Steve Schaffer

Steve Schaffer Email and Phone Number

Keynote Speaker | Panelist | Podcast Guest | Guest Lecturer @ Various Companies & Groups
Austin, TX, US
Steve Schaffer's Location
Austin, Texas, United States, United States
About Steve Schaffer

With more than 30 years of experience growing and advising both start-ups and established companies, Steve Schaffer is a leader in digital strategy, performance marketing, and new-business creation. As a strategic advisor and active early-stage investor in a number of high-growth Internet and technology companies. Steve has served on a number of boards and is NACD Directorship Certified.Working with CEOs, founders, and start-ups through Capital Factory, Techstars, and referrals, Steve has made early stage investments in more than 25 companies, including: yourself.online, LoudCrowd, Fetch Package, CountertopSmart, UpKey, Ceresa, Osano, Rocket Dollar, Bold Metrics, Zen Business, Workify, SubjectWell, and b.well, with successful exits from Gyft and Meta Saas. An accomplished entrepreneur, Steve founded Offers.com, a leading coupon and deal website that provides the best offers from more than 16,000 stores and brands, in February 2009. As its CEO/Chairman, he bootstrapped the company, raised Private Equity growth capital (minority interest) from Susquehanna Growth Equity, and remained CEO until he sold the company to Ziff Davis (NASDAQ: ZD) in December 2015. Prior to launching Offers.com, Steve served as the founder and CEO of Vertive, Inc., a leader in the performance marketing industry and publisher of over 20 vertically-focused websites that connect consumers with information and discounts on online services. Previously he consulted and managed several online and consumer software companies, including eRegCard, DayMaker, Power Up Software, and Symantec.Personal Attributes:* Start with the Goal: Focus on solving problems and finding new opportunities* Vision & Details: Connect the vision and strategy to the execution plans needed* Action-Oriented: Find solutions that move things forward quickly* Decide with Metrics: Track, report, and analyze the right metrics to make informed decisions* No Nonsense: Communicate in a straightforward and direct manner* Coach & Mentor: Help young people learn and grow

