Steve Wineman Email & Phone Number

Greater Detroit Area

Disrupting the used car advertising model. National marketing manager for Chevrolet / Buick / GMC Pre-Owned operations. Responsible for managing all marketing and advertising initiatives and consumer communications. Achieved all-time high levels of traffic, engagement and leads by revising targeting and messaging strategies, coupled with an entertaining and engaging online campaign that disrupted the sea of sameness within pre-owned advertising.

Dubai, Uae

Doing what it takes, across the globe.Temporarily assigned to newly-founded Blue Hive Dubai to manage transition of account operations for Ford Middle East. Responsible for account management of all Ford Middle East activities, including Ford, Lincoln and Ford Customer Service Division accounts. Responsibilities included developing and implementing processes for the new office, multiple new product launches, and charting the course of marketing communications for Ford Middle East.

Dearborn, Mi

Made oil changes interesting and engaging around the world. Led the overall management and performance of the account. Accountable for handling daily operations of the account, client deliverables, strategic development, creative development, channel planning ensuring budget accuracy, and setting the general direction of the brand's marketing communications.Spearheaded development of a brand campaign promoting Ford Service for the Middle East and Central America. Created an… Show more Made oil changes interesting and engaging around the world. Led the overall management and performance of the account. Accountable for handling daily operations of the account, client deliverables, strategic development, creative development, channel planning ensuring budget accuracy, and setting the general direction of the brand's marketing communications.Spearheaded development of a brand campaign promoting Ford Service for the Middle East and Central America. Created an entertaining video campaign that successfully engaged new consumers with the brand. Campaign outperformed all previous campaigns in terms of views, engagement and sharing. Show less

Dearborn, Mi

Protecting and promoting the Blue Oval. Managing strategic integration of Ford Global Brand Licensing and merchandising efforts with core brand product initiatives.

Dearborn, Mi

Yes, tow trucks can be sexy. Account Director on Ford Commercial Trucks, Fleet and Government sales. Responsible for all aspects of the account.

Bringing law and order to the wild west days of the cellular industry. Account Manager on U.S. Cellular. Responsible for brand advertising, regional retail advertising (Chicago market), new product launches, and B2B initiatives.

Detroit

Everything from horsepower to bull power. A wide range of experience managing various Ford accounts, including iconic brands such as Mustang and F-150, as well as strategic alliances with national brands and entertainment properties.

Bachelor Of Arts (B.A.), Public Relations, Advertising, And Applied Communication

Bsa, Communications; Minor In Chinese Sociology