I oversee the teams that create our on-demand curriculum in digital marketing, ecommerce and professional skills, and manage our evolving learning experience and the commercial proposition it supports.- Learning product lead, managing the transformation and replatforming of the business line, helping to drive subscription renewal rates of over 100% by value. - Develop new ways of working and integration of AI into the learning creation, deployment and measurement process.- Lead a team of creators, technologists and subject matter experts.- Work with the CTO to evaluate AI contributions, rollout and internal training.- Contribute to thought leadership and research programs.- Active speaker and writer on topics including AI, digital transformation, professional development and digital skills.

Managed research and content businesses in North America. Worked with leading technology companies to develop research and content strategies across sectors, including automotive, B2B technology, CPG/FMCG, financial services, media, retail, pharma/healthcare and travel.• Reported to the CEO• Divided role between subscriber content and thought leadership projects with partner companies. • Managed all facets of the research and content practice in North America.• Developed new research products and services, growing the business from $1MM to over $6MM in revenue.• Lead author on over 100 studies with partners including Adobe, Google, IBM, Meta, Microsoft, Oracle and Salesforce.• Developed new modes of delivery to match changing information consumption patterns.• Oversaw a team of in-house and outsourced analysts, consultants, subject matter experts, writers and designers.• Managed research budget including overseeing key vendor partnerships and contracts.• Principal spokesperson for Econsultancy in the US and abroad, communicating to the industry though speaking engagements, podcasts, interviews and writing.

MarketingSherpa is among the leading publishers of research and information about the marketing industry. It has over 230,000 weekly newsletter subscribers, hosts six annual events ranging in size from 350 to 1,000 attendees and publishes a variety of reports and handbooks in print and online editions.My group conducts the primary research necessary to the benchmark reports focusing on email, search, ecommerce, business technology and online advertising.

Brief hiatus from the digital world to run a local newspaper.

Marketing technology startup with $28M in venture funding across three rounds. Pioneer of interactive ad formats and functions that became industry standards. Bluestreak acquired several marketing services and technology companies, achieved a profit, and sold to Dentsu in 2007.