Pickit is the premier K-Pop idol digital collectibles app that's now building web3 fan communities with incentives for supporting idols on online platforms.

• Founded the multinational mass media and entertainment start-up and recruited team of engineers and designers to create TV animation series and mobile game application.• Marketed and successfully signed asponsorship agreement a Korean TV network to develop Glincon’s TV animation series.• Performed marketing analytics for a 3D animation project, assessing the effectiveness of previous marketing strategies and developing strategies to improve social media outreach. • Conducted mobile game database market research to understand target audience and generate site content on Facebook, Instagram, Reddit and Twitter.• Created media and press contact lists and managed outreach with musicians, designers, and animators to recruit additional partners to support the operation.• Spearheaded the game development process and managed gameplay concepts, map and character designs, stage leveling, soundtracks, and game animation trailer.