Lead sales, marketing and business development efforts for Stratera Technologies (formerly Anvil Logic), a woman-owned small business that has over 16 years of experience as a developer of software and leading edge systems that serve the business, operational and mission critical support needs of our federal and commercial customers. Key responsibilities include:- Identifying, qualifying and winning new federal and commercial contracts; - Establishing and managing strategic industry and technology partners to optimize prime and subcontracting capture efforts, extend capabilities and ensure performance excellence; - Directing the company’s marketing and business development efforts from business planning and lead generation through sales execution and account management- Managing proposal response activities including building partnership teams, setting “win” themes, managing team members and preparing and presenting solicitation responses

Provide sales and marketing leadership for Anvil Logic, a Service Disabled Veteran Owned Small Business that delivers Enterprise Content Management solutions and other software development/systems integration services to federal clients. Responsible for core aspects of the business including sales strategy and execution, business development, strategic partnerships and marketing communications.

Led sales and marketing for Advanous (operating division of EnterBridge Technologies) which is a pricing and margin optimization services company serving Fortune 1000 B2B distributors to improve profitability and overall sales performance.• Responsible for creating and implementing Advanous sales and marketing plans to deliver “early adopter” clients, such as Office Depot, International Paper, Performance Food Group, McKesson Corporation and Owens & Minor• Built a consistent sales pipeline by identifying new business opportunities and maintaining relationships with high level decision makers• Developed, managed and executed the business plan, supporting strategies and growth milestones for the company• Co-wrote the book Price for Success: A Practical Guide for Improving Margins in Wholesale Distribution

Created and executed sales and marketing strategy for new Transportation & Logistics division including direct sales, lead generation, marketing communications, product marketing, market research and market selection activities