Jason Stine Email & Phone Number

I am currently seeking new opportunities and can be contacted via LinkedIn.

Akron, Oh, Us

Developed and led the execution of pricing and program strategies for the newly combined Category and Brand Marketing team (restructured following the integration with Cooper). Managed a team of 5 – a National Program Manager, a Senior Pricing Analyst, a Business Insights Analyst, a Senior Operations Analyst, and a Strategic Initiatives Leader. • Reengineered the annual volume and growth programs, fully integrating brands, updating the go-to-market strategies, pricing, and forecasting ROI to drive profit. • Executed the new pricing strategies for Goodyear Marathon, Cooper, Roadmaster, and Kelly brands to re-position them versus the competition and to win in the market. • Known for developing talent and supporting staff promotions by providing networking opportunities, project assignments, coaching, and skill building. • Supported multiyear, multi-million-dollar fleet contract bids (RFPs/RFQs) and maximized profit margin by developing value propositions for Goodyear products and services.

Akron, Oh, Us

Promoted to lead the Regional and Urban categories ($500MM revenue) for the North America Commercial Business, including P&L responsibility with a team of 4 including an Assistant Category Manager, Category Analysts, and a Business Insights Analyst responsible for the execution of pricing, program, placement, and portfolio strategies.• Managed through market volatility due to the pandemic – from supply shortages to balancing production while the industry’s purchasing behavior evolved, and overseeing multiple pricing increase strategies across the product portfolio during a highly inflationary period. • Developed go-to-market strategies – including pricing, customer channels, and value propositions upon acquisition of the Cooper and Roadmaster brands into the product portfolio. Interviewed dozens of suppliers and end users to gather market-back data on brand perception, product performance, and price positioning to engineer a new portfolio and pricing strategy. o Drove change management to break down resistance to new marketing strategies. Retrained the sales force, gained buy-in from B2B partners, and updated category and supply chain processes. • Nominated to participate in the Goodyear General Manager Development Journey, an 18-month development program managed by consultants that provided growth of leadership capabilities and skills.

Akron, Oh, Us

Managed the Government channel for the US Commercial and Off the Road business. Built a team of 3 including National Fleet Managers and a Sales Analyst. Led business development with large, government fleets in the US, including Dept of Sanitation for NYC, Statewide DOTs, major city public works departments, large school districts, and private school bus contractors. Nominated for “Salesperson of the Year” 3 consecutive years running.• Turned around an underperforming channel, achieving 30% growth in new tires unit volume and 65% growth in revenue during 4-year tenure. • Led the bid process for all U.S. local government bids, including strategic pricing, bid strategy, collaboration with our servicing dealers, and building strong relationships with government customers.o Landed a multi-million dollar, multi-year contract with the NY Department of Sanitation by persistently pursuing a relationship over 2 years. Leveraged an innovative analytic approach that minimized the total bid tab while maximizing Goodyear’s revenue over the duration of the contract. o Penetrated the City of Denver account, converting it from a 20-year competitor contract, by identifying areas in which the competitor overcharged and developing a valued-based bid which led to an exclusive multi-year contract.• Conducted market assessments and researched the government procurement process to re-engineer go-to-market strategies, pricing, and value propositions, developing solution-based selling that resulted in growth.

Akron, Oh, Us

Managed a cross-functional project team of 10+ members responsible for delivering new tire products to the Latin America Consumer business for both Original Equipment and Renewal customers. Led up to 12 projects concurrently, with project and capital budgets ranging from $1MM to $150MM.• Transformed the stage gate process from senior leadership’s ‘rubber stamp’ to a disciplined analysis of investments for ‘go or no go’ decisions leading to informed programmatic outcomes. • Integrated global product development, operations, and business process best practices into the Latin America region’s processes.

Akron, Oh, Us

Set up monthly/annual marketing plans, standard/deal pricing, new product development business cases, and market-back benchmarking for commercial truck tires.• Contributed to YOY revenue growth and driving positive EBIDTA, turning around years of underperformance.

Akron, Oh, Us

Led the Tire Labeling technology team to complete the characterization of the entire North American and Latin American portfolio based on upcoming changes to government regulations.- Worked on a global, cross-functional team to develop new processes and systems being driven by tire labeling. Included offering end-user input, testing, and piloting of new IT infrastructure required by global Tire Labeling programs.

Akron, Oh, Us

Akron, Oh, Us

Master Of Science - Ms, Mechanical Engineering, Vehicle Dynamics

Bachelor Of Science - Bs, Mechanical Engineering