Brooke Stover Email & Phone Number

New York, United States

New York, New York, United States

New York City Metropolitan Area

Greater New York City Area

Responsible for creating and executing on sales strategy and adoption for key growth areas for the company. Leading strategic conversations with brands and agencies to highlight the breadth and depth of Verizon Media offerings, while diving into actionable insights. Using a story-telling framework to position full-funnel commerce executions with a one-to-many approach. Managing revenue growth for clients in various industries including Autos, CPG, Finance, Retail, Tech/Telco and Travel.

Greater New York City Area

Managed strategic growth across the P&G portfolio. Collaborated cross-functionally with marketing, sales, product development and operations to build insights led presentations.

New York, New York

Developing strategies to reach Procter & Gamble consumers in the digital space utilizing data translated to insights.

Greater New York City Area

Growing investment on the AT&T and DIRECTV business

New York, New York

- Collaborates with Sales and product Marketing teams to develop client pitches- Works with internal marketing teams and leading client digital go-to-market strategies- Manages over $20MM in programmatic display and video business and $60MM in search business for Yahoo’s second largest advertiser- Develops high-level relationships through quarterly business presentations to the client direct marketing presidents, vice presidents and agency contacts - Generates and presents over 25 client RFPs annually with creative solutions to advertising goals including ecommerce and awareness

New York

- Sold and renewed over ten new marketing products via proactive client pitches to increase revenue $2MM year over year - Strategized expansion opportunities to holistically develop client marketing goals- Worked with internal teams such as marketing, engineering and product to make process and product improvements based on client needs- Served as team leader for Account Management organization to develop 100 AMs into insights driven partners for their clients - Developed training program and trained 22 new employees on products and process

Omaha, Nebraska

- Conducted analysis of mobile gaming industry and was instrumental in the development of a go-to-market strategy for the company within the App-Install market- Provided bi-weekly hands-on campaign reporting and insights to client and agency partners- Researced client marketing tactics and applying related marketing practices to digital campaigns to assist clients with reaching their revenue goals- Subject matter expert for Yahoo Summit, Marketing, App Install and Tumblr- Expanded and optimized PPC and Native campaigns across the retail vertical- Partnered with display Account Executive to grow campaigns over 300%

Valley, Ne

Directed, managed and analyzed global buyer behavior studies throughout seven markets including United States, South Africa, Australia, Spain, Italy, France, and Portugal Developed and presented data driven go-to-market strategies based on analysis to president and vice presidents for market growth opportunitiesDeveloped and led re-brand of Fortune 1000* company products throughout ten global marketsManaged development of brand guidelines across digital, traditional and experiential marketing for major brand and three sub-brandsPresented forward thinking brand strategy to over 2,000 dealer employees and 100 internal employees during company conferences to enforce marketing tacticsOutlined and implemented integrated marketing communications plans across traditional and digital

Valley, Nebraska

- Implemented lead generation strategies across marketing platforms to grow leads 500% year over year - Developed email marketing campaigns and strategies to grow user base and generate sales leads- Graphic designed all printed materials using Adobe Creative Suites- Sourced and managed vendor relationships for all printed materials- Created global distribution guidelines and procedures for marketing materials

Undergraduate, General Education

Master'S Degree, International Business

Bachelor Of Science, Business Administration; Advertising

Activities and Societies: Delta Sigma Pi, Study Abroad- Greece, Student Senate