Copywriters should do more for a company than just provide content. Competitive features and unique benefits are important but a company’s success is founded upon how well it communicates its purpose and demonstrates its efficacy at achieving it. This is the secret sauce behind the most successful brands. I’m seeking a company that agrees with this. I also write a full range of marketing and sales materials and I have a strong interest in surveys and data analytics.
Effective Message
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Strategic CopywriterEffective Message Mar 2015 - Present
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Principal OwnerEffective Message Mar 2015 - Jun 2019Communication is the life blood of promotion — everybody knows this. But it's not with facts that you are trying to breach the mind, it's the anticipation of an experience.
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Strategic CopywriterCleanapps.Org Jun 2019 - Jul 2022Seattle, Washington, UsWorking with the Executive Director and Board members of this non-profit organization focused on App quality and marketing efficiency, I revised a stagnant strategy and created diverse assets to generate increased membership. My articles, blogs and emails helped establish the company as an industry leader in app compliance mentoring and regulation advocacy. -
Strategic Communications AdvisorSmarter Finance For Families Jun 2019 - Jan 2021I assisted international companies active in green residential construction with key messaging and data organization. Principals included banks, investors, developers, green solution providers, and homebuyers. This project provides discounted private sector financing for qualified green homes.
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Senior CopywriterIolo Technologies Jan 2012 - Mar 2015Pasadena, Ca, UsAs senior copywriter I developed promotional campaigns and multi-tiered messaging as well as the entire spectrum of promo and technical articles for the company’s eight PC-based performance products. Over three years I drove a 65% increase in online sales and an e-mail sales response boost of over 300%. -
Director Of Promotions / CopywriterCondusiv Technologies Apr 1995 - Dec 2011Simi Valley, California, UsAs Director of Promotion, I created and managed all promotional outflow, sales materials and trade show signage. My promotional strategies and content led directly to Condusiv (then called Diskeeper) winning over most of Symantec’s share of the defragmenter market and increasing the company’s gross revenue by 20-25% for 4 consecutive years. -
Vp MarketingAirespring Apr 2004 - Oct 2008Clearwater, Florida, UsAs VP Marketing (and sole copywriter) I was responsible for all collateral, email campaigns, trade show promotions and materials, press releases, positioning, messaging and collaboration with senior management on strategic campaigns addressed to independent telecomm agents and large carriers. I helped the company achieve a 400% increase in overall revenue during this time.
Peter Mead Skills
Peter Mead Education Details
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Iona UniversityBachelor Of Arts (B.A.)
Frequently Asked Questions about Peter Mead
What company does Peter Mead work for?
Peter Mead works for Effective Message
What is Peter Mead's role at the current company?
Peter Mead's current role is Strategic copywriter for the digital technology and sustainability markets.
What schools did Peter Mead attend?
Peter Mead attended Iona University.
What skills is Peter Mead known for?
Peter Mead has skills like Product Marketing, Writing, E Commerce, Social Media, Strategic Partnerships, B2b, Online Marketing, Corporate Blogging, Sales, Press Releases, Start Ups, Business Development.
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