and industry leaders. Drafted financial communications in conjunction with earnings, M&A and regulatory matters. Relaunched company website that integrated the SXC and SXCP businesses under one URL. Developed SunCoke’s first.

Greater Chicago Area

Managed corporate communications for national B2B clients such as Owens Corning, DTZ and SunCoke Energy. For the iBIO Institute, secured features on WGN Radio, Crain’s Chicago Business and multiple placements in the Chicago Tribune’s “Blue Sky Innovation” section. Trained SunCoke Energy’s frontline leadership on effective communications and conflict.

Chicago

Led account team and strategy for multiple clients including Zebra Technologies, which elevated its position from an OEM of barcodes and RFID sensors to a provider of SaaS IoT solutions. Drove thought leadership program to raise awareness of ACT as a national voice in education issues, which resulted in a 63 percent increase in media coverage year-over-year.

Chicago

Managed team of nine geographically dispersed PR agencies that handled traditional and social media relations in the wireless carrier’s 26 U.S. markets. Developed consumer and B2B-focused objectives, strategies, messages and tactics to ensure PR activities enhanced the company’s reputation and drove sales. Supported employee communications. Collaborated.

Created strategic communications programs and directed day-to-day activities for up to five accounts concurrently, including four accounts for five years or more. Set and tracked the budgets, managed staff and conducted professional development programs.

Sioux Falls, South Dakota Area

On-air reporter for the CBS affiliate KELO-TV. Responsible for writing, editing, shooting and reporting breaking news and feature stories on a daily basis.

Des Moines, Iowa

Some reporting duties for the live morning news program, mostly a photog for breaking news and editing national stories coming down the satellite feeds.