Team Combat League is the evolution of boxing. Team based combat sport featuring co-ed teams in multiple weight classes fighting 3 min rounds for 24 rounds featuring a different fighter every round! Each team represents a city and the teams battle it out each week for a chance at the post season. Fighters are paid a salary and have benefits. They are not under contract, but rather employees of Team Combat League. Truly the evolution of boxing and I am happy to have a hand in helping create this brand for the future of the sport and the improvement of boxer/promoter relations. Leading the digital roadmap to provide a new aspect to a traditional sport. Follow us on @teamcombatleague

Oversee and manage various digital media rights policies for TBN program assets. This includes Youtube content ID and Facebook Rights management. Curate assets within the entertainment and music MCNs for policy matching. Establish best practices workflow for livestream content ID and real-time strategies to improve content matching of live broadcast programming.

I've made the decision to invest in myself and launch a new brand focused on something I'm passionate about... the outdoors. There's something to be said about being in nature, but to take it another step further and embrace the overland culture is now my new ethos. This journey won't be easy and I have many challenges ahead of me, but there is a feeling of ease and relief making this transition. No longer will I be representing other brands and companies instead it's all about me and what I truly find interesting. I just read an article that summarizes my exact thoughts on venturing out on my own... "If your timing is perfect and you pick the bottom part of the curve to launch your new business, you will feel really awkward because right always feels early. If you feel like your timing is perfect, then you're too late."

From content creation to sponsorship and activations. Anything and everything digital for Rhino Adventure Gear. I am also an ambassador for RAG too!!

Sports Marketing & Brand PartnershipSports Management Licensing (Digital and Retail)Content Management (DRM)Live Content CreationEvent ManagementSponsorshipLivestreaming Services

Achieved established KPI for company and leasing team through interactive activation's focused on customer relations and creating a brand presence that enhanced the consumer experience.Established Music at The River concert series featuring local bands playing weekly every Friday and Saturday night.Increased engagement and guest awareness by developing technical/non-technical marketing collateral and presentations, public relations campaigns, articles and newsletters.Built relationships with store managers and business owners by understanding the local and tourist markets to employ retail strategies and sales tactics to increase on-site foot traffic.Acquired 11 new sponsors, generating over $125k in sponsorship revenue.Assessed and strengthened digital presence, including rewriting website copy, authoring eblast posts and updating social media platforms for one of The River's anchor tenants: Babe's BBQ and Brewery: www.babesbbqbrewery.comWorked with Coachella Music Festival organizer Golden Voice to provide a practice facility and performance stage for the Academy for Musical Performances (AMP). AMP works with local youth with musical talent and places them in bands that perform in Coachella Valley.Developed paid client ads for use on diverse social media platforms using Adobe Creative Cloud applications.Oversaw 5-person marketing team, promoting continuous improvement, enhancing processes and reducing costs.Implemented marketing strategies on Yelp, Tripadvisor, Facebook and Instagram which resulted in 75% growth of customer base.

MLB Advanced Media (MLBAM)• Lead role in the creation and improvement of MLBAM's livestreaming technology via Top Rank TV. Our boxing content featured multi camera angles and audio from 7 different countries. We integrated a paywall to allow Top Rank to stream PPV digitally for the first time.• Created real-time content ID workflow to remove pirated streams on Youtube during our live broadcasts.• MLBAM was later sold to Disney and their livestream technology powers the new ESPN+ app.

Sponsorship ActivationSamsung Digital• Conceptualized, planned and executed digital activation for Samsung• Captured unique selfie moments using Samsung devices as Manny Pacquiao went on stage during the final press conference, weigh-ins and right before his ring walk on fight night inside the tunnel. It was the most retweeted post on Pacquiao's account and trended on Twitter that night.• Instrumental in integrating various Samsung devices and apps throughout fight week including the use of Samsung's music/video service, Edge S6 (newly launched), flagship Bluetooth headphones, S-Gear Smart Watch and Samsung's VR headset.• Captured and curated several iconic photos/videos depicting Manny Pacquiao actively using Samsung devices and apps in preparation for the fight of the century, Mayweather vs Pacquiao.Sony Playstation• Conceptualized, planned and executed digital activation for Sony Playstation (PS4).• Provided exclusive content for Playstation Network (PSN).• Executed Playstation Fan Tweetup with singer, Ashanti (reached over 1000 fan participation).• Fans met at the MGM Grand in Las Vegas to play head to head with Top Rank Boxing fighters.• Created a special edition gaming unit featuring Manny Pacquiao Sony Playstation collaboration with Nike.• Maximized Sony Playstation's organic reach by sharing branded content via Top Rank and Manny Pacquiao's networks. Over 2 million fans engaged in the content and shared digital assets within their networks.Nike• Created digital strategy and executed digital activation for Nike.• Launched several apparel releases within major PPV fight weeks with Manny Pacquiao.• Organized digital and on-site fan engagement activities increasing Nike brand awareness and driving traffic to Nike.com for online sales.• Work closely with Nike team to capture digital content of Manny Pacquiao training with Nike apparel and accessories.