Steve Schaffer's Current Company Details
Various Companies & Groups

Various Companies & Groups

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Keynote Speaker | Panelist | Podcast Guest | Guest Lecturer
Austin, TX, US
Steve Schaffer Work Experience Details
  • Various Companies & Groups
    Keynote Speaker | Panelist | Podcast Guest | Guest Lecturer
    Various Companies & Groups
    Austin, Tx, Us
  • Multiple Startups & Early Stage Companies
    Strategy Advisor | Independent Board Director
    Multiple Startups & Early Stage Companies Apr 2016 - Present
    Work with a select group of CEOs, founders, and startups. * Assists companies and CEOs with strategy, pitching, fundraising, modeling, marketing, financial reporting, operations, resource planning, and many other aspects of growth. Serves as a strategic advisor for companies including: LoudCrowd, CountertopSmart, Fetch Package and more. * Investor in over 25 early stage companies including: Fetch Package, CountertopSmart, LoudCrowd, Student Playbook, Reflex Careers, Grata, Osano, Rocket Dollar, Bold Metrics, SubjectWell, and more. Successful exits include: yourself.online, Gyft and Meta SaaS.
  • Various Companies & Groups
    Keynote Speaker | Panelist | Podcast Guest | Guest Lecturer
    Various Companies & Groups Sep 2006 - Present
    Frequent and regular public speaker, webinar speaker and conference panelist, and guest lecturer. Cover many topics around business strategy, entrepreneurship, marketing and product development.  Previous topics include:- Metrics-driven Decision Making - Preparing for an Acquisition- My Entrepreneurial Journey- Product Development: Lessons from the Trenches - An Introduction to Internet Marketing- Is it Time to Pivot?Examples of previous speaking engagements include: Keynote Speeches- Metrics Driven Strategy (Softeq Demo Day - December 5, 2022)Webinars & Online Panel Discussions - The New Business Environment for Start-ups - November 11, 2020 - Is It Time to Pivot - Austin Startup Week — October 8, 2020 - Preparing for an Acquisition - Webinar Panel — July 15, 2020 - Pivot vs. Iterate - Webinar Panel — May 13, 2020 - Is it Time to Pivot - EO Austin/Texas — May 5, 2020 - Is it Time to Pivot - Capital Factory — April 23, 2020Previous Guest Lectures- Over 10 Guest Lectures to colleges and university classes. Previous Industry Conferences- Over 24 speeches and/or panel participant from 2006 - 2014Podcasts- Growing Tech Fast - The Org3D Podcast - Steve Schaffer - February 2, 2021
  • Countertopsmart
    Advisor
    Countertopsmart May 2019 - Present
    Austin, Tx, Us
  • Loudcrowd
    Advisor
    Loudcrowd Sep 2020 - Present
    Austin, Tx, Us
  • First In Texas
    Board Member
    First In Texas Oct 2016 - Present
    San Antonio, Texas, Us
    A 501(c)(3) that oversees FIRST Robotics teams and events across Texas with a focus on increasing accessibility for low-income and underrepresented students. Board duties include providing guidance to the Executive Director and helping with strategy and financial reporting.
  • Capital Factory
    Mentor & Venture Partner
    Capital Factory Apr 2016 - Present
    Austin, Tx, Us
    Mentor Office Hours Monthly. Active participant in Accelerator Assessment Days. Investor in multiple Capital Factory Funds.Assists companies and CEOs with developing strategy, pitching, fundraising, modeling, marketing, financial reporting, resource planning, and many other aspects of operations and growth.
  • Techstars
    Mentor & Advisor
    Techstars Jan 2019 - Present
    New York City, New York, Us
  • Angellist
    Investor
    Angellist Apr 2020 - Present
    San Francisco, Ca, Us
    Invest directly in start-ups and through select syndicates.
  • Nextgen Venture Partners
    Venture Partner
    Nextgen Venture Partners Jan 2019 - Present
    San Francisco, California, Us
  • Yourself.Online | Be Your Best Self Online.
    Board Advisor
    Yourself.Online | Be Your Best Self Online. Jul 2019 - Dec 2021
    Ada, Ok, Us
    Consumer’s social media posts and online lives are now stopping them getting jobs, credit, insurance and more. yourself.online is there for them as their online guardian. We're an intelligent assistant for consumers to manage and grow their online persona.Was an Active Advisor to the company until their acquisition in December 2021. Helped with strategy and growth. Focused on assisting with product, marketing, sales, and operations. Also worked closely with the CEO on fundraising.
  • Eo Austin
    Board Member
    Eo Austin Jul 2018 - Jun 2020
    Austin, Texas, Us
    The largest global, peer-to-peer network of more than 14,000+ business owners with 198 chapters in 61 countries. Board duties included co-chairing the EO Austin Accelerator program and sitting on the governance/by-laws committee.
  • Fetch
    Strategy Advisor
    Fetch Apr 2018 - May 2019
    Austin, Texas, Us
  • Offers.Com
    Founder & Ceo (Board Chair)
    Offers.Com Feb 2009 - Mar 2016
    Austin, Texas, Us
