Stone Chen Email & Phone Number

Shanghai, Shanghai, China

Shanghai City, China

Lead sales organization of 650 people including 6 regional sales teams, e-commerce team, trade marketing, and sales development & management team. Led the reform of company’s RTM model to cut down cost while expand active coverageDevelop and coach the team of whole solution of sales execution management and partner management, led the installation and.

Shanghai City, China

• Lead B2B sales team (including meeting & events sales, youth channel sales, social events sales, and event management team), Club 33 membership sales team, Sales service team, Sales training team, and Call Center team..
• As one of 4 pioneers of SHDR sales team, I was a key leader and contributor developed SHDR sales fundamentals, including SHDR overall sales… Show more
• As one of 4 pioneers of SHDR sales team, I was a key leader and contributor developed SHDR sales fundamentals, including SHDR overall sales strategies and principles, distribution network design, channel development.
• From zero built up several key teams including traditional travel trade sales team, distribution marketing team, sales service team and sales training team.
• Leand the team developed long term business plan, annual business plan, and channel business drive program, and successfully implemented and delivered business result.
• Led distribution marketing team developed distribution marketing and trade communication strategies, support whole sales team with localized and tailor-made trade marketing initiatives and POSM design and production.

Shenyang

As a full owner of a bottler with 1200 employees covering Liaoning province, I am in charge of the whole business from procurement, manufactory, all the way to marketing and sales. My direct reporters including Plant Manager, Product Supply Manager, Finance Director, HR Director, Marketing Director, Market Develop Manager, and Unit Managers. My job is to.

Lead to develop Channel business strategies, operation processes, policies, and tools; Work out Channel AOP and IGP, and push to cascade to frontline to support the achievement of channel coverage, distribution and volume.Build frontline Sales team capability through consistent improving execution tools, and ensure the implementation through health check.

Lead a project including people from PepsiCo China Beverage Region Sales team, IT team, Logistic team and people from AMEA (Asia, Middle East, and Africa) Division, to work with outsource agency Booz & Co to design a set of new GTM models for China Region. The new system covers all the channels of modern trade, traditional trade, and on promise channel. It.

QD

Lead Qingdao branch company team including Sales, Marketing, Logistic, HR, and Channel Development, to develop AOP (Annual Operation Plan), to deliver sales and NOPBT target through deepening and widening coverage, improving sales management and execution, developing sales channels, building brand KPI, building organization ability, and control cost.

Beijing

Provide input to JV Annual Operating Plans (AOPs) on sales expansion in new cities (“Wide”) and in existing cities (“Deep”).Actively drive and support JVs in executing AOP and exceeding targets for sales volume, distribution and operating profit (NOPBT). Anticipate JV selling needs and issues and take initiative to resolve before they impact operating.

Northwest Of China

In charge of Gansu, Xinjiang, Qinghai, Ningxia, TibetBuild relationship between Coca-Cola Company and bottlerBased on the analysis of business facts & data, identify business opportunities and issues, create local channel development plans, consumer promotion plans, brand building plans, OBM plans. Help & push bottler to build distribution system and sales.

Anhui, Beijing

1999/9-2000/8: District manager of AnHui province. During that year, I led a team of 3 supervisors and 8 sales representatives developed the business from zero to 2 million RMB per month.From 2000/9: Promoted to district manager of Beijing, the biggest and most important market of the Company in China. There were 3 supervisors and 7 sales representatives.

Anhui, Jiansu

Setup and manage the sales team of distributors, train them and lead them to carry out the targets of Four Fundamental (distribution, display, promotion and price), so as to achieve the sales target and collection target of Company.Build a win-win relationship with customer.Expand distributor’s business channel;Set detail targets according to Company’s.