· Accountable and responsible for performance marketing strategy across all Campaigns specialising but not limited to the beauty sector.· Responsible for the campaign strategies of our UK/USA/Global brand partners· Set and report on monthly ROAS targets across all dedicated brand partners.· Undertake practical analysis of all partner campaign initiatives, share learnings with relevant colleagues and apply learnings to plans to help improve ROI for key partners.· Collaborate with all internal teams to ensure that we have the correct assets, budget and targeting set up across all your partner campaigns· Develop marketing processes and procedures to optimise efficiency· Manage a multi-skilled team in the overall marketing and campaign efforts · Implementing SOPs and manage multi-million-pound budgets

· Engage within the beauty community· Creating promotions and marketing campaigns for products.· Scheduling & designing email newsletters · Designing content for all marketing needs

· Develop and implement comprehensive marketing plans aligned with strategic objectives goals.· Ensure consistency and alignment of all communication materials with brand identity. Maintain and enhance the organization's brand reputation.· Hosting brand events, and managing budgets.· Oversee the development and execution of digital marketing campaigns, including social media, email marketing, and online advertising. Monitor and analyse campaign performance metrics.· Lead the creation of compelling and impactful content for various channels, including website, social media, newsletters, and press releases. Collaborate with internal teams to gather content and stories.· Overseeing creative photoshoots

· Drafted reports and presentations for senior management to track incoming customer reviews, social media analytics, and accomplishments that could be easily understood from a sales perspective.· Running day to day social media channels and producing successful strategies and campaigns for services using Facebook paid advertisements including creating and analysing the KPIs for each campaign..· Working within the businesses three successful brands over four different locations. (Urban Calm, Lash Out! Lashes and Mini Madams)· Produce a continuous stream of engaging and informative content to attract, convert and retain community whilst analysing the performance.· Writing captions and crafting Instastories enhancing the brand tone of voice and creating a consistent look and feel across our social channels· Maintain and improve the look and feel of all social media channels ensuring that they reflect the brand and tone of voice· Engage within the beauty community· Creating promotions and marketing campaigns for products.· Scheduling email newsletters · Designing all content over the three brands· Analysing business aspects in various departments and seeking opportunities for growth.

· Drafted reports and presentations for senior management to track incoming customer reviews, social media analytics, and accomplishments that could be easily understood from a sales perspective.· Develop, plan and execute social media strategy and manage all social media channels.· Working within the businesses three successful brands over four different locations. (Urban Calm, Lash Out! Lashes and Mini Madams)· Produce a continuous stream of engaging and informative content to attract, convert and retain community.· Writing captions and crafting Instastories enhancing the brand tone of voice and creating a consistent look and feel across our social channels· Maintain and improve the look and feel of all social media channels ensuring that they reflect the brand and tone of voice· Engage within the beauty community· Creating promotions and marketing campaigns for products.· Scheduling email newsletters · Designing all content over the three brands

· Designing a range of marketing imagery and video content for social media across both fashion and bridal brand.· Keeping website up to date with banners and graphics· Designing emails via mail chimp · Obtain input from management, ensuring designs meet brand expectations and expressing ideas accurately.· Designing promotions imagery offline· Keeping up to date with current trends within the industry whilst making all designs unique.Work on a wide range of projects and media, using adobe creative suite to visualise and develop innovative graphic designs that meet business goals.