Personal DataBorn on July 8, 1984 in Gorky (now Nizhny Novgorod), Russia.I have been working remotely since the fall of 2022. I am in Georgia with my wife. Since June 2023 we are happy parents of a baby boy.Recently I realized that the most interesting thing for me is to launch new projects and coordinate the work of people.Education- Marketer (higher education, specialist)- English Translator (additional education)Higher School of Economics, 2002—2007Something Else to Know About MeI have an IQ. I graduated from a boarding school in Moscow. After school, I studied for a year in Jerusalem as an accountant. In the process, I realized how much it was not for me and returned. I have an Israeli passport and can travel around the world. I can drive a car. In my youth, I earned money by playing the guitar. I taught children English.
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Operational DirectorФриланс Jun 2023 - PresentI do marketing and advertising magic to help grow sales on the Wildberries marketplace for 5 brands (100+ goods). -
Product ManagerLibo Libo May 2023 - PresentI manage processes to prototype, develop and launch a mobile app for a podcast studio Libo Libo.
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Head Of The Internet Promotion DepartmentLlc Directoria Aug 2020 - Jun 2023I coordinated the work of the department (Internet marketer, SMM mgr., copywriter, web developer) to attract Internet users from online to offline, namely to the largest shopping malls in Nizhny Novgorod: 5 web-sites, 20 accounts in social networks, ~ 25 advertising campaigns per month, and a mobile application. The essence of the application is a cross-marketing loyalty program: make purchases in any of the 5 shopping malls → scan receipts from purchases and get bonuses → exchange bonuses for… Show more I coordinated the work of the department (Internet marketer, SMM mgr., copywriter, web developer) to attract Internet users from online to offline, namely to the largest shopping malls in Nizhny Novgorod: 5 web-sites, 20 accounts in social networks, ~ 25 advertising campaigns per month, and a mobile application. The essence of the application is a cross-marketing loyalty program: make purchases in any of the 5 shopping malls → scan receipts from purchases and get bonuses → exchange bonuses for discounts and gifts from the shopping malls and partners. I had been developing the application since the idea of its creation. I coordinated the work of developers and support services, the work of advertising and rental departments of the shopping center, as well as work with partners (vk, ivi, okko, more.tv , liters, skyeng, urent, etc.) to fill the discount and gift feed. I, by my department, developed a dashboard with end-to-end analytics and reporting to control and plan discounts and gifts in the mobile application. Show less
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Sales And Marketing SpecialistAmazon Ga Sep 2017 - Jul 2020Being a member of a team of 7 people I was engaged in the production and sale of everything in the world (from spinners to probiotics for dogs) in the American segment of Amazon. I scouted new products, created chatbots on Facebook to attract product reviews (colleagues called me the "king of chatbots"), set up advertising campaigns, wrote marketing and seo texts for product pages, created websites for brands of our products, communicated with Amazon support.
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Head Of AdvertisingForus Bank May 2011 - 2017I came as a marketer, after 2 years I became the head of the advertising department. I was engaged in the promotion and development of the bank in 46 cities of presence. We implemented CRM, debugged communication channels, and did rebranding.
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Marketing And Advertising ManagerTaxioil Mar 2010 - May 2011I launched and developed gas stations with car washes, service stations, minimarkets and cafes. I was a sole marketing Jack of all trades: I created advertising, drew layouts, wrote texts, made car-prize draws, refueled sports cars at races, compiled menus for cafes, selected a range of goods for minimarkets, organized photo and video shoots. Nerves of steel.
Boris Strekalovsky Education Details
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Marketing
Frequently Asked Questions about Boris Strekalovsky
What company does Boris Strekalovsky work for?
Boris Strekalovsky works for Фриланс
What is Boris Strekalovsky's role at the current company?
Boris Strekalovsky's current role is Project Mgr. • Product Mgr. • Marketer.
What schools did Boris Strekalovsky attend?
Boris Strekalovsky attended Высшая Школа Экономики.
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