Christopher Stirling

Christopher Stirling Email and Phone Number

Alcohol Beverage Industry Executive @ Big Rock Brewery
calgary, alberta, canada
Christopher Stirling's Location
Vancouver, British Columbia, Canada, Canada
Christopher Stirling's Contact Details

Christopher Stirling work email

Christopher Stirling personal email

n/a
About Christopher Stirling

Experienced professional in the Canadian Beer Industry. I have been selling beer in one form or another since 1999. I have grown from retail merchandiser to general manager of a top BC craft brewery to owner of a brew pub. I am skilled in Negotiation, Marketing Management, Human Resources, Budget Management, P&L management, Retail, Sales, and Pricing Strategy, Production planning, forecasting, operations management. I am a strong business development professional with a BComm focused in Business, Marketing from University of Northern British Columbia.

Christopher Stirling's Current Company Details
Big Rock Brewery

Big Rock Brewery

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Alcohol Beverage Industry Executive
calgary, alberta, canada
Website:
bigrockbeer.com
Employees:
122
Christopher Stirling Work Experience Details
  • Big Rock Brewery
    Sales Manager - Bc
    Big Rock Brewery Mar 2023 - Present
    Vancouver, British Columbia, Canada
  • Kelowna Beer Institute
    Co Owner
    Kelowna Beer Institute May 2016 - Present
    1346 Water Street, Kelowna, Bc
  • Olé Cocktail Company
    Chief Operations Officer
    Olé Cocktail Company Jun 2022 - Mar 2023
    Vancouver, British Columbia, Canada
  • Gin Lane Co
    Director Of Sales
    Gin Lane Co Mar 2022 - Apr 2022
    Kamloops, British Columbia, Canada
  • Red Collar Brewing
    Director Of Sales
    Red Collar Brewing Mar 2022 - Apr 2022
    Kamloops, British Columbia, Canada
  • Big Rock Brewery
    General Manager
    Big Rock Brewery Oct 2018 - Feb 2022
    310 W4Th Ave, Vancouver, Bc
    In this role I was responsible for the P&L for BC, had direct reports from the sales team, restaurant management, and brewery operations. Was responsible for brewery production planning and operations, sales forecasting and achievement of hitting sales forecast in sales and production, restaurant operations. Indirectly responsible for logistics of supplies from head office in Calgary and suppliers to BC brewery.
  • Eh Plus Investments
    Owner
    Eh Plus Investments Jan 2011 - Dec 2021
    Real Estate Invenstment focusing on single family and multi-family properties in the US market
  • Tree Brewing
    General Manager
    Tree Brewing Sep 2015 - Oct 2018
    Duties include all aspects of running a craft brewery such as planning, budget management, supply chain management, human resources, contract negotiations and government relations.
  • Tree Brewing
    Director Of Sales
    Tree Brewing Jul 2008 - Sep 2015
    Responsible for setting and executing sales and revenue targets for company, hiring entire sales team, negotiating contracts with agencies and events, budget management. In time of role was responsible for volume growth from 4,000HL to 18,000HL, grew distribution from only in BC and Alberta to include Yukon, Saskatchewan, Manitoba and Ontario. Managed introduction of 500ml cans making Tree Brewing the first craft brewery in Western Canada to offer 500ml cans.
  • Labatt Breweries Of Canada
    Retail Key Accounts Manager Bc
    Labatt Breweries Of Canada Feb 2003 - Jun 2008
    Position was based in Vancouver, BC. customer base was BC Government Liquor stores and retail key accounts. Role started at time when BC government changed regulations to remove moratorium on new private liquor stores. Duties included being a consultant for current customers looking to purchase or build new stores. Also responsible for planning and executing short and long term goals with the BC government liquor stores. Worked with BDL to improve delivery issues from customers.
  • Labatt Breweries Of Canada
    Key Account Manager - Alberta
    Labatt Breweries Of Canada Oct 2001 - Feb 2003
    Position was in Edmonton Regional office. I was responsible for managing both on premise and retail key accounts such as Penny Lane Group, Liquor Depot, Liquor Barn, Safeway, Real Canadian Liquor Stores. At start of role I was responsible for accounts based in Northern Alberta only but quickly assumed responsibility for all key accounts in province. Duties involved budget management, target setting, presentations to internal and external decision makers, relationship management with key… Show more Position was in Edmonton Regional office. I was responsible for managing both on premise and retail key accounts such as Penny Lane Group, Liquor Depot, Liquor Barn, Safeway, Real Canadian Liquor Stores. At start of role I was responsible for accounts based in Northern Alberta only but quickly assumed responsibility for all key accounts in province. Duties involved budget management, target setting, presentations to internal and external decision makers, relationship management with key stakeholders, booking flyers with accounts. Show less
  • Labatt Breweries Of Canada
    Territory Manager - Prince George, Bc
    Labatt Breweries Of Canada Feb 1999 - Oct 2001
    Managed territory from Prince George to Prince Rupert. Duties included target setting, budget management, event execution, hitting sales targets, hiring and managing merchandisers and tasters. In the 3 years in this role I was responsible for growing Budweiser share in the territory to the highest Budweiser share in Canada.

Christopher Stirling Skills

Sales Sales Operations Key Account Development Sales Management Marketing Strategy Key Account Management Market Planning Retail Beer Management Strategic Planning Forecasting Trade Marketing New Business Development Sales Process Account Management Sales Presentations Budgets Negotiation Business Development Direct Sales Budget Management Merchandising Marketing Management Pricing Category Management

Christopher Stirling Education Details

Frequently Asked Questions about Christopher Stirling

What company does Christopher Stirling work for?

Christopher Stirling works for Big Rock Brewery

What is Christopher Stirling's role at the current company?

Christopher Stirling's current role is Alcohol Beverage Industry Executive.

What is Christopher Stirling's email address?

Christopher Stirling's email address is cj****@****shaw.ca

What schools did Christopher Stirling attend?

Christopher Stirling attended University Of Northern British Columbia, Capilano University, Steve Martel.

What are some of Christopher Stirling's interests?

Christopher Stirling has interest in Hockey, Travel, Skiing, Beer.

What skills is Christopher Stirling known for?

Christopher Stirling has skills like Sales, Sales Operations, Key Account Development, Sales Management, Marketing Strategy, Key Account Management, Market Planning, Retail, Beer, Management, Strategic Planning, Forecasting.

Who are Christopher Stirling's colleagues?

Christopher Stirling's colleagues are Bree Leschert, Katherine Willis, Clayton Pazdirek, Eric Klein, Prinjiya Dhungel, Curtis Mcconnell, Andrew Plesko.

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