Marketing some of the rarest and most exquisite single malt Scotch whiskies to discerning drinkers around the world

The Brand Ambassador Company is a specialist agency that can help to devise a more profitable approach to building brand advocacy at scale. At a strategic level, we work with clients to set up or realign their approach to brand advocates to maximise meaningful returns. At a more practical level, we use specialist experience and proprietary tools to help identify perfect candidates. We help to shortlist and interview, and can employ BAs directly on your behalf to provide extra… Show more The Brand Ambassador Company is a specialist agency that can help to devise a more profitable approach to building brand advocacy at scale. At a strategic level, we work with clients to set up or realign their approach to brand advocates to maximise meaningful returns. At a more practical level, we use specialist experience and proprietary tools to help identify perfect candidates. We help to shortlist and interview, and can employ BAs directly on your behalf to provide extra flexibility. Our management service provides BAs with training and support to optimise the quality and reach of their activities. We share best practice to promote continuous improvement. And finally, we use specialist software to monitor and showcase results, tracking and reporting ROI in real time. Website = www.TheBrandAmbassadorCompany.com . Show less

Yomego (now PSONA social) was a specialist social media agency. We worked with brands like Google, Amazon and Fisherman's Friend to boost awareness, drive interaction and build advocacy.Helped to lead industry thinking around how to quantify the value of social engagement. Developed a social monitoring and insight service - Social Media Reputation (SMR) - to help brands to derive relevant insight from raw data. The SMR service provided brands with an index score, out of 100, to… Show more Yomego (now PSONA social) was a specialist social media agency. We worked with brands like Google, Amazon and Fisherman's Friend to boost awareness, drive interaction and build advocacy.Helped to lead industry thinking around how to quantify the value of social engagement. Developed a social monitoring and insight service - Social Media Reputation (SMR) - to help brands to derive relevant insight from raw data. The SMR service provided brands with an index score, out of 100, to benchmark and track their popularity in social channels in comparison to their competitors. Show less

Working with the MD and the investor board to help to build business, both with agencies and direct with clients