An experienced digital strategist with a strong track record in bringing digital and customer experience innovation to established industries and growth companies. Key capabilities:- Digital business and digital customer experience strategy.- Leading design teams to deliver exceptional digital experiences for functional apps/products and marketing / lead generation platforms, from early concepts to final design systems. - Driving strategic insight from data and research.Over many projects have interviewed both thousands of executives and stakeholders across industries and thousands of end-customers / users to gain an unparalleled understanding of the realities (and opportunities) of customer experiences delivered today. Have worked hands-on with leaders and executives to define digital and customer experience strategies as well as leading multiple teams to execute on innovative digital customer experiences (strategists, researchers, data analysts, user experience designers, content strategists and visual designers). Through many projects that build on common enterprise platforms, such as Salesforce, have become adept at leveraging these to drive innovation at large organizations. Over the years have worked with 100s of clients across dozens of industry sectors but have deeper specialization in financial services (retirement, banking, and insurance), and B2B enterprises.