Digital Media ManagerCreated and maintain the following social media accounts (fan base grown organically through user engagement and creative promotions):• Twitter: @trboxing – Verified, over 300k followers• Facebook.com/trboxing – over 900k likes• Twitter: @mannypacquiao - Verified, over 1.1 million followers• Facebook.com/mannypacquiao – over 9.5 million likesLivestream Content Creation• Setup, configure and curate Ooyala Backlot: allowing access to all video assets for syndication across toprank.com and our youtube channels.• Industry first livestream of Top Rank press conferences, media day workouts, weigh-ins and boxing events. We were the first to make our live content available online for fans to view.• Built Top Rank TV app for iOS and Apple TV to stream premium content to paid subscribers.Youtube Partnership• Worked closely with Youtube's Sports Partnership Division to curate and manage our licensed content on the platform.• Established content ID program with Youtube to monetize Top Rank digital assets on Youtube's platform.• Was an integral part of beta testing Youtube's livestream technology using our boxing events. As part of the partnership we were given Multi Channel Network (MCN) status to manage our digital content that was pirated on the platform.Twitter Partnership• Built a working relationship with Twitter's Sports Division.• Worked on beta to utilize Periscope in conjunction with Twitter for the Pacquiao vs Mayweather Mega Fight on May 2, 2015. We streamed behind the scenes content exclusively via Periscope.Facebook Partnership• Managed relationship with Facebook's Sports Division.• Implemented and beta tested Mentions add-on for Manny Pacquiao and Top Rank's account.• Explored livestreaming options within Facebook's framework to broadcast press conferences and weigh-ins to our Facebook audience. This functionality was limited and Top Rank was one of the first brands to utilize this feature within our fan pages.

Top Rank Boxing | Las Vegas, NVRedesigned and re-launched TopRank.com (2009)• Introduced responsive web design• Improved SEO strategy• Developed newsletter e-blast• Update content: video, and photos on a daily basis• Modify navigation and site layout• Monitor site up-time and communicate any resolve any technical issues.• Use of Google Analytics to generate monthly reports based on performance metrics.Built and Managed TRLiveStream Webcast• Industry first – using a LiveU backpack, Top Rank is able to stream press conferences, media workouts and undercard fights to the web in real-time.• TRLiveStream accounts for a significant amount of unique views for TopRank.com (30k to 300k view in a day).• TRLiveStream is used to give the fans exclusive backstage access that can now be streamed to an online community of 800k+ instantly.

Provided consulting services for several social media assets:• Nike Boxing , Nike Weightlifting , Nike Rowing and Nike Fencing• Performed in-depth competitor reviews to check competitor activities with ad placement, keyword use, placement bids and landing pages.• Built and strengthened strategic relationships with vendors: Footlocker, Dick's Sporting Goods and Nike online/retail outlets.• Orchestrated launch for 4 new products to expand market share within the boxing segment. Inking agreements with Manny Pacquiao, Julio Cesar Chavez Jr., and Nonito Donaire.• Compiled product, market and customer data to forecast accurate sales and profit numbers.• Oversaw preparation of marketing copy, images, videos, emails and other collateral.

Technical knowledge of Quest SQL Server productsProvide assistance to DBA's using Quest productsConfigured Sharepoint server for developmentSetup VMware for testing environments

Maintain and administrate multiple SQL Server 2000 databasesConfigure and administer OLAP datacube, using Panorama Web Access Involved in the branding of industry related software: PSP (Powersports Standard Protocol)Create flash sales presentation for PSP product using Macromedia Flash

Created LLC company to startup a bar/lounge Acquired angel funding Negotiated commercial leaseAuthored business planBudgeted initial startup costsMaintained relationship with city regarding building permits and zoning

Implemented Oracle 8.0.5, Oracle Applications 11.0.3 and Oracle Web Customer 3.1.2 (OE, PO, AR, INV, ENG, WIP, BOM, MRP, FA, GL, AP)Implemented Netapp F840 as an external NAS solution for Oracle servers

Provided technical sales support for our team. Was involved as part of ADP Technical Ops team handling various top tier accounts with application configurations and hardware setup. Helped introduce ADP's first intranet to help provide downloadable drivers to AE's in the field.