UX content creator and designer with a focus on accessibility and design integration. Contracted to update and revise the client's app chatbot content.

I provide freelance online marketing, website auditing, accessibility, and Search Engine Optimization (SEO) consulting and services/products to small business owners. I present a focus on the needs of small press and self-publishing companies, as well as commercial writers and artists.I bring over a decade of market research experience. Customers also benefit from what I learned as a content manager for a multinational company that solely employs an online and e-commerce marketing model.

I took my experiences as a freelance writer and turned them into a small press publishing company I run in my spare time. Aside from all logistics and administration, I am the principle author, perform digital colouring and graphic design, book layouts, and marketing.

I work on various freelance writing and editing projects in the gaming industry, and pursue projects unrelated to Misfit Studios. This includes providing B2B and B2C marketing writing and socialization for a variety of clients. Some of the many companies I have written for are listed on my personal website.

I was hired as a short-term contract to help my team catch up on a content backlog. I primarily updated and revised proposal-related content according to legal and style requirements. I also created new product/service descriptions. Due to may a11y credentials, I was asked to creat some accessibility guidelines for the team.

The contract involved rewriting and updating various CIBC client workflows while working with devs and designers under an agile model. This included working on teams addressing onboarding, general UX, SMEs, and shopping cart workflows under very tight deadlines.

I operated under contract as a content writer and accessibility specialist. This entailed writing accessible content, as well as assisting with content-related accessibility standards and solutions using both waterfall and agile models. I prepared a11y documentation, standards, and created training materials and sessions to help team members better understand how content is best created, parsed, and deconstructed in an a11y environment. I designed and created CIBC IE's content database to… Show more I operated under contract as a content writer and accessibility specialist. This entailed writing accessible content, as well as assisting with content-related accessibility standards and solutions using both waterfall and agile models. I prepared a11y documentation, standards, and created training materials and sessions to help team members better understand how content is best created, parsed, and deconstructed in an a11y environment. I designed and created CIBC IE's content database to establish consistent, accessible editorial standards in both English and French. I was also heavily involved with rebuilding content and accessibility for CIBC's client-facing securities interface. Show less

Content accessibility compliance and transition for BMO website assets. This entailed identifying and correcting existing content accessibility failures and shortfalls and developing future content processes to ensure ongoing accessibility compliance. This process included creating the organization's WCAG-compliant content style guide; creating training and quality assurance processes; preparing defect/solution documentation for process standardization across dev, design, content, and QA; and… Show more Content accessibility compliance and transition for BMO website assets. This entailed identifying and correcting existing content accessibility failures and shortfalls and developing future content processes to ensure ongoing accessibility compliance. This process included creating the organization's WCAG-compliant content style guide; creating training and quality assurance processes; preparing defect/solution documentation for process standardization across dev, design, content, and QA; and the like.I also contributed content to other aspects of BMO's marketing and content strategies. Show less

I manage CSAE's digital resources, including its website and online content. I am responsible for overseeing the organization's website redesign, creating and implementing mini-websites, on-site content, and maintaining and operating relationships with digital resource providers and stakeholders.

Designing, driving, and creating content across all internal silos (i.e., marketing, publication, education, events), as well as for the core organization, for output across various channels (i.e., print, website, blog, social, video.) Includes SEO and best practices implementations, and expanding brand awareness while moderating brand risk.Devising content strategies and tactics for socialization, improving audience engagement, penetrating new audiences and markets, improving existing… Show more Designing, driving, and creating content across all internal silos (i.e., marketing, publication, education, events), as well as for the core organization, for output across various channels (i.e., print, website, blog, social, video.) Includes SEO and best practices implementations, and expanding brand awareness while moderating brand risk.Devising content strategies and tactics for socialization, improving audience engagement, penetrating new audiences and markets, improving existing and creating new revenue streams, enhancing and establishing brand identification, and more. As the first content staff member (let alone manager) ever at CSAE, a critical aspect of this role is identifying, creating, and developing new content opportunities that have been overlooked or under-utilized for the benefit of the organization and its members while remaining true to the established brand. Show less

I write B2B highly technical B2B marketing content. This involves working with subject matter experts or independently to reduce complex, technical concepts, services, and products to a format that is easily understood and speaks appropriately to the target market segment. Doing so often includes helping the client develop their branding for new products by providing feedback regarding feedback and expectations within the target market.Beyond writing and editing, I use InDesign to… Show more I write B2B highly technical B2B marketing content. This involves working with subject matter experts or independently to reduce complex, technical concepts, services, and products to a format that is easily understood and speaks appropriately to the target market segment. Doing so often includes helping the client develop their branding for new products by providing feedback regarding feedback and expectations within the target market.Beyond writing and editing, I use InDesign to create digital content marketing templates, and subsequently specific content releases using the latter. I also established SEO standards and created a company-wide SEO style guide for online digital releases, including landing pages and gated download pages for content such as brochures and case studies.Periodically, I would be called upon to modify images provided by the client's graphics department to make them appropriate for the content I was creating, or to optimize it for web publication.In this capacity, I worked with both Mac and PC software, including Microsoft Office and Adobe CS. Show less

• Overseeing, preparing, and editing SEO content and processes as part of the marketing team.• Writing, editing & proofing monthly print periodicals for four publishing regions (Canada, UK, Australia, NZ) across five different websites (two domestic, three for foreign markets.)• Managing web content workflow, including overseeing and assigning work to content freelancer writers.• Tasked with finding and addressing instances of online complaints and customer concerns, as… Show more • Overseeing, preparing, and editing SEO content and processes as part of the marketing team.• Writing, editing & proofing monthly print periodicals for four publishing regions (Canada, UK, Australia, NZ) across five different websites (two domestic, three for foreign markets.)• Managing web content workflow, including overseeing and assigning work to content freelancer writers.• Tasked with finding and addressing instances of online complaints and customer concerns, as well as tracking and monitoring other aspects of online presence and representation.• Editing business plans.• Editing client success story videos.• Obtained a detailed understanding of government funding programs for small businesses and entrepreneurs. Show less

I was initially hired to manage the company's second field research shift, but was switched to on-site IT when a vital client need for such a position was determined.• Managed a team of 40+ employees • Developed call centre policy and operational improvements.• Aided clients with website development and testing processes, including eye tracking testing.• Assisted in Enterprise Software Application development for the call centre.• Prepared and supported… Show more I was initially hired to manage the company's second field research shift, but was switched to on-site IT when a vital client need for such a position was determined.• Managed a team of 40+ employees • Developed call centre policy and operational improvements.• Aided clients with website development and testing processes, including eye tracking testing.• Assisted in Enterprise Software Application development for the call centre.• Prepared and supported technically-oriented research focus groups• Maintained and trained others in the use of facility computer software and hardware, and audio/video equipment.• Installed new equipment (e.g. state-of-the-art, in-line MP3 recorders)• Consulted on technical design of new research facility when company moved.• Formulated and provided IT solutions required by field projects; devised ways to meet unorthodox technical needs. Show less