    Offers.com is an online marketplace connecting millions of consumers with coupons and promo codes, deals, and discounts from thousands of leading merchants. Successfully bootstrapped company before selling a minority stake to Susquehanna Growth Equity in 2010. Served as the CEO until the company was acquired by Ziff Davis (NASDAQ: ZD), in December 2015. * Founded the team and company culture around the core values of: start with the goal, take initiative, decide with data, actively communicate, and focus on results. * Established the company’s exceptional financial performance—ending 2015 with 38% CAGR, 60 employees in the US, and 60+ offshore personnel.* Led the design and development of the Offers.com website. Each day the site serves up the top coupon codes, product deals and other offers from more than 16,000 stores and brands. Offers was also available as a Browser Extension and an iOs and Android App.* Built a highly effective digital marketing operation including: Paid search, SEO, social media, and Email.* Pioneered paid search brand management and provided the services to hundreds of online stores and brands. * Created Vulcan, an internal performance marketing decision reporting system. The pioneering state of the art data analytics and business intelligence system was instrumental in the company’s success. * Fostered strategic partnerships with key affiliate networks including CJ Affiliate, Rakuten Linkshare, Impact, Tune, Avantlink, ShareASale, and more. Developed marketing partnerships with over 5,000 leading companies including: Advance Auto Parts, American Express, Dell, Expedia, FTDHome, Depot, Ugg, Verizon, WSJ, and more.* Earned the industry's most prestigious awards, including Commission Junction’s Publisher of the Year in 2010 and 2015, Publisher of the Year (Retail) in 2015, People's Choice award in 2009, and LinkShare Innovative Publisher award in 2009.
  • Performance Marketing Association
    Board Member - President
    Performance Marketing Association Jul 2009 - Aug 2010
    Middletown, Delaware, Us
    Non-profit trade association that represents the performance marketing industry by demonstrating the value of this multi-billion marketing channel. Founding president and board director.President and board duties included: Assisting with the creation of the PMA, helped develop the organization's strategy/purpose, led board meetings, and worked with the Executive Director on planning and fundraising.
  • Vertive, Inc.
    Founder & Ceo (Board Chair)
    Vertive, Inc. Jul 2003 - Feb 2009
    Pivoted the company from a search marketing consultancy to a leader in the affiliate and performance marketing industry. Published over 20 vertically-focused affiliate websites that connected consumers with information and discounts for online services. * Leader in categories including: Book Clubs, Credit Cards, Subscriptions, Online Dating, Travel and more. * Drove profitable traffic to the websites through effective SEO and Pay Per Click marketing.* Identified, acquired, and developed domain names including: Offers.com (and Offer.com), DailyDeals.com, Subscription.com, CyberMondayDeals.com, HolidaySales.com, and more.* Vertive developed and established Offers.com in February 2009.
  • Search Engine Marketing Consultant
    Consultant
    Search Engine Marketing Consultant Apr 2002 - Jun 2003
    Worked with business services and eCommerce companies to implement Pay Per Click (PPC) advertising campaigns and search engine optimization (SEO) strategies for various Web properties and eCommerce sites.
  • Mysterynet.Com
    Founder & Ceo
    Mysterynet.Com Sep 1995 - Mar 2001
    MysteryNet.com was a leading entertainment network and award-winning Website for mystery fans. MysteryNet provided original interactive online mystery stories, games, information, resources, a vibrant community, and an online store.
  • Schaffer Consulting
    Independent Consultant
    Schaffer Consulting Feb 1994 - Sep 1995
    Consulting services to software and technology companies that included: Banner Blue Software, Hewlett­ Packard, Husdawg Communications (eRegCard), and Sanctuary Woods Multimedia.
  • Pastel Development (Daymaker)
    General Manager/Director Of Marketing
    Pastel Development (Daymaker) Jan 1993 - Feb 1994
    Pastel was the award winning developer of DayMaker Organizer. Oversaw marketing, direct sales, product development, operations, technical support, and customer service.
  • Power Up Software
    Product Manager
    Power Up Software Apr 1989 - Dec 1992
    Power Up was a leading software company whose products included Address Book Plus, Calendar Creator Plus and Fast Forms. Responsibilities included product definition, marketing, competitive analysis, market research, business development, budgeting, and working with product development & sales. - Oversaw the development of InstaBook printing feature and technology. - Created the PowerRunner bundle with DayRunner that sold out in 4 weeks.
  • Symantec
    Product Marketing Manager
    Symantec May 1988 - Apr 1989
    San Jose, California, Us
    Responsibilities included launch strategy, marketing plan, product requirements, product design, competitive analysis and leading team meetings for Q&A for the Mac.

Steve Schaffer Skills

Entrepreneurship Digital Media Ppc Marketing Start Ups Online Marketing Capital Raising Online Advertising Web Marketing Management Sem E Commerce Web Analytics Lead Generation Pay Per Click Mobile Devices Affiliate Marketing

Steve Schaffer Education Details

  • The University Of Texas At Austin
    The University Of Texas At Austin
    Finance
  • Eo/Mit Entrepreneurial Masters Program
    Eo/Mit Entrepreneurial Masters Program

Frequently Asked Questions about Steve Schaffer

What company does Steve Schaffer work for?

Steve Schaffer works for Various Companies & Groups

What is Steve Schaffer's role at the current company?

Steve Schaffer's current role is Keynote Speaker | Panelist | Podcast Guest | Guest Lecturer.

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What schools did Steve Schaffer attend?

Steve Schaffer attended The University Of Texas At Austin, Eo/mit Entrepreneurial Masters Program.

What skills is Steve Schaffer known for?

Steve Schaffer has skills like Entrepreneurship, Digital Media, Ppc, Marketing, Start Ups, Online Marketing, Capital Raising, Online Advertising, Web Marketing, Management, Sem, E Commerce.

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