• Led the creative direction and strategy for all brands/products visual creative assets across the company and subsidiaries—including rebranding from Fattmerchant to Stax.• Designed and maintained the company's web design system and contributed to the product design system while maintaining brand consistency throughout.• Coached a team of designers, developers and other members of the marketing and product teams in overall brand style, consistency and best user experience.•… Show more • Led the creative direction and strategy for all brands/products visual creative assets across the company and subsidiaries—including rebranding from Fattmerchant to Stax.• Designed and maintained the company's web design system and contributed to the product design system while maintaining brand consistency throughout.• Coached a team of designers, developers and other members of the marketing and product teams in overall brand style, consistency and best user experience.• Designed user flow charts, sitemaps, wireframes, mock-ups and prototyped responsive website features.• Provided design maintenance of all websites, digital applications, and visual elements for use in sales enablement collateral and other marketing mediums. Show less

• Created compelling digital campaigns and modernized web presence that increased customer conversion year after year for all Earl Enterprises’ restaurants, partners and other entities.• Led, directed and designed alongside a team of designers and developers in the conception, design and development of multiple websites, applications, email and social media campaigns simultaneously.• Advocated for the end user experience, modern user interface design, consistency of brands, usability… Show more • Created compelling digital campaigns and modernized web presence that increased customer conversion year after year for all Earl Enterprises’ restaurants, partners and other entities.• Led, directed and designed alongside a team of designers and developers in the conception, design and development of multiple websites, applications, email and social media campaigns simultaneously.• Advocated for the end user experience, modern user interface design, consistency of brands, usability, accessibility and SEO throughout all websites and digital media. • Assisted Creative Director and Digital Marketing Director in the ideation and creation of user experience, digital content and information architecture strategies.• Continually trained, taught and guided Junior and Senior Designers in digital design, procedure, production and best practices. Show less

• Created user flowcharts, sitemaps and wireframes that were used to design mock-ups and prototype website and features.• Designed responsive websites, web/mobile application features, email campaigns, display ads, social media campaigns and other digital media executions for all Earl Enterprises’ restaurants, partners and other entities.• Collaborated with other designers, developers and marketing managers throughout all phases of conception, design and development of websites and… Show more • Created user flowcharts, sitemaps and wireframes that were used to design mock-ups and prototype website and features.• Designed responsive websites, web/mobile application features, email campaigns, display ads, social media campaigns and other digital media executions for all Earl Enterprises’ restaurants, partners and other entities.• Collaborated with other designers, developers and marketing managers throughout all phases of conception, design and development of websites and digital media.• Created 2D Animations and Effects that were used in various digital executions. Show less

• Increased user engagement and awareness of amenities/perks of the Starwood Vacation Network (SVN) and Starwood Preferred Guest (SPG) program.• Participated in the brainstorming and ideation of discovery and research phases for both creative and technical initiatives.• Created and planned Scrum product backlogs, user personas and stories for daily Scrum meetings and sprints.• Created user flowcharts, sitemaps and wireframes.• Designed mock-ups and prototypes of website… Show more • Increased user engagement and awareness of amenities/perks of the Starwood Vacation Network (SVN) and Starwood Preferred Guest (SPG) program.• Participated in the brainstorming and ideation of discovery and research phases for both creative and technical initiatives.• Created and planned Scrum product backlogs, user personas and stories for daily Scrum meetings and sprints.• Created user flowcharts, sitemaps and wireframes.• Designed mock-ups and prototypes of website features, applications and digital touchscreen displays based off of user flowcharts, sitemaps and wireframes.• Developed the front-end of many website features and digital touchscreen displays by using HTML5, CSS3 and JavaScript coding languages and command line Git.• Participated in product testing and debugging website features with QA team.• Designed email and social media campaign assets. Show less

• Led, directed and designed alongside teams of designers and developers through the conception, design and development process of multiple out-of-home interactive digital experiences simultaneously. • Advocated for the consistency of the client approved vision, brand guidelines and utilization of modern and innovative UI/UX practices.• Managed client expectations and satisfaction for each product through client kickoff meetings, pitching of concepts and iterations/final product… Show more • Led, directed and designed alongside teams of designers and developers through the conception, design and development process of multiple out-of-home interactive digital experiences simultaneously. • Advocated for the consistency of the client approved vision, brand guidelines and utilization of modern and innovative UI/UX practices.• Managed client expectations and satisfaction for each product through client kickoff meetings, pitching of concepts and iterations/final product presentations.• Created and managed user interface asset/component sets to be used by designers for production efficiency and consistency of wireframes, storyboards and general interface elements.• Continually trained, taught and guided multiple designers in digital process, design, production and company procedures. Show less

• Conceptualized and designed many interactive out-of-home multi-touch, gestural and augmented reality digital experiences simultaneously that focused on creating immersive and intuitive user experiences. • Collaborated with multiple teams consisting of designers, developers, producers, and art directors. • Created user flowcharts, wireframes, storyboards, mock-ups and prototypes that communicated interactive concepts and iterations effectively to internal teams and clients. •… Show more • Conceptualized and designed many interactive out-of-home multi-touch, gestural and augmented reality digital experiences simultaneously that focused on creating immersive and intuitive user experiences. • Collaborated with multiple teams consisting of designers, developers, producers, and art directors. • Created user flowcharts, wireframes, storyboards, mock-ups and prototypes that communicated interactive concepts and iterations effectively to internal teams and clients. • Worked on multiple production phases while adhering to creative direction, technical specifications, client’s brand identity and meeting tight deadlines.• Designed and assisted in the management of user interface asset/component sets. Show less

Assist in management of graphics lab by helping students with printing, technical issues, watching the lab, assisting teachers with projects, etc.

Produce a variety of different graphic design and print jobs including logos, business cards, letterheads, menus, documentation, forms, etc. Assist in the printing of such jobs and consulting with clients.

Run production of silk screen and vinyl printing for t-shirts, apparel, signs, truck/automobile signage, ect.