Optimum is a specialist IT training consultancy that delivers highly effective end-user focused training in support of business transformation. We share our knowledge and experience to train and inspire people, building confidence and competence in users of new technology. Since 1998, we have provided bespoke end-user training programmes for various ERP, CRM and other enterprise business systems, including Microsoft Dynamics 365, SAP S/4HANA, Workday, NetSuite, Unit4 ERP, Oracle Cloud ERP, IFS, and more. Our training programmes can include all or some of the following: training requirements analysis; UAT services; development and delivery of customised, role-based courses; administration and communication support; tailored documentation, such as quick cards and reference guides; eLearning and post-training support and reporting. We have partnered with over 750 clients across the globe including Kodak Alaris, Clear Channel, Save the Children, Dr. Martens, Assa Abloy, King’s College London, Associated British Foods (ABF), The Body Shop and Pandora.

Owner of a Hitchin-based full-service digital marketing agency supporting small to medium size businesses.We've helped a wide-range of B2B and B2C organisations with various digital marketing requirements from nationwide mortgage brokers to horseboxes manufacturers to healthcare recruitment agencies.Our services include website design, email marketing, social media management, brand development, artwork design and PPC advertising. Contact us today!

- Introduced & maintained an impressive social community via Twitter, LinkedIn & YouTube- Achieved over 600% ROI on PPC since strategy revamp- Event overhaul via branding, management and structure changes- Email Marketing revamped via new DotMailer platform and send strategy- Overseen new website launch and 32% rise in unique visitor traffic- Introduced customer experience program with 80% of customers rating very good or above

- Search Engine Optimisation (SEO)- Pay-per-click Advertising (PPC)- Direct Mailings- Exhibition & Event Management including Sponsorships- Digital Marketing; Eshots / Web Advertising- Campaign Management- Social Media Optimisation (SMO)

- B2B Sponsorship & Advertising Sales- Corporate Partnership Development- Brand Establishment & Management- Strategy Development & Implementation- Event Conception & Delivery- Media Relations

The second of two consecutive summers based at Summer Camps in the USA.Having been assigned ten 9-13 year-olds each week, this involved their general welfare, and coaching various sports, the culmination of which was being voted Male Counsellor of the Year 2005 at the end of summer awards.

During my time with Hays, I learnt a series of business lessons during a three-year Apprenticeship, during which I completed NVQ qualifications in Customer Service and Administration. I eventually left the position to progress my career in new direction.